Sheraton Jeddah opens, unveiling brand’s new vision

Enhanced technology in the guestrooms include upgraded internet connectivity and 55-inch TVs with built-in Chromecast and live streaming. (Supplied)
Short Url
Updated 23 June 2022
Follow

Sheraton Jeddah opens, unveiling brand’s new vision

Sheraton Hotels and Resorts, part of Marriott Bonvoy’s portfolio of 30 brands, has unveiled the Sheraton Jeddah Hotel. The newly renovated hotel exemplifies the brand’s worldwide elevation of the guest experience, showcasing signature key elements from the new concept that seek to create an environment where guests are truly at ease, whether working, meeting, or relaxing. Drawing on its roots as a community hub for locals and guests at flagship locations, the new approach for Sheraton creates an intuitive and holistic experience with places to connect and be productive.

“We are delighted to introduce Sheraton’s new design vision in Saudi Arabia and look forward to welcoming guests to discover the modernized look,” said Ahmed Hozaien, area vice president — Saudi Arabia, Bahrain and Egypt, Marriott International. “Sheraton Hotels and Resorts has a long-standing history in this market, and we are proud to build on this legacy showcasing the brand’s contemporary updates as part of its global transformation. The reimagining of Sheraton Jeddah Hotel reinforces our commitment to offering premium accommodation for leisure and business travelers who are seeking an elevated experience, while enjoying all the familiar comforts of the Sheraton brand.”

Following extensive renovations, Sheraton Jeddah offers 172 redesigned guestrooms and suites. Guests are welcomed into a natural light-filled space with warm, residential appeal, along with new tools for productivity including a height-adjustable work table with integrated power and charging stations, while still retaining some of the classic Sheraton signature amenities such as the iconic “Sheraton Sleep Experience” bed. Enhanced technology in the guestrooms include upgraded internet connectivity and 55-inch TVs with built-in Chromecast and live streaming. Flooded with natural light and featuring soft finishes and light wood tones, the guestrooms offer expansive views of the Red Sea.

HIGHLIGHT

Surrounded by local attractions, the hotel is located in a popular leisure destination for residents and travelers alike with direct access to explore the Red Sea’s coral reefs through either snorkeling or diving.

The new lobby serves as the heart of the guest experience featuring a refreshed and contemporary aesthetic. Reimagined as a holistic, open space, the elevated lobby features Sheraton’s signature design elements aimed to foster a sense of community and ignite productivity, including the brand’s signature “Community Tables,” tech-enabled Studios, and purpose-built workspaces. Thrive Café is the anchor of the public space, serving international and local flavors from morning to evening.




Ahmed Hozaien Area, Marriott International's vice president for Saudi Arabia, Bahrain  and Egypt. (Supplied)

The Sheraton Club offers breathtaking views across the Red Sea. The exclusive space available to Marriott Bonvoy Elite members and guests who upgrade their stay, is welcoming, stylish, and purposefully designed for an engaging experience. Here guests can enjoy complimentary breakfast, evening appetizers, and a selection of refreshments.

Three elevated dining venues offer international and local cuisine, all-day dining and outdoor BBQ grills overlooking the Red Sea. Surrounded by local attractions, the hotel is located in a popular leisure destination for residents and travelers alike with direct access to explore the Red Sea’s coral reefs through either snorkeling or diving. For guests seeking adventure, there is a vast range of entertainment facilities and cultural attractions nearby, including the Fakieh Aquarium, Red Sea Mall, the historic Al-Balad section of the city, and The Royal Greens Golf and Country Club — with an 18-hole championship golf course.

Additional facilities include an outdoor swimming pool, Sheraton Fitness Center for men and women, tennis and squash courts, five meeting rooms, and a ballroom with private access.


31st Dubai Shopping Festival kicks-off with star-studded concerts, unique experiences

Updated 12 December 2025
Follow

31st Dubai Shopping Festival kicks-off with star-studded concerts, unique experiences

The 31st edition of the Dubai Shopping Festival, the world’s longest-running annual retail celebration of its kind, launched with an unforgettable opening weekend, with dazzling live performances, shows and events. 

Running until Jan. 11, the DSF extravaganza is transforming Dubai into a vibrant hub of unbeatable shopping deals,  and immersive entertainment, drawing millions of visitors to experience the city’s unmatched blend of retail innovation, culture, and global flair.

Kicking off the festivities in spectacular style, the opening weekend saw high-energy concerts, captivating family entertainment, and cutting-edge visual displays, which set the tone for a 38-day season of wonder, excitement and family entertainment.

e& DSF Nights

Adding style and glamor to the weekend, international icon Nora Fatehi dazzled audiences at e& DSF Nights, the daily celebrations that will be held at Dubai Festival City Mall. Famed for her high-energy dance performances and infectious rhythms, Fatehi’s live show wowed fans on Dec. 6, at the mall’s scenic Festival Bay. The venue showcased stunning fireworks complementing an evening of cultural vibrancy and celebration. 

As part of the broader e& DSF Nights series, the event featured interactive zones, waterfront attractions, and free public installations, creating an inclusive and unforgettable experience for all ages.

Hatta mountain experiences

DSF will also feature an exciting and immersive mountain experience at Hatta Wadi Hub for the second year in a row, featuring Candlelight Concerts by Fever, Dinner in the Sky, and the Roxy Dome Cinema.

Candlelight Concerts by Fever

Experience a magical outdoor candlelight concert series for all to enjoy with incredible music from Vivaldi to Coldplay against the stunning backdrop of the Hatta mountains. Tickets are on sale for 70 dirhams ($28). Kids eight years and below are welcome to join the children’s concert taking place on Dec. 13 for free.

Dinner in the Sky

This elevated experience will debut at the Hatta mountains for a scenic meal in the clouds like no other. Perched 50 meters above ground, experience a stunning dinner for 300 dirhams.

Breathtaking shows 

Elevating the spectacle further, DSF will unveil its new Drone and Pyro Show, a mesmerizing technological marvel featuring more than 1,000 drones, including 100 pyro drones, across two nightly displays. Fusing art and innovation, these breathtaking shows will illuminate the city skyline with color and creativity, symbolizing Dubai’s visionary and future-forward spirit. A Dubai-inspired soundtrack by legendary composer Hans Zimmer will be used for the drone display, where thousands of synchronized drones will dance through the night sky, transforming the city skyline into a cinematic symphony of light and sound.

Tickets for e& DSF Nights are now available to purchase via Platinumlist.net. Fans are urged to secure their seats early before they sell out. Two additional A-list concerts at Coca-Cola Arena and e& DSF Nights will soon be announced, adding to the festival’s star-studded entertainment lineup.