Madinah’s licensed hospitality facilities grow by 93%: official data

The total number of licensed hospitality facilities across Saudi Arabia exceeded 3,950 by the end of the third quarter of 2024, a 99 percent increase from the same period in 2023. File
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Updated 19 March 2025
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Madinah’s licensed hospitality facilities grow by 93%: official data

  • Number of licensed rooms also saw growth, rising by 62% to nearly 62,000
  • Number of licensed hospitality facilities across Saudi Arabia exceeded 3,950 by the end of the third quarter of 2024

RIYADH: The number of licensed hospitality facilities in Madinah has surged to over 450 in 2024, marking a 93 percent increase compared to the previous year, according to the latest Ministry of Tourism data.

The number of licensed rooms also saw growth, rising by 62 percent to nearly 62,000. This increase positions Madinah as the third-leading city in Saudi Arabia for the number of licensed hospitality facilities, following Makkah and Riyadh.

This expansion aligns with the ministry’s commitment to enhancing service quality and supports the National Tourism Strategy’s goal of accommodating more than 37 million Hajj and Umrah travelers, thus strengthening both Islamic and national identity. It also reflects the broader growth of the Kingdom’s hospitality sector, extending beyond Makkah.

The total number of licensed hospitality facilities across Saudi Arabia exceeded 3,950 by the end of the third quarter of 2024, a 99 percent increase from the same period in 2023. Licensed rooms reached 443,000, a 107 percent rise from the previous year’s 214,000.

In a similar trend, Makkah’s hospitality sector also saw substantial growth. By the end of 2024, Makkah had 1,030 licensed facilities, reflecting an 80 percent increase compared to the previous year. This growth cements Makkah’s position as the leader in Saudi Arabia for the highest number of licensed facilities and rooms, underscoring the region's continued focus on enhancing the visitor experience, as reported by the Saudi Press Agency.

According to CoStar, a global real estate data provider, both Makkah and Madinah are expected to see continued development, with 17,646 and 20,079 rooms, respectively, in various stages of construction by 2025.

Saudi Arabia welcomed 30 million inbound tourists in 2024, up from 27.4 million in 2023, reflecting a strong growth trajectory. The Kingdom aims to attract 150 million visitors annually by 2030, with plans to increase the tourism sector’s contribution to the gross domestic product from 6 percent to 10 percent.

In preparation for the 2024 Hajj season, Makkah’s licensed hospitality facilities reached 816, providing 227,000 rooms to accommodate pilgrims. To further enhance the pilgrimage experience, authorities have introduced several new initiatives, including improved crowd management, digital meal distribution, and an expanded electric golf cart fleet at the Grand Mosque.

The General Authority for the Care of the Grand Mosque and the Prophet’s Mosque has also implemented spatial guidance systems and multilingual support to improve visitor navigation, ensuring a seamless pilgrimage experience.

Saudi Arabia’s growing hospitality and tourism sector reflects its ambition to become a global travel hub, catering to both religious and leisure visitors alike.


EU investments in Saudi Arabia to prosper over next 5 years, says ambassador

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EU investments in Saudi Arabia to prosper over next 5 years, says ambassador

RIYADH: European investments in Saudi Arabia are set to see notable growth over the next five years, encompassing green energy, metals, critical raw materials, advanced industry, and the digital sector.

Christophe Farnaud, the EU Ambassador to Saudi Arabia, confirmed to Al-Eqtisadiah that an anticipated memorandum of understanding with the Kingdom in the energy field will provide an organized framework for cooperation in energy transition and sustainability, boosting investor confidence in the long-term partnership between the two sides.

The volume of trade in goods and services between Saudi Arabia and the EU amounts to €90 billion ($105.6 billion), according to the latest data from 2024, making the EU the Kingdom’s second-largest trading partner, according to Farnaud. 

Currently, 2,500 European companies operate within the Saudi market, highlighting the depth of economic relations between the two sides.

A qualitative development in relations

Farnaud affirmed that Saudi-European relations are witnessing qualitative development, especially since the EU’s adoption in 2022 of its strategy towards Gulf Cooperation Council countries, which is based on enhancing political, security, and economic cooperation, in addition to cultural and humanitarian exchange. 

He noted that Saudi Arabia’s Vision 2030 constitutes an attractive framework for strengthening this partnership.

The ambassador also pointed out that the launch of the European Chamber of Commerce in the Kingdom of Saudi Arabia during 2024 represented an important step to support cooperation between European and Saudi companies and enhance mutual investments, reflecting a positive outlook for the future of economic relations. 

Economic relations are no longer limited to traditional trade exchange but have transformed into a multi-sector partnership, including investment, services, manufacturing, energy, and sustainability, according to Farnaud.

Christophe Farnaud, the EU Ambassador to Saudi Arabia meeting Crown Prince Mohammed bin Salman in 2025. X/@EUAmbGCC

Relaunching Free Trade Agreement negotiations

The ambassador revealed ongoing discussions to relaunch negotiations for a Free Trade Agreement between the EU and GCC countries, which have been stalled since 2008, aiming to reach a modern agreement covering investment, services, intellectual property protection, technical standards, and government procurement.

He also indicated readiness to launch negotiations for a bilateral strategic partnership agreement with Saudi Arabia, including industrial cooperation, critical raw materials, energy, and sustainability, alongside working to sign a memorandum of understanding in the energy field in the coming period.

The EU, according to Farnaud, is the largest foreign investor in Saudi Arabia, holding 29 percent of the total foreign direct investment stock, which amounted to 30.7 billion euros in 2023. 

Investments are concentrated in the transport, energy, industry, tourism, education, and training sectors, with major European companies participating in strategic projects like the Riyadh Metro.

Sectors of common priority

The ambassador explained that the energy sector, especially renewable energy and green hydrogen, represents a common priority, amidst the global shift towards sustainability, in addition to significant opportunities in the high-tech manufacturing sector, industrial localization, and knowledge transfer.

He pointed to the growing interest of European investors in Saudi Arabia’s tourism sector, driven by Vision 2030’s targets to raise tourism’s contribution to the gross domestic product to 10 percent.

Wide opportunities stand out in areas of hospitality, tourist destination management, cultural tourism, transport, and sustainability, especially in major projects like NEOM, AlUla, the Red Sea Project, and Diriyah.

Farnaud cited existing partnerships with leading European companies such as Accor and Kempinski, in addition to French cooperation in developing AlUla as a global heritage and tourist site.