‘Best yet to come,’ says AlUla tourism chief on launch of global brand campaign

The “Forever Revitalising” campaign will unfold through events aimed at travel trade and media partners across six major cities. (SPA)
Short Url
Updated 01 March 2024
Follow

‘Best yet to come,’ says AlUla tourism chief on launch of global brand campaign

  • Strategy to include events at 6 major cities highlighting ancient location’s modern appeal 

RIYADH: AlUla is only just beginning its journey to becoming a global tourism destination, the region’s tourism chief said on Thursday after the launch of its new global brand campaign.

The “Forever Revitalising” campaign will unfold through events aimed at travel trade and media partners across six major cities: Dubai, London, New York, Paris, Shanghai, and Mumbai, Saudi Press Agency reported.

“In just a few years, AlUla has established itself as a destination on the global traveler’s wish list,” Phillip Jones, chief tourism officer at the Royal Commission for AlUla, said.

He added: “Through this campaign, we can open up the dialogue even further on a global stage, and communicate the full depth of AlUla’s appeal, attributes and ambition. The best is yet to come,” he added.

The campaign includes a two-and-a-half-minute film by French cinematographer Bruno Aveillan.

This film, which can be adapted in length and is available in several languages, showcases the essence of AlUla through its core destination pillars: history and heritage, arts and culture, nature and adventure, and wellness, SPA added.

“Crafting this film was an enriching experience, not only because it allowed me to witness some of the world’s most breathtaking landmarks and locations but also because it offered me a vast canvas to explore the depths of my own creativity — a profound and enduring gift that AlUla bestows upon everyone who walks upon her historic sands and experiences the sheltered embrace of her oasis,” Aveillan said.

Additionally, the campaign features a series of “Brand Pillar” six-second videos that highlight iconic destinations within AlUla, such as Hegra, Jabal Ikmah, AlUla Oasis, AlUla Old Town, Sharaan Nature Reserve, and Elephant Rock.

Other highlights include balloon adventures, luxury accommodation, local arts and crafts, and the lively food and drink scene on offer in AlUla.

Melanie de Souza, executive director of destination marketing at RCU, said: “Forever Revitalising is not only about driving global awareness of a destination that until recently was relatively unknown to most travelers, but also about communicating the breadth and depth of the programs and initiatives designed to create a better future for all those who live, work and visit our ancient oasis.

“We hope that the film and creative assets do justice to a truly unique destination.”

 

The rebirth of AlUla
Hegra, ancient city of the Nabataeans in Saudi Arabia’s historic AlUla Valley, is emerging from the mists of time to take its rightful place as one of the wonders of the world

Enter


keywords

 

 

 


Pope to visit Jakarta’s Istiqlal mosque in push for interfaith harmony

Updated 13 min 31 sec ago
Follow

Pope to visit Jakarta’s Istiqlal mosque in push for interfaith harmony

  • Pope Francis arrives on Tuesday in Indonesia on the first leg of his trip that will also take him to Papua New Guinea, East Timor, and Singapore
  • Indonesia has been visited by two popes before — Pope Paul VI in a 1970 trip to Jakarta and Pope John Paul II in 1989

JAKARTA: When Pope Francis visits Indonesia next week, he will stop by a mosque in Jakarta that has an unusual feature — a tunnel connecting it to the city’s Catholic cathedral, as part of a push for interfaith harmony on his 12-day Asia-Pacific tour.
The 28.3-meter “Tunnel of Friendship,” connecting the iconic Istiqlal mosque to the Our Lady of the Assumption cathedral, was built by the government in 2020 as a symbol of religious harmony, a theme the global head of the Catholic church has also emphasized on his travels during his 11-year reign.
Pope Francis, 87, arrives on Tuesday in Indonesia, the world’s most populous Muslim-majority country, on the first leg of the longest trip of his papacy that will also take him to Papua New Guinea, East Timor, and Singapore. The plans have drawn concerns over his increasing health problems.
The pope is scheduled to participate in an interfaith meeting at the mosque, the largest in Southeast Asia, and to visit the tunnel, which features windows to let in light and inscribed art on the walls but is not yet open to the public.
“It’s extraordinary that the Catholics’ number one figure is coming,” said Nasaruddin Umar, the grand imam of the Istiqlal, whose vast parking lot is often open to churchgoers during major events. “Whatever your religion is, let’s respect our guest.”
Only about 3 percent of Indonesia’s population of 280 million are Catholic, while nearly 90 percent are Muslim.
The pope is scheduled to meet outgoing President Joko Widodo and hold a mass service at a Jakarta stadium, which is expected to be attended by more than 80,000 people, said Rev. Thomas Ulun Ismoyo, an Indonesian church official.

Inside Istiqlal Mosque in Jakarta, Indonesia. (AP Photo)

The visit has excited Indonesian Catholics, who have not experienced a papal visit in more than three decades.
“If I could meet him, I could only bow before him. I couldn’t even bring myself to hold his hand,” said Maria Regina Widyastuti Sasongko, a 77-year-old Catholic woman who sells items such as statues and t-shirts bearing the pope’s face.
Indonesia has been visited by two popes before — the first, Pope Paul VI in a 1970 trip to Jakarta and in 1989, Pope John Paul II, who visited Jakarta and four other cities.

Symbol of friendship; chequered past
Yaqut Cholil Qoumas, Indonesia’s religious affairs minister, said the pope’s visit was a symbol of friendship among people of all religions in Indonesia.
“The pope’s visit makes Indonesia the barometer of peace and a pillar of tolerance,” he told Reuters.
Still Indonesia has had a chequered history with religious harmony.

Parishioners leave after a Sunday mass at St. Joseph Cathedral Church in Maumere, East Nusa Tenggara province, Indonesia, on Aug. 25, 2024. (AP)

Catholicism came to the country by way of Portuguese missionaries in its eastern area in the 16th century, but historians say it was banned during Dutch colonial rule for about two centuries in favor of Protestantism.
The Vatican officially named a diplomatic representative in Indonesia in the 1940s.
And in modern Indonesia, officially a secular state, minority religions can still face discrimination.
The US religious freedom watchdog has said that “Indonesia’s religious freedom conditions remained poor” in 2023, citing several regulations including ones that led to closures of places of worship, including churches.
Andreas Harsono, the Indonesia researcher for Human Rights Watch, said the roots of religious intolerance, and church closures, were the laws that facilitate them.
But for Sasongko, the Catholic woman selling papal merchandise, the arrival of the pope signifies hope for unity.
“His visit can transform people to love one another,” she said.


Saudi king, crown prince offer condolences to Thai king over victims of floods and landslides

Updated 36 min 38 sec ago
Follow

Saudi king, crown prince offer condolences to Thai king over victims of floods and landslides

RIYADH: Saudi Arabia’s King Salman and Crown Prince Mohammed bin Salman sent condolences to King Maha Vajiralongkorn of Thailand over the victims of floods and landslides in various areas of the Southeast Asian nation.

Heavy rainfall since August 16 caused widespread havoc across the kingdom, leaving at least 22 people dead and 20 injured, including 13 due to a landslide in Phuket island, according to the United Nation's Relief Web news site.

The report said at least 30,000 people have been affected by floods across five provinces, including Chiang Rai, Sukhothai and Prae in northern Thailand.


After Telegram founder’s arrest, Russians fear loss of ‘main information source’

Updated 01 September 2024
Follow

After Telegram founder’s arrest, Russians fear loss of ‘main information source’

  • Telegram has become one of the last bastions of free speech and uncensored information in Russiam, where Western social media such as Facebook, Instagram and X, formerly Twitter are banned

MOSCOW: France’s arrest of Telegram chief Pavel Durov has raised fears in Russia that the popular messaging app — used both by the Kremlin and its opponents — could be blocked, depriving them of one of the last sources of critical, uncensored news.
Since the start of its offensive in Ukraine in February 2022, Russia has cracked down on dissent and protest, leaving Russians without independent news outlets or access to Western social media such as Facebook, Instagram and X, formerly Twitter.
In that climate, Telegram — which was itself blocked for a period by the Kremlin for refusing to cooperate with Russian law enforcement agencies — has become one of the last bastions of free speech and uncensored information.
Moscow now fears for the fate of the messenger and its Russian-born founder Durov, charged late August with failing to curb extremist and illegal content on the platform.
Though he has been released on bail, he cannot leave the country and the Kremlin has warned France against turning the case against him “into political persecution.”
Durov’s arrest is not the only headache the privately-owned service faces.
The European Commission is also investigating whether Telegram has more EU users than claimed and must therefore comply with more stringent rules.

Illustration shows Telegram app logo. (Reuters)

In Russia, Telegram channels widely cover subjects that are otherwise strictly censored in state media.
That includes everything from front-line reports of the conflict in Ukraine to trials of Kremlin critics and manifestos dispatched from political prisoners.
The most popular channels have millions of subscribers.
The Kremlin, government ministries and regional governors also use Telegram as their go-to public communications tool.
“Telegram is a very practical and reliable messaging service for all Russians, regardless of their political opinions,” said Alexei Venediktov, head of the Echo of Moscow radio station, blocked in Russia after its criticism of the Ukraine offensive.
The messaging service “is considered independent of the Russian state,” the veteran journalist — who has over 200,000 subscribers there — told AFP.
Blocking Telegram would be equivalent to “a measure of censorship,” he said.

Telegram’s popularity has grown steadily in Russia throughout the Ukraine conflict, after Russia blocked access to Instagram, Facebook and X, as well as the websites of several opposition media outlets.
It is the fourth most popular online service, ahead of YouTube and the Russian social network VKontakte, according to a study by Russian media research group Mediascope.
It is also heavily focused on news. Two-thirds of its Russian readers prefer to follow political and news channels, with only six percent preferring entertainment or cinema, for instance.
Mila, a 45-year-old psychologist, said she started using it after Facebook was blocked and she now subscribes to some 80 Telegram news channels. She also uses it to communicate privately with friends who are against the offensive in Ukraine.
“Today, it is my main source of information. If Telegram stops working, it will hurt me a lot,” Mila told AFP, speaking on condition her full name not be used.
Naida, a 56-year-old logistician said she trusts Telegram more than other messaging services.
“And all the news is there, you don’t need to have a VPN on all the time,” she said.
Telegram is now “the main source of information” for those seeking independent views, said political scientist Tatiana Stanovaya of the Carnegie Russia Eurasia Center.
“Telegram has no alternative” in Russia, she said, adding the free flow of information on the service is a throwback to before President Vladimir Putin began to crack down hard on dissent.

Amid the conflict in Ukraine, the platform has also become a key military communication tool.
Both Russia and Ukraine warn their populations of incoming air attacks via Telegram posts, while their armies use it to communicate and coordinate internally.
“Telegram has almost become the main way of commanding units on both sides of the front,” said Mikhail Zvinchuk, a former military officer whose Telegram blog on the conflict, Rybar, has more than 1.3 million subscribers.
Pro-Kremlin Russian journalist Andrei Medvedev also said Telegram was “the main messaging service” of the conflict.
“It is an alternative to the secret military communication system,” he said.
Thanks to its broad appeal across the political spectrum, the fate of Durov and the implications for the site have become a rare point of unifying concern.
Russian opposition politician Ilya Yashin, recently released as part of a historic prisoner exchange with the West, is among those who have taken Durov’s side.
“I do not consider Pavel Durov a criminal, and I hope that he will be able to prove his innocence,” Yashin said.
 


Countries where the X social network is banned

Photo illustration of the logo of the social media platform X (former Twitter) in Rio de Janeiro, Brazil on August 30, 2024.
Updated 01 September 2024
Follow

Countries where the X social network is banned

  • Beijing banned Twitter in June 2009 — before it secured the prominent place it enjoyed in Western media and politics for much of the 2010s

PARIS: With its ban of X, which went into effect on Saturday, Brazil joins a small club of countries to have taken similar measures against the social network, most of them run by authoritarian regimes.
Beyond permanent bans, some nations have temporarily restricted access to X, formerly Twitter, which has often been used by political dissidents to communicate.
These have included Egypt in 2011 during the Arab Spring uprisings, Turkiye in 2014 and 2023, and Uzbekistan around that country’s 2021 presidential election.
Here is a list of some of the others.

Beijing banned Twitter in June 2009 — before it secured the prominent place it enjoyed in Western media and politics for much of the 2010s.
The block came two days before the 20-year anniversary of the government’s crushing of pro-democracy demonstrations in the capital’s Tiananmen Square.
Since then, many Chinese people have turned to home-grown alternatives such as Weibo and WeChat.

Twitter was also blocked by Tehran in 2009, as a wave of demonstrations broke out following a contested June presidential election.
The network has nevertheless been used since then to pass information to the outside world about dissident movements, including the demonstrations against Iran’s repression of women’s rights since late 2022.

Isolated Central Asian country Turkmenistan blocked Twitter in the early 2010s alongside many other foreign online services and websites.
Authorities in Ashgabat surveil closely citizens’ usage of the Internet, provided through state-run monopoly operator TurkmenTelecom.

Pyongyang opened its own Twitter account in 2010 in a bid to woo foreigners interested in the country.
But the application has been blocked along with Facebook, Youtube and gambling and pornography websites since April 2016.
Internet access beyond a few government websites is under tight government watch in the hermit regime, with access restricted to a few high-ranking officials.

X has been blocked since February 2021, when authorities took aim at the app for its use by opponents of the military coup that overthrew Aung San Suu Kyi’s civilian government.
Since then, the junta has kept a tight grip on Internet access in Myanmar.

Access to Twitter was throttled from 2021 by Moscow, which complained the site was allowing users to spread “illegal content.”
A formal ban came in March 2022, just after Russia’s invasion of Ukraine.
Many Russian users continue to connect to X via VPN services that allow them to get around the block.

X has been banned since parliamentary polls in February this year.
Pakistan’s government, backed by the army, say the block is for security reasons.
Former prime minister Imran Khan — now in jail — was targeted by widespread allegations of fraud spread via the platform against his opposition party.

Nicolas Maduro, who was declared winner of July’s presidential election despite grave suspicions of fraud, ordered access to X suspended for 10 days on August 9 as security forces were violently putting down nationwide demonstrations.
The block has remained in place beyond the expiry of the 10-day period.

The country’s block on X has come from the judiciary, via Supreme Court judge Alexandre de Moraes.
He has highlighted the reactivation of accounts that had been ordered suspended by Brazilian courts.
Users connecting to X via a VPN face a fine of 50,000 reais ($8,900) per day.

 


Sinner avoids US Open trapdoor as Swiatek moves into last 16

Updated 01 September 2024
Follow

Sinner avoids US Open trapdoor as Swiatek moves into last 16

  • Australian Open champion Sinner raced past 87th-ranked Christopher O’Connell 6-1, 6-4, 6-2

NEW YORK: Jannik Sinner avoided plunging through the US Open trapdoor which claimed Novak Djokovic and Carlos Alcaraz when he stormed into the last 16 on Saturday as fellow world number one Iga Swiatek stayed on course for a second New York triumph.
Australian Open champion Sinner raced past 87th-ranked Christopher O’Connell 6-1, 6-4, 6-2.
The 23-year-old Italian’s win came a day after four-time champion Djokovic was sent spinning to his earliest loss in New York in 18 years by Alexei Popyrin.
One day earlier, 2022 winner Alcaraz was defeated in the second round by Dutch journeyman Botic van de Zandschulp.
“Today was great match. I knew I had to play very solid. My serve worked well so I am happy with my performance,” said Sinner after firing 15 aces in his 46 winners past outclassed O’Connell of Australia.
Sinner did not face a single break point in his one-hour 53-minute victory which took him into the last 16 for a fourth successive year.
“There have been some upsets in the tournament so let’s see what’s coming. I’m happy to still be here and play as many matches as possible,” added Sinner whose comfortable afternoon on Arthur Ashe Stadium saw tennis legend Serena Williams among the spectators.
Sinner will take on 14th seed Tommy Paul for a quarter-final place after the American defeated Canadian qualifier Gabriel Diallo in four sets.
There were 14 breaks of serve in that tie with Diallo, ranked a lowly 143 in the world, undone by 77 unforced errors.
Four-time French Open champion Swiatek was equally dominant as Sinner as the top-seeded Pole eased into the fourth round with a 6-4, 6-2 victory over Russia’s Anastasia Pavlyuchenkova.
The 23-year-old didn’t face a single break point and will face another Russian, Liudmila Samsonova for a quarter-final place.
“I like the night sessions but it’s noisy so I need to focus on my job and stay inside my bubble,” said Swiatek who shot a long hard stare at her opponent when a ball was speared toward her early in the second set.
“Anastasia is really powerful, she serves fast so I needed to use my intuition of where the ball was going.”
With Djokovic and Alcaraz heading home to Europe, Daniil Medvedev finds himself as the only former champion left in the men’s tournament.
The eccentric Russian, seeded five, faces Flavio Cobolli, the world number 31 from Italy.
Medvedev famously shattered Djokovic’s bid for a rare calendar Grand Slam when he captured the 2021 title in New York.
This year he was runner-up to Sinner at the Australian Open and made the semis-finals of Wimbledon but is without a tour title since winning the Rome Masters in May last year.
If Medvedev makes the fourth round for the sixth straight year he’ll face unseeded Nuno Borges of Portugal who saved three match points in a five-set triumph over Czech teenager Jakub Mensik.
Britain’s Jack Draper reached the last 16 for a second successive year by defeating Alcaraz’s conqueror Botic van de Zandschulp 6-3, 6-4, 6-2.
Meanwhile, 2023 semifinalist Karolina Muchova, who knocked out two-time champion Naomi Osaka in the second round, cruised into the last 16 by beating Anastasia Potapova 6-4, 6-2.
She next faces French Open and Wimbledon runner-up Jasmine Paolini, the fifth-seeded Italian, who beat Yulia Putintseva 6-3, 6-4.
Paolini has now made the fourth round of all four Slams this year having previously never got beyond the second round in 16 attempts.
“I’m a fan of her (Muchova). I really love how she plays. She can play every shot, slice, volleys, serve and volleys. She’s a very complete player,” said Paolini.
US sixth seed Jessica Pegula made the second week for a third successive season by defeating Jessica Bouzas Maneiro 6-3, 6-3.
Pegula next faces Diana Shnaider, the 18th-seeded Russian who made the fourth round of a Slam for the first time by seeing off 37-year-old Sara Errani in straight sets.
Czech Republic’s Tomas Machac, ranked 39, also reached the fourth round of a major for the first time by defeating Belgian veteran David Goffin 6-3, 6-1, 6-2.
He will take on Draper for a spot in the quarter-finals.