Emirates Airline commercial stars Real Madrid footballers

Real Madrid players Jose Iglesias, Vinicius Junior, Kepa Arrizabalaga and Rodrygo Goes in an Emirates Airline commercial. (Emirates)
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Updated 25 January 2024
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Emirates Airline commercial stars Real Madrid footballers

  • Emirates has been a global partner of Real Madrid since 2011

LONDON: Emirates Airline has launched a new commercial video featuring some of the stars of Real Madrid.

The advert features players Jose Iglesias, also known as Nacho, Vinicius Junior, Kepa Arrizabalaga and Rodrygo Goes. In it, they grant the wishes of the people on screen simply by snapping their fingers.

The ad, launched under the slogan: “Make It Better, Fly Better,” is currently playing on Real Madrid and Emirates social media platforms with targeted media support in Spain, Mexico, Brazil, Egypt, Algeria, Morocco and Australia.

Emirates has been a global partner of Real Madrid since 2011.

The airline’s “fly better” message is also promoted through partnerships with prominent European and international football clubs such as AC Milan, SL Benfica, Olympique Lyonnais, and Arsenal.
 


First lady Melania Trump to preview new film at private White House screening

Updated 24 January 2026
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First lady Melania Trump to preview new film at private White House screening

  • Film offers rare behind-the-scenes access to Melania Trump
  • First lady to ring NYSE opening bell to promote ​film

WASHINGTON: First lady Melania Trump will host a private White House screening on Saturday of a new film documenting her life in the 20 days leading up to President Donald Trump’s second inauguration, an adviser said.
The movie, “Melania,” is set for a global release on January 30. Saturday’s showing will be the first ‌time the ‌president, her family and close friends see ‌the ⁠film ​in ‌full, said Marc Beckman, the first lady’s outside adviser and agent.
The film offers rare behind-the-scenes access to the first lady, who has kept a low public profile during her husband’s second term. The trailer opens on Inauguration Day in January 2025, showing her donning a navy wide-brimmed hat for the ceremony at ⁠the US Capitol. It also depicts her role as an adviser to the ‌president, including a moment in which ‍she encourages him to emphasize “peacemaker ‍and unifier” in his inaugural address.
Beckman, who produced the film, ‍oversaw the $40 million movie deal with Amazon’s MGM Studios, plus a follow-up documentary series set for release later this year focusing on some of Melania Trump’s priorities, including children in foster care.
“This is not ​a political film at all,” Beckman said in an interview, adding that the first lady spearheaded ⁠the film’s creative direction.
The movie highlights her fashion choices, diplomatic engagements and the operations surrounding her Secret Service protection. Beckman said viewers also will see moments that capture the president’s sense of humor.
Ahead of the public theatrical release of the film next week, the president and first lady will attend a premiere on Thursday at the John F. Kennedy Center for the Performing Arts, renamed the Trump-Kennedy Center by the Trump-appointed board of directors.
The first lady is also scheduled to ring the opening ‌bell at the New York Stock Exchange on Wednesday to promote the film, Beckman added.