Warner Bros. Discovery and SRMG partner to launch ‘Asharq Discovery’

1 / 2
2 / 2
Short Url
Updated 27 September 2022
Follow

Warner Bros. Discovery and SRMG partner to launch ‘Asharq Discovery’

DUBAI: Warner Bros. Discovery, the global leader in media and entertainment and SRMG, the MENA region’s largest media group, announced today their long-term partnership to launch ‘Asharq Discovery’, a new free-to-air (FTA) Arabic language channel, exclusively for audiences in the Middle East North Africa (MENA) region. Asharq Discovery will be the newest addition to SRMG's fast-growing media and international offerings.

The new FTA channel will be an authentic gateway connecting MENA-wide audiences to the world and global viewers to the region, offering compelling content, enriching experiences, and memorable stories that allow audiences a step outside their established media consumption habits.

The partnership upholds Warner Bros. Discovery's MENA expansion strategy and SRMG's growth strategy, brought together by a shared goal of diversifying content and improving its accessibility, and to help propel MENA's maturing entertainment industry to become one of the largest globally.

"The MENA's entertainment industry has been undergoing an incredible transformation and exponential growth, posing great potential and offering immense opportunities for content players and consumers. Having established our Discovery brand in linear channels and successfully launching our non-fictional streaming service discovery+ last year, we believe launching a new FTA channel in MENA with the homegrown powerhouse, SRMG is a solid step for us to build a 360 ecosystem of entertainment. This partnership will also support our MENA business development strategy to increase our presence in KSA," says Jamie Cooke, GM CEE, Middle East & Turkey.

“Our new strategic collaboration with Warner Bros Discovery will further bolster our ability to deliver dynamic, innovative, and exciting Arabic content, through new multiple formats and platforms. This partnership is a further demonstration of SRMG’s unrelenting focus and commitment to its consumer-centric approach; bringing our audiences engaging and premium content - when, where and how they want it. Discovery has an unrivaled legacy of producing cutting-edge, high-quality documentaries. We look forward to working together to deliver co-commissioned quality content, provide new job opportunities and best-in-class training, as well as tap into a new global network for our growing audiences,” says Jomana Al Rashid, SRMG CEO.

Asharq Discovery will offer audiences unparalleled real-life entertainment with thousands of hours' worth of premium content, including originals, premiers and exclusives, across a wide selection of genres spanning pop science and engineering, motoring and turbo, wildlife and nature, adventure and travel, reality and lifestyle, crime mystery documentaries.  In addition, Warner Bros. Discovery and SRMG have earmarked co-productions of high-quality local programming, to be distributed globally through the Discovery Global network – thus adding more cultural and market relevance to the mix.

‘Asharq Discovery’ launch-related forward planning and necessary steps are currently underway, with the aim for it to be available to end-users in MENA, during the course of 2023, through broadcast, streaming and third-party local apps, with a catch-up facility available on over-the-top (OTT) platforms.


Semafor targets Gulf expansion after first profitable year

Updated 09 January 2026
Follow

Semafor targets Gulf expansion after first profitable year

  • Digital news brand generates $2m in earnings on $40m of revenue in 2025, and raises $30m in new financing
  • Platform aims to be the ‘business and financial news brand of record for the Gulf,’ CEO says, and to ‘blanket the world’ within 2 years

DUBAI: Digital news platform Semafor generated $2 million in earnings in 2025 before interest, taxes, depreciation and amortization, on revenue of $40 million, marking its first year of profitability.

It also closed $30 million in new financing, which it plans to use to grow its editorial operations and live events business.

These achievements are particularly notable at a time when the global news industry is facing declining revenues and the erosion of audience trust, the company said.

Justin B. Smith, the company’s co-founder and CEO, told Arab News that Semafor’s model and approach is distinguished by several factors, which can be encapsulated by its vision of building a news product to “serve consumers that are increasingly not trusting news, but also designed with a business model that could deliver sustainable economic advantage.”

Following its first profitable year and armed with new funding, Semafor, founded in 2022, now plans an accelerated phase of global expansion with a focus on scaling editorial output and global convenings.

The company said it will broaden its publication schedule in the year ahead. Semafor Gulf and Semafor Business will become daily publications as the platform increases the frequency of its “first-read” services, which are daily briefings designed to showcase “front page” news and intended to serve as the “first read” for audiences, Smith said.

The Gulf edition of Semafor launched in September 2024, with former Dow Jones reporter Mohammed Sergie as editor. In 2025 Matthew Martin was appointed its Saudi Arabia bureau chief.

Semafor’s brand slogan is “intelligence for the new world economy” and “the Gulf is the epicenter of the new world economy,” Smith said. Currently, its Gulf operation employs eight journalists, based in the UAE and Saudi Arabia, and as it moves to a daily publishing schedule it plans to significantly bolster its editorial team, both in existing markets and new ones, such as Qatar.

Semafor is “obsessed with the business, financial and economic story” in the region and aims to become “the business and financial news brand of record for the Gulf,” Smith said.

In the US, Semafor DC, currently published daily, will move to a twice-a-day format in March. In addition, the company’s flagship annual Semafor World Economy platform in Washington will expand this year from a three-day event to five days, with extended programming. The event, in April, is expected to attract more than 400 global CEOs, more than double the number that took part in 2025.

In addition to the US and the Gulf, Semafor currently operates in Africa. It held its first event in the Gulf region last month, during Abu Dhabi Finance Week, and said it is now looking to grow its events footprint across the Gulf, and into Asia. It will launch a China edition next month, its first foray into Asia, and plans to launch in Europe in 2027, followed eventually by Latin America.

Within the next two years, Semafor aims to have “blanketed the whole world” and become a mature, global intelligence and news brand competing with the “greatest legacy business and financial news brands in the world,” Smith said.

“Our goal is to become the leading global intelligence and news company for the world, founded on independent, high-quality content and convenings,” he added.