Abu Dhabi Art teams up with London’s Cromwell Place to showcase UAE artists

Afra Al-Dhaheri is one of the artists whose work will be showcased as part of the tie-up. (Department of Culture and Tourism – Abu Dhabi)
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Updated 22 May 2021
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Abu Dhabi Art teams up with London’s Cromwell Place to showcase UAE artists

  • An exhibition of works by Hind Mezaina, Afra Al-Dhaheri and Afra Al-Suwaidi will be presented at a show in South Kensington

LONDON: One of UAE’s biggest art fairs, Abu Dhabi Art (ADA), has joined forces with London’s Cromwell Place in a bid to promote the works of Emirati artists.

An exhibition of works by Hind Mezaina, Afra Al-Dhaheri and Afra Al-Suwaidi will be presented at a show in South Kensington in the English capital during early June — the first Abu Dhabi Art show held abroad.

The pieces were created last year as part of Abu Dhabi Art’s annual program “Beyond: Emerging Artists,” which was adapted amid the coronavirus pandemic.

“Cromwell Place was a natural partner for our first exhibition abroad, as several of our gallery exhibitors at the fair are also members at Cromwell Place,” Dyala Nusseibeh, director of Abu Dhabi Art, said.

Hind Mezaina, one of the featured artists, “explores themes of collective memory and the notion of heritage” in her work, while Afra Al-Dhaheri uses strands of her own hair to produce pieces, which she says explore “identity formation.”

Abu Dhabi Art’s Cromwell Place project is part of a wider plan to exhibit artists from the UAE at the London gallery.

As part of the tie-up between ADA and Cromwell, Dubai-based Lawrie Shabibi Gallery will also showcase the works of Emirati artist Mohammed Ahmed Ibrahim, while Dubai-based galleries the Third Line and Isabelle van den Eynde will present a selection of Middle East-based artists, including Anuar Khalifi, Sara Naim, Sophia Al-Maria and Manal Al-Dowayan.


Yara Alnamlah launches beauty brand Moonglaze at Sephora

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Yara Alnamlah launches beauty brand Moonglaze at Sephora

  • Launch is ‘celebration of cultural pride’ for entrepreneur

DUBAI: Moonglaze, founded by influencer, makeup artist and entrepreneur Yara Alnamlah, on Thursday launched at Sephora Middle East, the first Saudi beauty brand to do so.

For Alnamlah, the launch represented more than a business achievement and she told Arab News it was “a celebration of cultural pride.”

She added: “This achievement not only elevates Moonglaze’s presence on the world stage but also represents a major step forward for Saudi and Middle Eastern beauty voices in the global marketplace.

“What makes this moment truly groundbreaking is that it’s the first time a Saudi brand has entered Sephora’s retail ecosystem, both in store and online exclusively in the Middle East.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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“This move showcases the growing influence, creativity, and excellence of Saudi and regional beauty innovators, and opens the door for local brands to shine alongside international leaders.

“Moonglaze’s debut at Sephora reflects a celebration of cultural pride, visionary entrepreneurship, and a renewed spotlight on beauty that resonates with diverse identities from Riyadh to the world.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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At Sephora Middle East, the brand’s full range will be available, including blush sticks, bronze pods, highlighter sticks and brushes, alongside the newly launched FEELS lip liners and MOODS water lip tints, which are debuting exclusively as part of the Sephora launch.

The creation of Moonglaze has been a personal journey shaped by Alnamlah’s background as a makeup artist. According to Alnamlah, the brand is built around the idea of effortless glow and skin-first formulas.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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“Our products are inspired by my belief in healthy, glowing skin as the foundation of any great makeup look,” she previously told Arab News, adding that this philosophy led her to begin the brand with skincare before expanding into color cosmetics.

Alnamlah added: “The idea of using makeup to highlight natural beauty rather than mask it is something that I wanted to reflect in every Moonglaze product.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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“Growing up in Saudi Arabia, I’ve always been inspired by the cultural appreciation of beauty and the importance of glowing, radiant skin.” 

The use of the word “moon” in the brand name references the Arabic term “qamar,” often used to describe someone as luminous, Alnamlah explained.

The Sephora launch follows the brand’s debut at Selfridges London in 2024.