JEDDAH: A 27-year-old Saudi woman chef has come up with a winning recipe for women who want to turn their passion for cooking into professional careers in the Kingdom.
“If a person has a talent in cooking, they must not neglect it because this is one of the most challenging and fun journeys anyone can have,” said Asma Abdulhadi Tabaaji.
A career cooking in hotels and restaurants is rare for Saudi women, but Tabaaji has worked hard to reach the peak of her profession and last month was head chef for the iftar table at the Ramadan Riyadh International Convention and Exhibition Center — the biggest in the Middle East.
Tabaaji’s love for cooking was developed in difficult circumstances when she was forced to take on kitchen duties as a child following the death of her parents.
“I have loved cooking since I was young,” she told Arab News
Shouldering family responsibilities at an early age turned Tabaaji into a strong, determined individual.
She entered the challenging catering field by working from home five years ago. “I started by selling traditional Saudi cuisines at Thumamah (desert district) in Riyadh, because it gets crowded at weekends. Then, I prepared buffets for small parties and celebrations.
“After that, I applied to Hyatt Regency Hotel and I made the food menu there, adding cuisines and modifying some recipes.”
Shortly afterwards, Tabaaji joined Fairmont Hotel and prepared the food menu there, adding Arab and international dishes to the menu. Now she is head chef with Premier Catering, a company that handles a host of major events and celebrations.
Tabaaji’s journey has not been easy, but she has tasted success, which makes her more determined to build her name in the field she has chosen.
“I am grateful for the presence of my family. They have been my supporters forever,” she said.
Tabaaji said she realized Saudi women were a rarity in the Kingdom’s professional kitchens, but hotels and employers had been welcoming.
“I expected them to be more surprised. But women are starting to step into the world of kitchens in all public places,” she said.
Asked how she could change the way Saudi society views female chefs, Tabaaji said: “Saudi society is welcoming development and change. It is aware of the crucial role women can play in all fields, not only cooking.
“Saudi women play the main role in the kitchen of each and every house in Saudi Arabia, so it did not take long to accept a female presence in hotel and restaurant kitchens.”
Tabaaji enjoys the positive feedback she gets for her delicious food, “especially traditional Saudi cuisines from the western province, Indonesian cuisines, and shrimp in all its forms.”
She believes her role is still not restricted to her family and work, but extends to encouraging women to take “a step further and become chefs of the future.”
“I want to give workshops for women on how to prepare catering and buffets because these are the most challenging duties any cook can face.
“I also dream of my own restaurant. I will be keen to give opportunities to Saudi female and male cooks equally because lots of them are talented and creative, but are shy of stepping into the market,” she said.
How this Saudi woman became the queen of the kitchen
How this Saudi woman became the queen of the kitchen
- Tabaaji’s love for cooking was developed in difficult circumstances when she was forced to take on kitchen duties as a child following the death of her parents
- Saudi society is welcoming development and change. It is aware of the crucial role women can play in all fields, not only cooking
Where We Are Going Today: Rowly’s in Riyadh
- The ambience inside is both playful and rustic, with tables covered with classic red checkered cloth and the bar lined with bottles of Coca-Cola
From London to Dubai and now bringing in crowds in Riyadh, Rowly’s steakhouse opened its doors to customers in KAFD Riyadh at the end of 2025. Known for its signature fox logo and iconic mono-dish menu, the restaurant is for steak lovers looking to get a taste of London in Riyadh.
Upon arrival, a long line forms beneath the restaurant’s red banner, where guests can pass the time with Rowly’s “Match the Box” game, an interactive touch that introduces the brand’s theme before stepping inside.
The ambience inside is both playful and rustic, with tables covered with classic red checkered cloth and the bar lined with bottles of Coca-Cola. Decks of Uno and other games are provided throughout the space for those looking to enjoy themselves over their meal. Fox portraits decorate the restaurant, really bringing the theme together.
This playfulness extends to Rowly’s menu itself, where steak and side options are written on a large sheet of paper on the table and guests can check off their desired steak style, fries, salad, and sauce.
The menu features striploin, ribeye, and their special steak option. The waiter recommended I pair my Australian striploin with their secret sauce, accompanied by a side of truffle fries and a house salad.
The Australian striploin was priced at SR145 ($39), and you are able to add an extra 100 grams for SR60. I ordered my steak medium-cooked; it was delicious and paired wonderfully with my sides. I also got a Coke Zero to complete the classic meal.
While we waited for our order, we were able to use the menu sheet for games such as XP, word search puzzles, and maze puzzles, alongside the card decks provided.
For dessert, I tried the chocolate mousse, the perfect way to wrap up a traditional, enjoyable meal.
Rowly’s is a lively new addition to Riyadh’s dining scene, ideal for those willing to spend a little more time than usual for a fun yet high-end steak experience. I would recommend Rowley’s to families and friends looking for a straightforward menu that delivers high-quality meat in an energetic setting.









