How Saudi Arabia’s self-driving push is transforming transport, fueling Vision 2030’s smart mobility goals

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Updated 14 August 2025
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How Saudi Arabia’s self-driving push is transforming transport, fueling Vision 2030’s smart mobility goals

  • Riyadh has launched its first Robotaxi trial with WeRide, Uber, and AiDriver, covering key airport and city routes
  • Saudi Arabia aims for 25 percent of all goods transport vehicles to be fully autonomous by 2030

RIYADH: From self-driving cars to autonomous delivery robots, Saudi Arabia is accelerating toward the next generation of AI-driven transport.

The year 2025 is shaping up to be a landmark period for autonomous mobility in the Kingdom, as the country builds partnerships and infrastructure for a cutting-edge logistics ecosystem.

This drive toward self-driving technology is central to the broader transformation under Vision 2030 — reshaping how goods and people move across Riyadh and beyond.

The shift aligns with the Transport General Authority’s land transport strategy, which aims for 25 percent of goods vehicles to be autonomous by 2030.

In July 2025, Transport and Logistic Services Minister Saleh Al-Jasser launched a pilot of WeRide’s Robotaxi in Riyadh — a milestone for developing a smart, safe transportation network.




WeRide’s Robotaxi being pilot-tested in Riyadh. (Supplied/WeRide photo)

“The expansion into Saudi Arabia is a major step in WeRide’s global expansion plan with a vision for safer, smarter transportation at scale,” Ryan Zhan, regional general manager for the Middle East and Africa at WeRide, told Arab News.

“The entry enables WeRide to scale Robotaxi services and unlock new commercial opportunities in Saudi Arabia,” he said. Robotaxi received the Kingdom’s first autonomous driving permit.

With 104 million public transport users and 349 million intercity bus passengers annually, demand for mobility solutions is high. Ride-hailing trips rose 26 percent and delivery app orders 27 percent from 2023 to 2024, topping 290 million.

WeRide’s Robotaxis and Robobuses are the latest additions to this evolving sector. The pilot, run with Uber and local partner AiDriver, operates between King Khalid International Airport and central Riyadh.

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“The Initial Operational Phase of Autonomous Vehicles initiative aligns with the objectives of Saudi Arabia’s National Transport and Logistics Strategy and supports Saudi Vision 2030 in embracing sustainable mobility solutions powered by artificial intelligence,” said Zhan.

“Saudi Arabia is the Middle East’s largest economy and has been accelerating efforts under Vision 2030 to diversify into high-growth sectors.

“With its tourism sector alone projected to reach $110.1 billion by 2033, growing at a compound annual growth rate of 8.4 percent from 2024, WeRide’s Robotaxis and Robobuses support the Kingdom’s push to develop a smart, sustainable transport infrastructure for both residents and the rising influx of visitors.”




Jahez and ROSHN Group have launched the first fully autonomous Level 4 delivery robot in Riyadh’s ROSHN Front Business Area. (AN Photo by Huda Bashattah)

Globally, the AI market is expected to grow from $189 billion in 2023 to $4.8 trillion by 2033, according to UN Trade and Development.

WeRide was the first AV company to complete the Transport General Authority’s Regulatory Sandbox for autonomous piloting.

“WeRide is not just deploying technology. We’re participating in the local transportation ecosystem, creating jobs in fleet management, maintenance, and customer service, while helping address urban mobility challenges,” said Zhan.

Partnerships that have underpinned the project include those with the Ministry of Interior, Ministry of Communications and Information Technology, Saudi Data and Artificial Intelligence Authority, General Authority for Survey and Geospatial Information, Saudi Standards, Metrology and Quality Organization, Uber, WeRide, and AiDriver.

Meanwhile, food delivery is getting its own autonomous upgrade. Jahez and ROSHN Group have launched the first fully autonomous Level 4 delivery robot in Riyadh’s ROSHN Front Business Area.




A Jahez and ROSHN Group level 4 robot at work in Riyadh’s ROSHN Front Business Area. (AN Photo by Huda Bashattah)

Five robots, equipped with over 20 sensors, six cameras, GPS, and climate-specific cooling, now operate there during working hours.

“Part of our strategy is to always optimize on automation, and this is part of the automation. To be innovative, we chose to optimize in our key pillar, which is logistics,” Mohammed Al-Barrak, Jahez’s chief technology officer, told Arab News.

“So we decided to go with the autonomous delivery. And this is part of many upcoming technologies that will help with the automation of delivery, like within gated communities.”

To prepare for this shift, the Roads General Authority has issued a Self-Driving Vehicles code, requiring smart road communication devices to relay real-time traffic and road data directly to autonomous systems.

With strong investment and clear regulation, Saudi Arabia is well-placed to lead the autonomous vehicle transformation.
 

 


Meet Abu Hajar, who collects perfume bottles

Updated 57 min 36 sec ago
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Meet Abu Hajar, who collects perfume bottles

JEDDAH: Most people have several fragrances on rotation, adding a new scent every month or year. But collectors like Mohammed Abu Hajar, who acquire hundreds of blends, take their love of fragrance to another level.

Arab News spoke to Abu Hajar, one of Saudi Arabia’s renowned niche perfume experts, critics, and collectors.

He is known for his collaborations with established perfume houses to create specific fragrances and for his extensive knowledge shared as an influencer and a private museum owner.

With a collection of more than 6,000 perfume bottles in his home, he has earned a reputation not only for searching for rare and iconic fragrances but also for his deep understanding of the stories, craftsmanship, and heritage behind them.

Abu Hajar’s passion for perfumery began in Paris, where he was studying for a bachelor’s degree and has since evolved into an extraordinary personal journey marked by dedication.

He said: “I’ve spent years exploring the world of fragrances — reading, experiencing, collecting, and connecting with experts and creators. I am not only a collector, but I truly appreciate the stories behind each fragrance.”

When asked what sparked his passion for perfumes, Abu Hajar replied: “It all began in 1990 when I went to Paris to continue my college education and I witnessed how perfume’s deeply ingrained in the French culture. The other thing which really made me fall in love with perfumes was my mother’s favorite perfume, which I took with me just to remember her. I used to spray it in every spot of my apartment, especially my bed.”

After finishing his studies in Paris, Abu Hajar held a number of jobs in Jeddah before beginning his social media career, including working as a public relations manager and a manager for local celebrities. 

The perfume critic and expert has a large following on social media platforms (Snapchat, Instagram, X, YouTube), where he shares reviews, insights, and recommendations on niche perfumes and the world of fragrances.

Abu Hajar has a private perfume museum, displaying his passion for and collection of various perfumes.

“This museum showcases my personal collection of rare perfumes, ouds, ambers, and incense that you will not find in the market anymore, collected over 15 years. The collection is not for sale and is available for visits only by prior appointment.

“This museum is an experiment and an invitation for my followers to discover the history of scents with their noses,” he added.

He said that he offers his followers a different experience when they come to visit his museum.

Today, Abu Hajar’s collection includes more than 6,000 perfumes. Each piece holds a story, whether it is a rare vintage, a limited edition, or a scent that simply captured a moment in time. 

For him, it is not just about quantity or the perfume itself, but about the memory behind every bottle. 

“Every bottle holds a story, a memory, a piece of identity,” he said.

“My collection is a reflection of years of passion, exploration, and a deep appreciation for the world of perfumery. Each perfume bottle and the memories associated with them are precious to me,” he added.

The collection includes historical and modern perfumes that have been worn by royalty and presidents. “Also, you will find scents from Italy, France, Romania, Germany, Morocco, Turkey, India, UAE, Oman, and USA,” he said.

“I have been buying perfume bottles to capture my experiences in each country. It’s my style to capture and relive my experiences in those scents.”

He revealed that he has perfumes and ouds worn by great personalities such as Crown Prince Mohammed bin Salman, King Abdullah bin Abdulaziz, the late Iraqi president Sadam Hussain, the Sultan of the Ottoman Empire, Suleiman, the special oud of the black stone in Makkah, and many others. 

Asked what to wear every day, he said: “The bottles are in my living room, so I see them when I wake up. I shift the bottles around according to my mood, and according to the occasions I am going to. The ones I’m not wearing at present I put in the back, while my current favorites reside in the front,” he said.

To stay updated with the latest launches, Abu Hajar travels around the world.

“I have to attend international events and niche forums to meet experts and representatives of top brands to exchange opinions and sometimes witness the steps of production,” he said.

He is also a global food critic, world traveler, and lifestyle influencer, using his platform to cover a range of luxury experiences.

“In the back of our mind, we always know food and scents are closely connected. Perfumers discovered a long time ago that certain food smells can be used in fragrance production.”

Abu Hajar told Arab News that once he reaches 10,000 bottles, he will apply to be recognized by Guinness World Records.