Israeli soldiers show Gaza destruction with ‘mocking’ musical background, sparking fresh social media backlash

Israeli soldiers have been filming themselves mocking Palestinians and posting it on social media as they continue their offensive in Gaza. (Screenshot/X/@YinonMagal)
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Updated 15 March 2024
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Israeli soldiers show Gaza destruction with ‘mocking’ musical background, sparking fresh social media backlash

  • ‘Inhuman’ video is latest example of troops mocking Palestinians on social media

LONDON: A video showing Israeli soldiers documenting the extensive destruction in Gaza while playing a mocking song in the background has sparked a fresh backlash on social media.

The footage is the latest in a series of incidents involving Israeli troops using platforms such as Instagram, TikTok, and X to ridicule the humanitarian crisis in the enclave.

The video, widely shared on Thursday, showcases the widespread destruction in a Gaza neighborhood, featuring flames, fire, and collapsed buildings, accompanied by background music with lyrics containing haunting phrases.

“When the sun comes back, there are ghosts that enter the house, there are demons that awaken, you and I are suddenly awake at night,” the song said.

Many users condemned the soldiers’ actions as “inhuman” and “cowardly,” while others urged international intervention.

Younis Tirawi, an independent journalist covering politics and security in the Palestinian territories, said that the video, along with similar versions, was uploaded directly by Israeli soldiers seeking public attention.

An Israeli publication, N12, reported earlier this month that front-line troops use their phones to record such videos, which are then shared on their personal social media accounts.

“Videos such as ‘May your village burn’ or ‘Sex on the beach of Gaza’ — two of the most notable examples — are distributed from soldiers’ TikTok accounts,” the article wrote, explaining that such attitudes “cause enormous damage in the propaganda arena abroad.”

The Thursday clip is the latest in a series of videos circulating online, inciting anger among millions of users.

In January, an IDF soldier posted a video on TikTok showing burning houses in the Al-Boreij refugee camp in Gaza, accompanied by a remix of a racist fan song associated with Beitar Jerusalem football club.

Similarly, a video showing Israeli soldiers making jokes about having sex on the beach of Gaza, while smoking a hookah and eating snacks in front of blindfolded Palestinian detainees in Jenin, resulted in their suspension.

More recently, Israeli Sgt. Noam Amar posted a video mocking Palestinians being expelled from Rafah, using a children’s song as background music.

In a statement, a spokesperson for the Israeli army condemned the soldiers’ behavior, saying that it “stands in stark contrast to the values of the IDF.”

They added: “The army has acted and continues to act to identify unusual cases that deviate from what is expected of IDF soldiers. Those cases will be arbitrated, and significant command measures will be taken against the soldiers involved.”

Citing legal experts, a BBC investigation in February found that videos of Gazan detainees stripped, bound, and blindfolded, filmed and uploaded by Israeli soldiers, could potentially violate international law.


Meta to charge Arab advertisers extra fee for reaching European audiences

Updated 11 March 2026
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Meta to charge Arab advertisers extra fee for reaching European audiences

  • US tech giant told advertisers it will add fees ranging from 2 to 5 percent on image and video ads delivered on its platforms to offset digital service taxes
  • Charges are determined by where the audience is located, not where the advertiser is based

LONDON: Meta will from July 1 impose location-based surcharges on advertisers targeting audiences in six European countries, a move that will directly affect Arab businesses that run campaigns across the continent.

The US tech giant announced it will add fees ranging from 2 to 5 percent on image and video ads delivered on its platforms, including Facebook, Instagram and WhatsApp, to offset digital service taxes imposed by individual governments.

Crucially, the charges are determined by where the audience is located, not where the advertiser is based.

That means Saudi, Emirati, Egyptian or other Arab companies paying to reach consumers in the UK, France or Italy will face the additional costs regardless of their own country’s tax arrangements with Meta.

Fees will apply at 2 percent for ads reaching UK audiences, 3 percent for France, Italy and Spain, and 5 percent for Austria and Turkiye.

“If you deliver $100 in ads to Italy, where there is a 3% location fee, you will be charged $100 (ad delivery), plus $3 (location fee), for $103 total,” the company wrote in an email to an advertiser initially reported by Bloomberg. “Note that any applicable VAT will be calculated on top of the total amount.”

The taxes have been introduced at different points, starting with France in 2019, though not the EU as a bloc.

Many tech companies report substantial sales in Europe and millions of users but pay minimal tax on profits. The goal is to claw back locally derived economic value, Bloomberg reported.

The move follows similar decisions by Google and Amazon, which have also begun passing European digital tax costs on to advertisers.

For Arab brands with growing European footprints, particularly in fashion, travel, hospitality and media, the new fees add another layer of cost to campaigns already subject to currency and targeting complexities.

Digital services taxes, levied as a percentage of revenues earned by major tech platforms in individual countries, have drawn criticism from Washington, which argues they unfairly target US companies.

Meta has been reached for comments.