Saudi Arabia to become an attractive destination for Chinese travelers, predicts Diriyah CEO

The Diriyah Gate Development Authority CEO Gerard Inzerillo said Chinese travel enthusiasts are raised in one of the most culturally rich countries in the world, as it is home to a unique cuisine, music, dance, literature and calligraphy. (AN Photos)
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Updated 11 June 2023
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Saudi Arabia to become an attractive destination for Chinese travelers, predicts Diriyah CEO

RIYADH: Saudi Arabia will become an attractive destination for Chinese tourists in the next 20 years, said the group CEO of the Diriyah Gate Development Authority.

Speaking on the first day of the 10th Arab-China Business Conference in Riyadh on Sunday, Gerard Inzerillo said Chinese travel enthusiasts are raised in one of the most culturally rich countries in the world, as it is home to a unique cuisine, music, dance, literature and calligraphy.

“Chinese want to see what’s unique, want to see what’s different and that is why I think the Kingdom will be very appealing to them,” the official said.

Inzerillo said: “What Singapore was able to accomplish in 60 years; what the Emiratis accomplished from a tourism point of view in 30 years, we hope to accomplish that in 15 years.”  

Speaking on the ongoing giga-projects in Saudi Arabia, he said the Chinese firms have a great role to play in a lot of the strategic projects taking place in the Gulf country. 

“We have relationships with over 43 Chinese companies. Because of the super relationship between China and the Kingdom, the Chinese have been very helpful in all the giga-projects,” he affirmed.

Moreover, the CEO explained that the giga-projects will help Saudi Arabia achieve its goal of attracting 100 million visitors by 2030.

“Saudi Arabia is a very large country; so, in order to have tourism and to attract 100 million visits, we have to have these strategic projects in our different provinces,” he disclosed. 

Investment opportunities, economic growth, and closer trade relations are on the agenda at the two-day business event which seeks to explore synergies in technology, artificial intelligence, renewable energy, agriculture, real estate and strategic minerals.  

The conference is organized by Saudi Arabia’s Investment Ministry and the Ministry of Foreign Affairs in collaboration with the Arab League, the China Council for the Promotion of International Trade, and the Union of Arab Chambers. It is touted to be the largest Arab-Chinese business gathering with more than 2,000 participants.

The conference is expected to catalyze the trade ties between Saudi Arabia and the Asian giant, as both countries are currently focused on developing several strategic sectors.

 


Artificial intelligence is transitioning into a ‘digital employee’

Updated 27 February 2026
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Artificial intelligence is transitioning into a ‘digital employee’

  • AI can be an effective tool, business leaders tell Arab News
  • Not about jobs, but ‘convergence of human capital and AI’

RIYADH:  Artificial intelligence is fundamentally reshaping the world of work, transitioning from a supporting tool to an active partner that is radically changing the nature of professions and productivity standards.

Amidst the current global transformations, an active regional digital environment is emerging.

This is being led by Saudi Arabia through Vision 2030 and massive investments in smart infrastructure, providing a living model for studying the implications of this partnership between humans and machines on the future of work in the region.

Arab News spoke to various business leaders about the emerging shape of the sector.

Salem Bagami, co-founder of Metatalent, said the ideal relationship between humans and machines at work should be complementary and collaborative.

Humans would bring creativity, emotional intelligence, and complex decision-making, while machines excel at processing big data and performing repetitive, precise tasks.

He believes that this type of balanced partnership would lead to unprecedented productivity and innovation.

While machines excel at processing big data and performing repetitive, precise tasks, humans would bring creativity, emotional intelligence, and complex decision-making. (Supplied)

Mohammad Al-Jallad, chief technologist and director at HPE, said AI has gone beyond being merely an executive tool to becoming a “digital employee” entrusted with automating routine tasks and providing insights based on data analysis.

He believes that the real opportunity lies not in the debate over job replacement, but in “the convergence of human capital and artificial intelligence.”

AI should augment human teams by taking on menial and routine tasks, enabling employees to focus on critical thinking, creativity, and ethical reasoning, significantly improving operational results.

Bagami also emphasized the complementary nature of this partnership. “The ideal relationship between humans and machines at work is one of collaboration, where each complements the others.”

He explained that humans bring creativity, emotional intelligence, and nuanced decision-making, while machines excel at processing big data and performing repetitive tasks efficiently, leading to increased productivity and innovation.

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Salem Alanazi, chairman of Jathwa Technology Co., notes a significant trend among Saudi Arabia companies toward using AI applications to provide faster services to customers at lower costs.

The emergence of the “virtual employee” available around the clock has eliminated the need for some traditional jobs in specific sectors.

Alanazi warns that some companies’ reluctance to adopt AI may expose them to real risks. “All those who hesitated to benefit from AI applications have a lack of understanding of these technologies.”

He said those who adopt these technologies will be able to offer lower-cost, higher-quality services, which will affect the market position of companies that lag behind.

Ali Aljumhour, CEO of VALUE Consultancy, said that the transition of AI into a partner has reshaped the list of most in-demand skills in the job market.

Skills such as “prompt engineering,” “human-machine integration,” and “digital ethics” are becoming increasingly important.

He added that AI has become an instantly available “technical knowledge base,” shifting the criteria for professional distinction toward those capable of smart interaction with these technologies.

In terms of ethics, transparency, and trust, Alanazi points to the complexities of global AI governance, where legislation overlaps and evolves rapidly to keep pace with potential risks, particularly in the areas of cybersecurity and privacy.

Ali Aljumhour, CEO of VALUE Consultancy. (Supplied)

Al-Jallad emphasizes this crucial dimension, noting that providing responsible and reliable AI solutions that meet the highest standards of transparency is a key priority, especially in regulated sectors.

Bagami believes there should be basic standards for the ethical use of Al, emphasizing the need for transparency, accountability, and fairness, along with using diverse data sets to prevent bias and protect privacy.

He believes that building trust between humans and machines requires clear explanations of how systems work, giving users the opportunity to provide feedback and conducting periodic performance reviews.

On performance evaluation, Aljumhour said: “I expect radical changes in standards, shifting from measuring individual effort to evaluating the quality of the partnership between humans and machines.”

There should be a focus on the quality of inputs provided to intelligent systems, the accuracy of review and modification, and complex decision-making based on outputs.

He warns, however, of new risks that may arise, such as over-reliance on AI or difficulty in determining responsibility for mistakes.

In the employment sector, Aljumhour expects fundamental changes in standards.

There will be questions and tests focusing on measuring skills in dealing with AI, such as asking candidates about their experiences of collaborating with these systems, or testing their ability to formulate effective requests for complex tasks.

Aljumhour identifies significant human challenges in this transition, with “fear, loss of power, and exclusivity of knowledge” being the biggest concerns for experienced employees.