Lebanon’s central bank to commit to audit as Macron urged to freeze ‘doubtful’ assets

Syrian refugee children sell flowers at a traffic light in Beirut, Lebanon, Saturday, April 3, 2021. (AP)
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Updated 07 April 2021
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Lebanon’s central bank to commit to audit as Macron urged to freeze ‘doubtful’ assets

  • Central bank confirmed its commitment and would stay in contact to re-activate forensic audit
  • Macron should freeze suspect assets held by Lebanese officials in France to break a ‘political-economic mafia’

BEIRUT: Lebanon’s finance ministry said the central bank agreed on Tuesday to provide by the end of the month the documents required by Alvarez & Marsal for a stalled forensic audit.
The audit, which hit a roadblock last year, is a key condition for foreign aid that Lebanon badly needs as it grapples with a financial collapse rooted in decades of waste and graft. The currency has crashed and banks are paralyzed.
When restructuring consultancy A&M withdrew from the audit last November, it said it had not received the information it needed from Lebanon’s central bank.
Parliament agreed in December to lift banking secrecy for one year, amid much back-and-forth between Lebanese officials including the ministry and the central bank over whether certain information could be disclosed.
After a meeting with the central bank and A&M on Tuesday, the finance ministry said the bank confirmed its commitment to an audit and to deadlines to provide the necessary documents. It said attendees would stay in contact “in order to re-activate the forensic audit and evaluate the current development.”
There was no immediate comment from the central bank or A&M.
French President Emmanuel Macron should freeze suspect assets held by Lebanese officials in France to break a “political-economic mafia” that has plunged Lebanon into crisis and misery, an open letter said Tuesday.
Macron called for radical reform in Lebanon after a deadly Beirut port blast and has expressed exasperation at the lack of change, as the former French mandate territory remains mired in political stalemate.
Analysts have said that sanctions such as asset freezes could be the most effective lever for Paris to pressure Beirut, even if France has so far not explicitly indicated it is ready for such a measure.
Macron should issue instructions “with a view to implementing the legal mechanism for freezing assets of doubtful origin held in France by Lebanese political and economic leaders,” said the letter published in France’s Le Monde daily signed by more than 100 Lebanese civil society figures.
It said that a “political-economic mafia is responsible for the misery, hunger and insecurity from which more and more Lebanese suffer.”
The letter suggested that such a legal process should draw on the precedent set over ill-gotten assets owned in France by some African leaders and former Syrian vice president Rifaat Assad.
“This endemic corruption on a grand scale has scandalously enriched Lebanese political leaders” by emptying the treasury and embezzling aid sent after the civil war, the letter alleged.
It was signed by lawyers, doctors, journalists and activists, including prominent political scientist Karim Emile Bitar, former Lebanese culture minister and UN Libya envoy Ghassan Salame and former MP and TV host Paula Yacoubian.
The letter was drafted after French Foreign Minister Jean-Yves Le Drian said in March that “the time has come” to raise international pressure on Lebanon to form a government.
Lebanon’s prime minister-designate Saad Hariri and President Michel Aoun again failed last month to agree on a new government cabinet after months of deadlock, as the country sinks deeper into economic crisis.
A steep depreciation of the Lebanese pound along with an explosion of poverty and unemployment have eroded purchasing power and fueled anger among the population.
The outgoing government of premier Hassan Diab resigned in the wake of an August 4 explosion at Beirut’s port that killed more than 200 people and sparked protests against the entrenched ruling class. 
(With Reuters and AFP)


AI will never replace human creativity, says SRMG CEO 

Updated 30 January 2026
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AI will never replace human creativity, says SRMG CEO 

  • Speaking to Maya Hojeij, senior business anchor at Asharq with Bloomberg, Jomana R. Alrashid expressed pride in SRMG platforms that had absorbed and adopted AI

RIYADH: Jomana R. Alrashid, CEO of Saudi Research and Media Group, highlighted how AI cannot replace human creativity during a session at The Family Office’s “Investing Is a Sea” summit at Shura Island on Friday. 

“You can never replace human creativity. Journalism at the end of the day, and content creation, is all about storytelling, and that’s a creative role that AI does not have the power to do just yet,” Alrashid told the investment summit. 

“We will never eliminate that human role which comes in to actually tell that story, do the actual investigative reporting around it, make sure to be able to also tell you what’s news or what’s factual from what’s wrong ... what’s a misinformation from bias, and that’s the bigger role that the editorial player does in the newsroom.”

Speaking on the topic of AI, moderated by Maya Hojeij, senior business anchor at Asharq with Bloomberg, the CEO expressed her pride in SRMG platforms that had absorbed and adopted AI in a way that was “transformative.”

“We are now translating all of our content leveraging AI. We are also now being able to create documentaries leveraging AI. We now have AI-facilitated fact-checking, AI facilities clipping, transcribing. This is what we believe is the future.”

Alrashid was asked what the journalist of the future would look like. “He’s a journalist and an engineer. He’s someone who needs to understand data. And I think this is another topic that is extremely important, understanding the data that you’re working with,” she said.

“This is something that AI has facilitated as well. I must say that over the past 20 years in the region, especially when it comes to media companies, we did not understand the importance of data.”

 

The CEO highlighted that previously, media would rely on polling, surveys or viewership numbers, but now more detailed information about what viewers wanted was available. 

During the fireside session, Alrashid was asked how the international community viewed the Middle Eastern media. Alrashid said that over the past decades it had played a critical role in informing wider audiences about issues that were extremely complex — politically, culturally and economically — and continued to play that role. 

“Right now it has a bigger role to play, given the role again of social media, citizen journalists, content creators. But I also do believe that it has been facilitated by the power that AI has. Now immediately, you can ensure that that kind of content that is being created by credible, tier-A journalists, world-class journalists, can travel beyond its borders, can travel instantly to target different geographies, different people, different countries, in different languages, in different formats.”

She said that there was a big opportunity for Arab media not to be limited to simply Arab consumption, but to finally transcend borders and be available in different languages and to cater to their audiences. 

 

The CEO expressed optimism about the future, emphasizing the importance of having a clear vision, a strong strategy, and full team alignment. 

Traditional advertising models, once centered on television and print, were rapidly changing, with social media platforms now dominating advertising revenue.

“It’s drastically changing. Ultimately in the past, we used to compete with one another over viewership. But now we’re also competing with the likes of social media platforms; 80 percent of the advertising revenue in the Middle East goes to the social media platforms, but that means that there’s 80 percent interest opportunities.” 

She said that the challenge was to create the right content on these platforms that engaged the target audiences and enabled commercial partnerships. “I don’t think this is a secret, but brands do not like to advertise with news channels. Ultimately, it’s always related with either conflict or war, which is a deterrent to advertisers. 

“And that’s why we’ve entered new verticals such as sports. And that’s why we also double down on our lifestyle vertical. Ultimately, we have the largest market share when it comes to lifestyle ... And we’ve launched new platforms such as Billboard Arabia that gives us an entry into music.” 

Alrashid said this was why the group was in a strong position to counter the decline in advertising revenues across different platforms, and by introducing new products.

“Another very important IP that we’ve created is events attached to the brands that have been operating in the region for 30-plus years. Any IP or any title right now that doesn’t have an event attached to it is missing out on a very big commercial opportunity that allows us to sit in a room, exchange ideas, talk to one another, get to know one another behind the screen.” 

The CEO said that disruption was now constant and often self-driving, adding that the future of the industry was often in storytelling and the ability to innovate by creating persuasive content that connected directly with the audience. 

“But the next disruption is going to continue to come from AI. And how quickly this tool and this very powerful technology evolves. And whether we are in a position to cope with it, adapt to it, and absorb it fully or not.”