New royal decree a boost for Makkah’s Masar project

Masar — whose core component is King Abdul Aziz Road — is considered a modern signature landmark and an urban destination with multiple features.
Short Url
Updated 04 April 2021
Follow

New royal decree a boost for Makkah’s Masar project

Yasser Abuateek, chief executive of Umm Alqura for Development and Construction (UAQ) — the owner and developer of the Masar destination in Makkah — has expressed gratitude and thanked King Salman and Crown Prince Mohammed bin Salman, for a recent royal decree to issue four title deeds for the upcoming project. The royal directive, Abuateek said, confirms the rulers’ great interest in the holy city’s vital development projects.

Abuateek added that the support from the leadership reflects the importance of Masar, also known as King Abdul Aziz Road Project, and its role in contributing to sustainable development in line with the programs of Saudi Vision 2030, improving the quality of life of the residents and visitors of Makkah, and enhancing the services provided to Hajj and Umrah pilgrims. He also thanked the Royal Commission for Makkah City and Holy Sites and the State Properties General Authority for their efforts in supporting the issuance of unified title deeds for the destination.

The unified title deeds, considered a substitute for all the title deeds of the 3,626 properties on which the project is based, are an effective mechanism and a regulatory tool for the concerned authorities to address the obstacles facing megaprojects. The issuance of the unified title deeds also marks the first step toward completing Masar’s initial public offering (IPO) and attracting investments. The unified title deeds will have a role in encouraging the private sector to be a part of and contribute to development projects, by strengthening the current and future funding capacity aimed at accelerating the project completion pace and providing a safe, long-term investment environment. 

Abuateek said that Masar focuses on integrated infrastructure development based on the concept of comprehensive mobility. He noted that the royal decree will promote the destination that aims to create a development environment by introducing the concept of real estate investment collateral and pave the way for investment opportunities for operators of Hajj and Umrah services, as well as in the hotel and residential sectors and business centers. 

“Masar sets itself apart from other traditional real estate development projects by focusing on implementing an integrated development structure based on a unique infrastructure established for the next 100 years, including service facilities that extend over the entire destination, thus providing fully equipped lands for development by the developer or investors,” Abuateek said.

Masar — whose core component is King Abdul Aziz Road — is considered a modern signature landmark and an urban destination with multiple features. Located in the western part of Makkah and spanning a total area of 1.25 million square meters, the destination includes a pedestrian walkway, utility gallery and other routes such as the Bus Rapid Transit network route and the Makkah Metro route, as well as car parks and bridges connecting the destination to the strategically important western entrance of Makkah.


Schneider Electric launches academy in Saudi Arabia to build future-ready talent

Updated 04 February 2026
Follow

Schneider Electric launches academy in Saudi Arabia to build future-ready talent

Schneider Electric has announced the launch of the Energy Tech Academy Middle East and Africa in Saudi Arabia, a regional capability platform dedicated to skilling, upskilling, and knowledge sharing.

The launch comes at a critical moment as the Kingdom accelerates energy transition, industrial localization, and human capability development under Vision 2030. The academy reinforces the Kingdom’s leadership role in building future-ready talent while supporting industrial and energy transformation across the wider Middle East and Africa region.

The Energy Tech Academy Middle East and Africa is not a traditional training center; it is a regional platform translating Schneider Electric’s global energy technology expertise into applied capability for Saudi Arabia and the broader region. Anchored in Riyadh, the academy is designed to serve as a benchmark for skills development and enablement across the MEA.

The launch reflects Schneider Electric’s long-term commitment to investing in people and capabilities, and to supporting national priorities across energy, industry, and digital infrastructure.

Mohamed Shaheen, cluster president of Schneider Electric Saudi Arabia and Yemen, said: “This launch reflects our long-term commitment to Saudi Arabia and to building capability that lasts. After more than 40 years in the Kingdom, we continue to invest where impact matters most: in people. Launching the Energy Tech Academy Middle East and Africa from Riyadh underscores our belief that sustainable transformation is built on local capability and trusted partnerships.”

The academy directly supports Saudi Arabia’s focus on human capability development, localization, and Saudi-made outcomes by enabling the skills behind advanced energy systems, industrial automation, and digital infrastructure. Capabilities developed through the academy will support Saudi manufacturing, national projects, and resilient supply chains, while also strengthening regional industrial ecosystems.

“The Energy Tech Academy Middle East and Africa is designed to enable real outcomes,” said Walid Sheta, zone president for the MEA at Schneider Electric. “By equipping talent with future-ready skills across electrification, automation, and digital intelligence, we are strengthening Saudi and regional capability to design, operate, and lead the energy and industrial systems of the future.”

The launch event in Riyadh brought together senior government representatives, industry partners, customers, and Schneider Electric’s leadership, highlighting the importance of cross-sector collaboration in aligning education, skills development, and labor market needs.

Designed as a long-term platform, the Energy Tech Academy Middle East and Africa will continue to evolve through partnerships, programs, and continuous capability development, reinforcing Saudi Arabia’s role as a regional hub for skills, knowledge, and industrial enablement.