Startup of the Week: Exploring the reality of a virtual world

Saudi Arabia is making headway in the field of science and technology. (Supplied)
Updated 12 February 2019
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Startup of the Week: Exploring the reality of a virtual world

  • Saudi Arabia is also making headway in the field of science and technology

JEDDAH: Not very long ago, the concept of virtual reality (VR) used to excite us in Hollywood’s sci-fi flicks depicting the human future. Flying cars, holograms and robot workers appeared to be a figment of human imagination.
Who would have thought that within a short span, we would enter an era where such movie stuff would become part of our lives. Lo and behold, there is more to come. I am not sure about flying saucers but passenger drones will soon become a new normal within our lifetime.
Saudi Arabia is also making headway in the field of science and technology. Those who wish to experience VR adventures or play retro arcade games should visit “Teen Town Toys.”
It is a place that offers fun-filled activities for people of all ages. It offers a variety of VR adventures such as horseback riding, car-racing simulators, multiplayer competitive games and much more.
Adults can walk down memory lane in the arcade as it also offers 80s retro arcade games such as Pacman, Donkey Kong, and Super Mario games. The younger generation can also get a taste of the past by exploring these retro gems.
Teen Town Toys was established in June 2018 by Ehab Abdul Raouf Khalil, a successful Saudi businessman in his 40s. He combined his passion for entertainment and technology together and founded the arcade.
“It is equipped with the latest and most advanced gaming experiences in the global market,” Wed Khalid, the CEO of Teen Town Toys, told Arab News.
“Adding his unique taste of humor, he created Afo, Ura, Iska and Kura as characters that engage with our audience and guide them through the different types of VR experiences,” she added.
Each of these characters is classifications for the games, with Afo being exciting VR adventures, Ura being action-packed VR experiences, Iska being extreme kiddie rides and Kura being 80s retro arcade games.
The CEO said their VR games are the first of their kind in the Kingdom. They include Oculus Rift (a gold standard in virtual reality head-mounted displays), HTC Vive (the leading VR headset and controller combo on the market today), Treadmills and Haptic Gloves (this technology serves to further improve the levels of immersion as the user enters the virtual environment).
Some of the games Teen Town Toys provides are as follows:
1. Overtake VR: The elite challenge in VR (car racing).
2. Virtuix Omni Treadmill: Ideal for allowing its user to take the VR experience to another level. They can safely walk, run in 360-degrees, exploring simulated worlds and exercising at the same time.
3. Xtreme: This VR simulator guarantees an outburst of emotions and a rush of adrenaline, she explained.
Their most popular VR games are Overtake and Rifter, as well as space invaders.
“Teen Town Toys promises you experiences, possibilities, worlds that are almost impossible in the real world, you will want to spend the whole day in,” she claimed.
They are located at the King Abdullah intersection with Khalid ibn Al-Waleed Road, in Jeddah. The arcade opens daily from 4:30 p.m. to 12 a.m.
Visit their Instagram page (@teentowntoys) for more information.


Jeddah students get closer look at electric motorsport

Updated 24 January 2026
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Jeddah students get closer look at electric motorsport

  • A PIF-linked initiative highlights technical and engineering careers behind electric racing events

JEDDAH: Students from local and international schools in Jeddah were introduced to STEM-related career pathways in electric motorsport this week, as part of an education program linked to the UIM E1 World Championship held on the Red Sea.

The sessions formed part of Driving Force Presented by the Public Investment Fund, an initiative run by Formula E and its electric racing series partners, to familiarize students aged eight to 18 with science, technology, engineering and mathematics through electric racing and sustainability-focused industries.

The sessions for students formed part of Driving Force Presented by the Public Investment Fund, an initiative run by Formula E and its electric racing series partners. (Supplied)

The programme took place alongside the 2026 E1 Jeddah GP and included workshops, school visits and trackside access designed to show how engineering, data, broadcast technology and event operations function within professional motorsport.

According to organisers, the initiative reached more than 60,000 students globally in 2025, with further expansion planned this year. 

HIGHLIGHTS

• The program took place alongside the 2026 E1 Jeddah GP and included workshops, school visits and trackside access.

• Students learned about E1 races and their technical and environmental dimensions and discussed the engineering and marine aspects of electric boats.

• According to organisers, the initiative reached more than 60,000 students globally in 2025, with further expansion planned this year. 

John Williams, managing director at E1, told Arab News: “The PIF is absolutely vital to everything we do here at the E1. They were crucial initial investment partner since the start of the championship and they continue to support us in a number of ways and more specifically around the Driving Force program.”

The sessions for students formed part of Driving Force Presented by the Public Investment Fund, an initiative run by Formula E and its electric racing series partners. (Supplied)

Elaborating more on the program, he said: “What we are doing is presenting and showing these students the available careers of science, technology, engineering and mathematics, as well as careers in sports, not only pilots but also engineers and mechanics.”

Williams added that the main key to the program was bringing a new generation to the mechanism of sport.

“We are introducing to these exciting new technologies around the race but it could be our technology on the boat or our broadcast products, as well as how to manage the event its self. There are a range of opportunities to show it to the children in addition to enjoying the excitement of the race and meeting the pilots.”

The program’s Jeddah activities began at King Abdulaziz University’s faculty of maritime studies, where students took part in a hands-on workshop focused on STEM careers in the motorsport and sustainability areas conducted by technology experts and famous water pilots such as Dani Clos, Emma Kimilainen and Patricia Pita.

Students learned about E1 races and their technical and environmental dimensions and discussed the engineering and marine aspects of electric boats.

They also enjoyed exclusive behind-the-scenes access at the E1 Jeddah GP, pilot meet-and-greets, and front-row seats to watch the RaceBird boats in action.