Helicopter taxi apps offer escape from traffic-choked megacities

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A Helicity helicopter prepares for take-off in Jakarta after receiving an order from a smartphone app. Chopper manufacturers were predicting more such services in traffic-clogged parts of Southeast Asia in particular, describing it as an “important testbed” for the wider region. (AFP)
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Crews of a Helicity helicopter preparing for take-off in Jakarta. Operated by Whitesky Aviation, Helicity now has about 60 customers each month, mostly from the business world. (AFP)
Updated 11 May 2018
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Helicopter taxi apps offer escape from traffic-choked megacities

SINGAPORE: Within minutes of using an app to book a ride, Agostino Fernandes was looking down on lush greenery from a helicopter taxi high above Bangalore — one of several Uber-style chopper services taking off to help commuters tackle increasingly congested megacities.
In under 30 minutes — a quarter of the time it would have taken from downtown Bangalore by road — Fernandes was strolling through Kempegowda International Airport to his gate.
“It’s much better than the usual car or taxi because it saves time,” he said.
“And for a city like Bangalore, which they call India’s green capital because of the parks and gardens, you get a very nice view.”
From New York to Jakarta, chopper-hailing services have been taking off to help commuters beat the traffic chaos.
Private helicopter charters have been available for decades — at a price — but the latest services are far cheaper and more accessible to the public, allowing anyone with a smartphone and a credit card to order a ride with relative ease.
Sameer Rehman, Asia-Pacific managing director of Bell Helicopter, said chopper manufacturers were predicting more such services in traffic-clogged parts of Southeast Asia in particular, describing it as an “important testbed” for the wider region.
“That can be replicated throughout other cities and countries in the Asia-Pacific,” he said at a conference in Singapore.
Another similar service was recently launched in the Indonesian capital Jakarta, a chaotic metropolis of over 10 million people, which suffers some of the world’s worst jams.
Operated by Whitesky Aviation, Helicity now has about 60 customers each month, mostly from the business world.
Its services include a 20-minute ride from Jakarta airport into the heart of the city for six million rupiah ($430) for up to four people, as well as a 45-minute flight from Jakarta to Bandung, 150 kilometers away, from 14 million rupiah.

While it offers an alternative to sitting in traffic for hours and is cheaper than private charters in the past, the prices are nevertheless out of reach for most people in Jakarta, where the monthly minimum wage is about $250.
And it has not all been easy going for Whitesky in recent times — one of their helicopters crashed last month on Indonesia’s central Sulawesi island as it flew over a mining area, killing one person on the ground and injuring four passengers.
In Bangalore, one of India’s most congested megacities, HeliTaxii launched in March, offering a seat in a helicopter from the airport to IT industrial park Electronic City for about $65 per person — the same journey that Fernandes took on launch day.
In Brazil’s Sao Paulo, the app Voom offers a 30-kilometer helicopter ride to the airport for about $150 — 10 times cheaper than private charters in the past — while in New York, a chopper-hailing service ferries people between downtown and surrounding airports.
Despite the growth of such apps, industry players warn there are still major hurdles.
One is finding suitable take-off and landing sites, particularly in Asian cities. Helipads have been springing up rapidly in recent years but a large number are private and observers warn many have not been certified as safe by aviation authorities.
Another is restrictions on flying times. Whitesky Aviation chief executive Denon Prawiraatmadja said that since the Jakarta service’s five-strong fleet of choppers was for civilian purposes, they were currently only allowed to fly between 6:00 am and 6:00 pm.
“We are in the process of getting more operating hours, so it can become a 24/7 operation,” he said. “We hope this type of new regulation will allow us to grow the business.”
The company has big expansion plans: in 2016, they signed a 30-helicopter deal with Bell and will receive two Bell 505s every year until the deal is completed. It also has several fixed-wing aircraft in its fleet.
Similarly in Bangalore, Helitaxii is only allowed to fly from 6:30am to 10:00am, and in a later slot between 3:00pm to 6:00pm.
While the popularity of such services is growing, analysts say there are unlikely to be large numbers of helicopter taxis taking to the skies soon as prices — although lower than they once were — will remain a barrier.
Saj Ahmad, chief analyst at consultancy StrategicAero Research, also cautioned there was much uncertainty surrounding the nascent industry and how it would operate.
“Will there be further security screenings?” he said. “What sort of passengers will be allowed on these flights?”


Repossi taps May Calamawy for latest campaign

Updated 08 February 2026
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Repossi taps May Calamawy for latest campaign

DUBAI: Italian jewelry label Repossi has tapped Egyptian-Palestinian Hollywood star May Calamawy to star in its Ramadan 2026 campaign.

The campaign, which was shot in Sharjah in the UAE, features Calamawy showing off pieces by the Paris-headquartered label that is known for taking inspiration from architecture and modern art.

Shot inside Zaha Hadid Architects’ BEEAH Headquarters in Sharjah, Calamawy can be seen wearing signature pieces from the Blast and Serti Sur Vide collection, as well as other classic collections by the brand.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by May Calamawy (@calamawy)

“Celebrating Repossi Savoir-Faire, Heritage and Architectural Poetry (sic),” the actress captioned the campaign video, which she shared with her 354,000 followers on Instagram.

Calamawy is known for her roles in the US Netflix series “Ramy” and “Moon Knight” (2022), where she plays dual characters Layla El-Faouly and the Scarlet Scarab.

She made headlines in late 2024 when almost all her scenes were cut from Ridley Scott’s “Gladiator II,” with fans taking to social media to complain.

Her casting in the film was first announced in May 2023.

At the time, Deadline reported that Scott had cast Calamawy after a lengthy search, writing: “While many of the leading roles were straight offers, Scott wanted to do a similar search he did for the (Paul) Mescal part for the role that Calamawy ultimately landed.”

In January, the star took to Instagram to promote her latest project, which hits theaters in April.

“The Mummy,” a new feature from award-winning Irish writer and director Lee Cronin, will be released on April 17 and features Calamawy alongside Mexican actress Veronica Falcon, Jack Reynor, and Laia Costa. 

The film is produced by Blumhouse, Atomic Monster, and New Line Cinema.

“The young daughter of a journalist disappears into the desert without a trace. Eight years later, the broken family is shocked when she is returned to them, as what should be a joyful reunion turns into a living nightmare,” the film’s official logline reads.

Calamawy is also known for her activism and regularly takes to social media to support charity initiatives raising money and awareness for Gaza.

In December, she promoted the song “Lullaby,” which the Together for Palestine charity is trying to propel to the Christmas No. 1 spot in the UK chart to raise money for the people of Palestine.