Smart Link Contact Centers, a business process and contact center outsourcing provider in Saudi Arabia, has announced the completion of an expansion project for its contact center in the Kingdom.
The project, undertaken with Avaya, resulted in the addition of 600 agent seats creating employment opportunities for Saudi citizens.
The company is deploying contact center solutions from Avaya to meet growing demand from public-sector organizations to engage more effectively with citizens, as the Kingdom launches a range of initiatives in line with Vision 2030.
Smart Link delivers flexible solutions and services to more than 50 organizations in the Kingdom, and the expansion of its operations will enable the government to increase the deployment of digital services.
Smart Link, the largest business process outsourcing center in the Middle East, is committed to the recruitment and training of Saudi women, with over 70 percent of its workforce being women.
Smart Link is a subsidiary of Al-Khaleej Training & Education, the largest network of training centers in Saudi Arabia.
Safwan Al-Khatib, senior vice president of Al-Khaleej Group and managing director of Smart Link, said: “At Smart Link, we aim to support the vision of the government by providing the latest communication solutions to connect government and private organizations to their customers.”
He added: “This offering is elevated by building strategic alliances with leading companies in this industry. Leveraging our strategic partnership with Avaya, we have further expanded to meet the growing communication needs of our government customers, raising the citizen experience in Saudi Arabia to new heights.”
He said: “The addition of 600 new agent seats will significantly contribute to raising customer services to the highest international quality standards.”
Nidal Abou-Ltaif, president, Avaya International, said: “We at Avaya take pride in this partnership with Smart Link, making sure that our joint efforts have an impact on the customer experience level in the Kingdom ... Smart Link has a unique competitive advantage with Al-Khaleej Training and Education, which supports them contribute significantly to Vision 2030. With the hiring of women in the workforce, the company is committed to training and developing the Kingdom’s talent.”
Smart Link creates Saudi jobs, invests in KSA skills development with Avaya
Smart Link creates Saudi jobs, invests in KSA skills development with Avaya
Chinese real estate group SmartOasis completes Riyadh project, commits SR1bn to housing strategy
SmartOasis, a China-based group specializing in real estate development and long-term rentals, has announced the completion of the first phase of its apartment projects in central Riyadh. This milestone marks SmartOasis’ official entry into the Saudi market, with seven refurbished complexes now open to residents. The launch initiates a broader SR1 billion ($266.6 million) investment strategy targeting the capital’s housing market over the next three years, anchored by an initial SR50 million deployment in this phase.
Aligned with Saudi Arabia’s Quality of Life Program under Vision 2030, the projects address the growing housing demand among urban youth, young professionals, and expatriates in Riyadh. Instead of large-scale demolition, SmartOasis adopts an urban renewal approach — revitalizing existing structures to ensure safety and sustainability. This strategy significantly reduces the carbon footprint associated with the real estate sector.
“This project introduces precision engineering and supply chain efficiency, such as standardized components and optimized procurement, to Riyadh’s renewal sector,” said Chao Xu, CEO of SmartOasis. “Beyond construction, we strictly adhere to international environmental, social and governance standards, ensuring that our materials and processes prioritize both sustainability and resident well-being.”
The completed phase encompasses 300 fully furnished long-term rental units across seven refurbished buildings, covering approximately 28,000 square meters in central Riyadh. The development utilizes materials compliant with international environmental standards to ensure low emissions and durability. The construction initiatives were executed by experienced engineering teams under rigorous quality control protocols.
Beyond interior upgrades, SmartOasis has also revitalized the surrounding public realm and community infrastructure. Improvements include optimized parking layouts, upgraded safety systems, and the introduction of greenery and plant maintenance programs — collectively contributing to cleaner streetscapes and fostering livable urban neighborhoods.
“This partnership represents a strategic fusion of expertise,” said Mohammed Al-Jamhour, business partner at SmartOasis. “While the Chinese team brings technical execution, our local leadership ensures that every development is strategically aligned with Riyadh’s urban planning goals and cultural context. We are looking beyond the brick and mortar to curate a living environment that truly resonates with the modern lifestyle of Riyadh’s young professionals.”
Looking ahead, SmartOasis plans to expand its portfolio in real estate development and hospitality. The strategic roadmap includes the creation of 1,000 jobs, directly contributing to local talent development in the property management sector.
