Cityscape Global wraps with major investments, new housing push

Saudi Arabia is rapidly reshaping its urban landscape, setting new standards for sustainable, connected and future-ready communities. Photo/Supplied
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Updated 20 November 2025
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Cityscape Global wraps with major investments, new housing push

  • Public, private sector players sign high-impact deals to drive market efficiency

RIYADH: The final day of Cityscape Global 2025 wrapped up with a wave of high-value announcements and multibillion-dollar deals, reaffirming the strong momentum in Saudi Arabia’s real estate and urban development sectors.

The National Housing Co. was among the most active participants, signing several major agreements. NHC concluded an execution contract with AlMowatin Co. to construct 1,075 residential units in Riyadh’s Al-Fursan destination, a development valued at more than SR875 million ($233.4 million).

NHC also announced a major development agreement for the “Mashaal Al-Fursan” project within the same destination. The SR880 million investment will add 1,120 apartments across a 116,000-sq.-meter area, further expanding housing supply and diversity. Al-Fursan itself spans over 35 million sq. meters and is set to become one of Saudi Arabia’s largest mixed-use urban developments, ultimately offering more than 50,000 residential units.

Extending its footprint beyond the capital, NHC signed a development agreement for the “Dar Makkah” project at the “Gate to Makkah” destination. Valued at over SR899 million, the project will see the construction of more than 930 villas on a 236,000-sq.-meter site located 20 minutes from the Grand Mosque, supporting housing growth in the holy city.

In an initiative aimed at broadening homeownership opportunities, NHC, under the patronage of Minister of Municipalities and Housing Majid Al-Hogail, signed a partnership with Bank Albilad to offer exclusive financing options with rates starting at 2.95 percent. Additional collaboration with SHL Finance Co. will focus on developing tailored financing solutions for NHC projects.

The Real Estate Development Fund also played a prominent role, signing an MoU with the General Authority for Awqaf to develop real estate products that align with endowment requirements, strengthening the developmental impact of Awqaf assets. Another MoU with Sakani will integrate the two entities’ digital platforms to provide seamless access to housing and financing options.

The Ministry of Municipalities and Housing strengthened its partnerships through multiple agreements, including an MoU with Academia Arabia to provide training and development programs for beneficiaries of developmental housing. Additional cooperation agreements were signed with Al-Othaim Investment Co., Othaim Training Academy and GCC LAB to advance skills development and investment partnerships.

In a significant step toward smart community development, stc Group signed a strategic partnership with ROSHN Group to deploy neutral digital infrastructure for the SEDRA community under stc’s “newtrack” program, ensuring robust digital connectivity for residents and visitors.

The event also spotlighted the growing role of data and cross-sector collaboration in urban planning. Key panel discussions featured Eastern Province Mayor Fahd Al-Jubeir and Bahrain’s Urban Planning and Development Authority CEO Ahmed Al-Khayyat, who highlighted the use of data in shaping future Gulf cities. Public Investment Fund executive Saad Al-Khroud outlined the PIF’s vision for building integrated ecosystems that enhance quality of life.

On the regulatory front, ROSHN Group received the Kingdom’s first instant “Off-Plan Sales” license, a new service introduced by the Real Estate General Authority to streamline development procedures.

Underscoring the scale of market activity, Al-Hogail revealed that real estate transactions during the first two days of the exhibition exceeded SR161.2 billion. He also noted that the Kingdom’s five major cities will require more than 1.5 million additional housing units by 2030.

Cityscape Global 2025 concluded with a clear message: Saudi Arabia is rapidly reshaping its urban landscape, setting new standards for sustainable, connected and future-ready communities.


Saudi Arabia’s cultural sector is a new economic engine between Riyadh and Paris, says ambassador

Updated 25 January 2026
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Saudi Arabia’s cultural sector is a new economic engine between Riyadh and Paris, says ambassador

RIYADH: Culture has become a fundamental pillar in bilateral relations between France and Saudi Arabia, according to the French Ambassador to the Kingdom, Patrick Maisonnave.

Maisonnave noted its connection to the entertainment and tourism sectors, which makes it a new engine for economic cooperation between Riyadh and Paris.

He told Al-Eqtisadiah during the opening ceremony of La Fabrique in the Jax district of Diriyah that cultural cooperation with Saudi Arabia is an important element for its attractiveness in the coming decades.

La Fabrique is a space dedicated to artistic creativity and cultural exchange, launched as part of a partnership between the Riyadh Art program and the French Institute in Riyadh. 

Running from Jan. 22 until Feb 14, the initiative will provide an open workspace that allows artists to develop and work on their ideas within a collaborative framework.

Launching La Fabrique as a space dedicated to artistic creativity

The ambassador highlighted that the transformation journey in the Kingdom under Vision 2030 has contributed to the emergence of a new generation of young artists and creators, alongside a growing desire in Saudi society to connect with culture and to embrace what is happening globally. 

He affirmed that the relationship between the two countries is “profound, even cultural par excellence,” with interest from the Saudi side in French culture, matched by increasing interest from the French public and cultural institutions unfolding in the Kingdom.

Latest estimates indicate that the culture-based economy represents about 2.3 percent of France’s gross domestic product, equivalent to more than 90 billion euros ($106.4 billion) in annual revenues, according to government data. The sector directly employs more than 600,000 people, making it one of the largest job-creating sectors in the fields of creativity, publishing, cinema, and visual arts.

Saudi Arabia benefiting from French experience in the cultural field

Maisonnave explained that France possesses established cultural institutions, while Saudi Arabia is building a strong cultural sector, which opens the door for cooperation opportunities.

This comes as an extension of the signing of 10 major cultural agreements a year ago between French and Saudi institutions, aiming to enhance cooperation and transfer French expertise and knowledge to contribute to the development of the cultural system in the Kingdom.

He added that experiences like La Fabrique provide an opportunity to meet the new generation of Saudi creators, who have expressed interest in connecting with French institutions and artists in Paris and France.

La Fabrique encompasses a space for multiple contemporary artistic practices, including performance arts, digital and interactive arts, photography, music, and cinema, while providing the public with an opportunity to witness the stages of producing artistic works and interact with the creative process.