AI-powered alert system brings life-saving disaster warnings to Pakistan’s deaf community

A group panelist at the launching ceremony of ConnectHear in Islamabad, Pakistan, on October 8, 2025. (Ufone 4G and ConnectHear)
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Updated 08 October 2025
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AI-powered alert system brings life-saving disaster warnings to Pakistan’s deaf community

  • ‘SUNO’ platform developed by ConnectHear, Ufone delivers sign language alerts via WhatsApp during disasters
  • Backed by the GSMA Innovation Fund, the initiative aims to make disaster communication more inclusive

ISLAMABAD: Pakistan’s ConnectHear, a social enterprise promoting disability inclusion, in collaboration with a telecom giant, on Wednesday launched an artificial intelligence-powered early warning system designed to deliver life-saving alerts in sign language to the deaf and hard-of-hearing community.

The system, called SUNO — meaning “listen” in Urdu — is funded by the GSMA Mobile for Humanitarian Innovation Fund and aims to close a critical gap in disaster communication by ensuring deaf individuals receive real-time alerts during emergencies such as floods and earthquakes.

Pakistan is among the world’s most climate-vulnerable countries, facing recurring floods, earthquakes and heatwaves that endanger millions each year. More than 1,700 people were killed in the catastrophic 2022 floods, which submerged a third of the country and displaced over 8 million others, according to official figures. Floods this year have killed over 1,000 people and displaced millions. 

In such crises, emergency warnings can mean the difference between life and death, yet people with disabilities are often excluded from mainstream alert systems. Initiatives like SUNO aim to bridge that gap, ensuring that every citizen, regardless of ability, can receive timely, life-saving information during disasters.

Estimates for the number of deaf and hard-of-hearing people in Pakistan vary, with the World Health Organization (WHO) citing approximately 10 million people. 

“Our collaboration with ConnectHear reflects our belief that true digital inclusion leaves no one behind,” said Hatem Bamatraf, President and Group CEO of PTCL and Ufone 4G. “Through our partner ConnectHear, we are using technology with purpose to create impact that truly matters.”

Through SUNO, sign language video alerts are instantly broadcast via telecom company Ufone’s WhatsApp bot, reaching at-risk individuals across Pakistan free of charge. ConnectHear produces the sign language content using AI technology, while Ufone provides nationwide network distribution.

Azima Dhanjee, Co-founder of ConnectHear, whose parents are both deaf, said the initiative addresses a long-standing exclusion in emergency communication.

“In an emergency, communication isn’t just important, it’s a matter of life and death,” she said at the launch event. 

“For far too long, deaf individuals have been cut off from urgent alerts and forced to rely on others during disasters. With this project, we’re finally changing that.”

Kimberly Brown, Head of Mobile for Humanitarian Innovation at GSMA, said the initiative demonstrates how inclusive technology can save lives.

“Through the GSMA Innovation Fund for Humanitarian Challenges, supported by the UK Foreign, Commonwealth and Development Office, we are proud to back ConnectHear’s AI-powered platform, which brings life-saving information to deaf communities in Pakistan,” she said. 

“By harnessing mobile voice services and low-bandwidth tools, this initiative shows how mobile can break barriers in disaster preparedness.”


Pakistan’s Punjab to hold Basant kite festival from Feb. 6-8 after 25-year ban

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Pakistan’s Punjab to hold Basant kite festival from Feb. 6-8 after 25-year ban

  • Province to start safety antenna installation campaign on all motorbikes from tomorrow
  • Basant ban began in the mid-2000s after fatal incidents involving metal-coated kite strings

ISLAMABAD: Pakistan’s most populous Punjab province will hold the iconic spring kite-flying Basant festival from Feb. 6-8 next year after the provincial government lifted its long-running 25-year ban earlier this month, a senior minister said on Wednesday.

The ban due to fatal kite-string accidents was lifted after the provincial administration passed the Punjab Kite Flying Ordinance 2025, marking a cautious comeback for a festival that once symbolized the arrival of spring in the region.

Basant, one of Punjab’s most celebrated cultural festivals, used to draw thousands to rooftops across Lahore and other cities. However, from 2005 onward, it was repeatedly banned after dozens of people were killed or injured by dangerous metal and chemically coated kite strings that could slash motorcyclists and pedestrians, many of them children.

Courts and provincial administrations upheld these prohibitions for years, making the revival of Basant one of Punjab’s most politically sensitive cultural decisions.

“[Chief Minister] Punjab Maryam Nawaz Sharif has approved the revival of our beloved Heritage Basant Festival on February 6th, 7th and 8th celebrated across Lahore after 25 years, a tradition rooted in history and admired worldwide,” Punjab Senior Minister Marriyum Aurangzeb said in a post on X.

“The Basant Ordinance 2025 will be fully enforced and implemented. Every kite string and seller registered, QR coded and monitored. Basant belongs to the people, its success is our collective responsibility.”

Aurangzeb added that a citywide campaign to install safety antennas on all motorbikes will begin tomorrow.

“Every motorbike in Lahore will have Antenna for safety before and during Basant Inshallah,” Aurangzeb added. “Safety is CM Punjab’s priority. Let every kite soar and every ride be safe together, we’ll make Lahore happy historic and secure!“

Under new regulations, the government has made it mandatory for anyone making or selling kites to register. Each kite must carry a QR code linking to the seller’s identity.

The rules also prohibit children under the age of 18 from flying kites, making their guardians responsible for any violations. Fines for minors are set at Rs 50,000 ($179) for a first offense and Rs 100,000 ($358) for a second offense. Kite flying will only be allowed with formal authorization.

In Punjab, kite flying will require permission from the deputy commissioners, and kites may only be purchased from registered vendors.

The ordinance introduces strict penalties for adults as well, including three to five years in prison and a fine of Rs 2 million ($7,160) for violations.

The government has said the new regulatory framework was intended to revive the Basant festival in a controlled and safe manner, balancing public enthusiasm for the celebration with longstanding concerns over fatal injuries caused by unsafe kite strings.

Officials say that the ordinance also aims to formalize the small but extensive economy surrounding Basant, which includes kite manufacturing, string production, dyes, paper supply, bamboo cutting, wholesalers and thousands of seasonal vendors.

For decades, this value chain has operated informally, with no licensing, safety regulations, or tax registration, generating minimal direct revenue for the provincial government.

By bringing manufacturers and sellers into a documented system through mandatory registration and QR-coded products, officials argue that the government can expand its tax base, ensure safer production standards and create more predictable business opportunities for cottage-industry workshops that rely on the Basant season for income.