Huda Beauty supports Palestine with Saint Levant collab

The partnership introduces a new shade of the brand’s popular Faux Filler Lip Oil, with proceeds going to organizations that support Palestinian agriculture and cultural preservation. (Supplied)
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Updated 19 July 2025
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Huda Beauty supports Palestine with Saint Levant collab

DUBAI: Huda Kattan, the US-Iraqi founder of Huda Beauty, this week launched a new collaboration with US-based Palestinian singer Saint Levant to support Palestine.

The partnership introduces a new shade of the brand’s popular Faux Filler Lip Oil, with proceeds going to organizations that support Palestinian agriculture and cultural preservation.

Named “Kalamantina,” the shade references Saint Levant’s song of the same name, released earlier this year. The lip oil also features a clementine scent.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by HUDA BEAUTY (@hudabeauty)

“This is for the homeland,” Kattan wrote on the brand’s Instagram page, alongside orange and Palestinian flag emojis. “In honor of this collaboration, Huda Beauty will make a donation to organizations supporting Palestinian agriculture and cultural preservation.”

Both Kattan and Saint Levant, born Marwan Abdelhamid in Jerusalem, have been hinting at this week’s launch through a series of Instagram posts.

In the clips, they danced to Saint Levant’s track “Kalamantina” and posed together next to a vintage car filled with clementines. In another shot, they held clementines labeled with fruit stickers that read, “Grown by Huda n’ Saint Levant.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by HUDA BEAUTY (@hudabeauty)

In the video, the music sensation wore a necklace featuring a map of Palestine, paired with a white tank top and denim jeans.

Meanwhile, Kattan appeared in a white off-the-shoulder lace dress with long, flared sleeves and a fitted silhouette. She completed the look with silver hoop earrings, oversized white sunglasses and a white headscarf, a nostalgic, vintage-inspired ensemble that matched the retro car and clementine-filled set.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Huda (@huda)

Both Saint Levant and Kattan have been outspoken in their support for Palestine and have used their platforms to raise awareness about the war in Gaza.

Saint Levant, whose mother is French Algerian and father is Palestinian Serbian, performed at the Coachella Valley Music and Arts Festival in California in 2024. During his set, he addressed the war, saying: “Coachella, my name is Saint Levant and I was born in Jerusalem and raised in Gaza … as I hope all of you are aware, the people of Gaza have been undergoing a brutal, brutal genocide. And the people of Palestine have been undergoing a brutal occupation for the past 75 years.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by HUDA BEAUTY (@hudabeauty)

Kattan, meanwhile, has regularly shared footage and updates from Gaza on her social media accounts to amplify awareness. In 2023, she announced a $1 million donation to two humanitarian organizations working in the region: Human Appeal and Doctors Without Borders.


Yataghan boutique in Jeddah celebrates Saudi heritage

Updated 48 min 25 sec ago
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Yataghan boutique in Jeddah celebrates Saudi heritage

JEDDAH: Yataghan, the contemporary Saudi jewelry house founded in 2008 by designer and entrepreneur Sarah Abudawood, has announced an expansion with its Riyadh debut at Kingdom Centre, alongside the relocation of its headquarters and flagship store to a street-front location on Jeddah’s Thalia Street.

The brand, known for blending Arabian heritage with modern minimalism, unveiled two boutiques designed as immersive experiences rather than mere retail spaces.

Every detail of the new Jeddah location has been carefully curated; brass accents inspired by the Yataghan blade evoke precision and luxury, while striped, gray onyx symbolizes continuity and progress, according to the brand’s founder. Vast windows, softened by Yataghan’s signature hexagonal motif, a symbol of harmony, order, and strength, flood the boutiques with natural light, creating an inviting environment for visitors.

Inspired by the Yataghan sword, with its distinctive, single-edged blade, the brand’s collections fuse minimalist design with Arabic calligraphy and tribal motifs.

“The name Yataghan draws its meaning from the two swords on the Saudi flag — a symbol that has always fascinated me for what it represents: conviction, protection, truth, and above all, balance,” Abudawood told Arab News.

“The Yataghan sword, known for its graceful curve and exquisite craftsmanship, embodies purpose and precision. It is drawn to defend what matters and to guard what is sacred. It sets boundaries and restores equilibrium, reminding us that strength is not only about force, but about knowing when to advance and when to stand still.

“That balance is reflected in every piece we create. Because, like the sword, Yataghan is more than an ornament; it is a statement of purpose, and identity.”

Abudawood explained the cultural inspiration behind the brand, highlighting pieces connected to Saudi identity. “This branch carries designs that are deeply connected to Saudi identity and cultural memory. Some pieces are exclusive, inspired by symbols, rhythms, and forms rooted in our heritage, interpreted through a modern lens … Jeddah, in particular, has a unique spirit: fluid, expressive, open, and layered with history. That essence subtly informs the designs you’ll find here.” 

The founder also spoke of the brand’s philosophy of minimalism and meaningful design.

“It comes from my belief that simplicity creates space for meaning. I have always been drawn to architecture and the principle that form must follow function. I design with intention; nothing is accidental. Every line has a purpose, every curve holds a story. Minimalism, for me, is not about removing emotion; it is about distilling it. I want each piece to feel timeless, personal, and quietly powerful.”

The label has been flaunted by high-profile clients — including Jennifer Lopez, Lady Gaga and Lama Akeel — but Abudawood emphasized the brand’s focus on connection over visibility. “Whether someone is a public figure or not, what moves me is when they feel seen by the jewelry. Yataghan has always been about resonance, about creating pieces that speak to identity, strength, and personal stories,” she said.

Looking ahead, 2026 will mark new chapters for Yataghan, including local and international expansion, innovative collections, and a stronger focus on storytelling and community collaborations. “Growth has never been about reach alone; it’s about depth, integrity, and lasting impact,” Abudawood added.

“Ultimately, what drives me is purpose. I’m motivated by the desire to create work that matters, to offer women something that reflects who they are, not who they’re expected to be. Design, for me, is a form of dialogue, a way to translate emotion into form. As long as I’m creating with honesty, intention, and heart, I know I’m exactly where I’m meant to be.”