Saudi Quality of Life Program’s CEO stresses ‘people first’ approach

CEO of Saudi Arabia's Quality of Life Program Khalid bin Abdullah Al-Bakr speaking at the World Urban Forum in Cairo. (SPA)
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Updated 07 November 2024
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Saudi Quality of Life Program’s CEO stresses ‘people first’ approach

CAIRO: CEO of the Quality of Life Program Khalid bin Abdullah Al-Bakr has reaffirmed that the initiative places people at its heart.

This human-centered approach drives a range of projects across the Kingdom, aligned with the objectives of Vision 2030 to transform urban landscapes, elevate the quality of city services, and foster innovation through the adoption of modern technologies.

The statement was delivered during a dialogue session called “Putting People First in a Digital Era,” which was organized by the UN as part of the 12th World Urban Forum. The session featured the participation of experts and specialists from across the world.


‘Flying Over Saudi’ launches cinematic aerial experience of Saudi landmarks

Updated 26 December 2025
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‘Flying Over Saudi’ launches cinematic aerial experience of Saudi landmarks

RIYADH: The Flying Over Saudi experience was launched on Thursday at Boulevard City as part of Riyadh Season, introducing visitors to the first experience of its kind in the Kingdom. 

The attraction provides a cinematic aerial journey using immersive technologies and multisensory effects that display Saudi Arabia’s most significant natural and urban landscapes from a new perspective, the Saudi Press Agency reported.

The experience takes guests on a visual journey over the Kingdom’s diverse terrain, taking in Saudi Arabia’s vast deserts, towering mountains, lush valleys, modern cities, and expansive coastlines, in addition to special views of the Two Holy Mosques in Makkah and Madinah. 

The film is presented in 8K resolution, featuring high-quality footage that captures the Kingdom’s geographic and cultural richness in a matter of minutes.

Each ride lasts about eight minutes, enhanced by sensory effects such as wind, water mist, and natural scent elements, along with innovative seat motion that intensifies the sense of realism and creates an experience close to actual flight. 

The visual and audio technologies work seamlessly together to immerse visitors fully in the scenes presented.

By combining its immersive elements with footage filmed over diverse landscapes, Flying Over Saudi offers Riyadh Season visitors a new perspective of the Kingdom, one that merges advanced technology with local visual identity and highlights one of the widest natural maps extending from north to south and from the coastlines into the heart of the cities.

The launch of this experience exemplifies Riyadh Season’s commitment to delivering high-quality entertainment built on innovation and advanced presentation techniques. It further contributes to introducing visitors, from the Kingdom and abroad, to the beauty and diversity of Saudi Arabia’s destinations, reinforcing the season’s position as a leading platform for world-class immersive experiences.