UAE Pro League pauses for international break after breathless start to season

Sardar Azmoun has played a starring role in taking Shabab Al-Ahli to the top of the UAE Pro League (X/@Shabab_AlAhliFC)
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Updated 04 November 2024
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UAE Pro League pauses for international break after breathless start to season

  • Iran superstar Sardar Azmoun’s instant impact has seen Shabab Al-Ahli Dubai Club sit joint top of standings with a 100% record

DUBAI: A three-week pause in play provides welcome opportunity to take stock of what has been a breathtaking start to the 2024-2025 ADNOC Pro League.

Fueled by Iran superstar Sardar Azmoun’s instant impact, Shabab Al-Ahli Dubai Club sit joint top of the standings with an ominous 100 percent record from six outings.

A reinvigorated Sharjah under their rebounding “trophy machine” Cosmin Olaroiu are keeping pace on 18 points from seven fixtures.

Meanwhile, a talented chasing pack includes Hussein Ammouta taking his winning touch from Jordan to Al-Jazira, and neighbors Al-Wahda under their Celtic-inspired managerial duo of Ronny Deila and assistant Kenny Miller.

Stumbles from holders Al-Wasl and AFC Champions League kings Al-Ain add further intrigue.

Increasingly familiar difficulties for promoted clubs Dibba Al-Hisn and Al-Orooba provide some concern, plus mixed feelings about how the UAE’s World Cup 2026 qualifying mission is progressing.

Here are Arab News’ key talking points from the top flight’s early action.

 

An influx of talent and excitement

The majority of ADNOC Pro League clubs can reflect on a job well done in the transfer market. Most strikingly, Shabab Al-Ahli.

Iran’s Azmoun has gone from Bundesliga title joy at Bayer Leverkusen, to six goals in six starts under the enlightening tutelage of new head coach Paulo Sousa.

Global headlines were claimed by much-improved Jazira’s capture of France and Real Betis magician Nabil Fekir, plus Egypt and Arsenal midfielder Mohamed Elneny. A rise to fourth under the wise Ammouta is testament to this work.

Deila has Wahda in third off the back of 2023-2024 Belgian Pro League glory with Club Brugge.

Kalba’s smart decision to bring astute Middle East-campaigner Vuk Rasovic back to the UAE has them sitting a solid sixth, and ex-Netherlands anchorman Leroy Fer has added ballast to fifth-placed Al-Nasr.

Ex-Liverpool winger Lazar Markovic and Romania’s Euro 2024 lead defender Andrei Burca are in situ at Baniyas, with Jamaica forward Junior Flemmings among the goals for Ajman.

An impressive introduction promises much for the challenges ahead.

 

 

Headache for the holders continues

It is one of Middle East football’s enduring conundrums.

Why can the ADNOC Pro League champions not hold onto their title? On current form, seventh-placed Al-Wasl — nine points off the pace, having played a game more than Shabab Al-Ahli — look likely to join this list.

You have to go back to 2011-2013 for the last time a UAE club, Al-Ain, retained their crown.

In the same period, Al-Nassr (2013-2015) and Al-Hilal (2016-2018; 2019-2022) have dominated the Roshn Saudi League. In the Qatar Stars League, Al-Sadd (2020-2022) and Lekhwiya, now Al-Duhail, have repeated such feats (2013-2015; 2016-2018).

Have the AFC Champions League Elite commitments drained resources? Has injury to Serbia’s Euro 2024 selection Srdan Mijailovic prevented a necessary shake-up of the XI?

Talent runs deep at Wasl, while boss Milos Milojevic’s four major trophies in two seasons with his current employers and Red Star Belgrade point to serious winning pedigree.

Maybe this is just a blip for the storied club who waited 17 years between ADNOC Pro League successes.

 

 

 

What is next for Crespo and Al-Ain?

May’s unexpected, but richly merited, Asian triumph now seems a long time ago for Al-Ain and Hernan Crespo.

The joy from a pulsating campaign has evaporated in 2024/2025 for “The Boss.” They have dropped points in three of their five league outings to sit a distant eighth with two games in hand, while just one point is on the board from three AFC Champions League Elite – League Stage fixtures.

Youth was paramount to their summer recruitment. Porto center-back Fabio Cardoso, 30, was the outlier.

Fiorentina loanee Gino Infantino and Paraguayan prospect Matias Segovia, both 21, are among those to show flashes of promise thus far.

It may be a waiting game to see such talents bloom, as Crespo closes on his one-year anniversary amid disappointment about how this term is unfolding.

 

 

Is the step-up too big?

Another season, another painful start in the ADNOC Pro League for promoted sides.

Last season’s joint-relegation of Hatta and Spain legend Andres Iniesta’s Emirates Club could be matched by Orooba and Dibba Al-Hisn.

Both inhabit the bottom two. They have conceded the most goals and scored the fewest, winning just one of their combined 14 matches.

Dibba Al-Hisn sit bottom this time, despite adding ample international experience through the likes of Tunisia stars Haythem Jouini and Oussama Haddadi, plus Cameroon midfielder Pierre Kunde. Iran forward Mohammad Reza Azadi was Orooba’s headline recruit.

The competition is not getting any kinder.

Even 2022-2023’s survival of Al-Bataeh was at the expense of fellow new boys Dibba Al-Fujairah. Orooba and Emirates were doomed in 2021/2022.

 

 

 

Can the UAE make their World Cup dream come true?

Domestic pursuits take a backseat to international aspirations for much of November.

Paulo Bento’s UAE kicked off World Cup 2026 qualifying’s third round with the welcome surprise of September’s 3-1 win at double Asian Cup holders Qatar. But a slog now appears apparent.

Only two points separate the third-placed Whites — a position good enough for the fourth round — and bottom-placed North Korea. This is in a Group A from which automatic tournament entry appears already sewn up by Iran and would-be-debutants Uzbekistan.

Brazil-born Jazira forward Bruno last month joined the trickle of naturalized options available to Bento. This could turn into a torrent throughout the next 18 months.

What is not, however, flowing freely are ADNOC Pro League goals for potential callups. Last month’s six dedicated attacking options tally only eight 2024/2025 strikes — seven come from Bruno (four) and Wasl veteran Caio Canedo (three).

An intriguing subplot is record UAE and ADNOC Pro League marksman Ali Mabkhout, 34, sitting on five efforts in seven outings since a reinvigorating summer move to Al-Nasr.

Is rapprochement tempting with an icon who played zero minutes at January’s Asian Cup?


Saudi Kickboxing Federation participates in International Day of Persons with Disabilities event

Updated 17 sec ago
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Saudi Kickboxing Federation participates in International Day of Persons with Disabilities event

  • SKF President Ahmed Al-Towayan expressed delight at Prince Sultan’s visit
  • “Our participation in this event is part of activating the ‘Qadir’ initiative launched by the federation earlier this year,” he said

RIYADH: The Saudi Kickboxing Federation participated on Tuesday in the International Day of Persons with Disabilities event, organized by the Disabled Children’s Association in collaboration with the King Salman Center for Disability Research.
Prince Sultan bin Salman Al-Saud, chairman of the board of trustees of the center, visited the federation’s booth and met several athletes and coaches, a media statement said.
SKF President Ahmed Al-Towayan expressed his delight at Prince Sultan’s visit and his support for activities and events related to persons with disabilities.
“Our participation in this event is part of activating the ‘Qadir’ initiative launched by the federation earlier this year,” Al-Towayan said.
The initiative aimed to provide sports activities for persons with disabilities, develop their skills in kickboxing, and empower Paralympic athletes to practice these sports, he added.
“Qadir initiative aims to offer sporting opportunities to anyone facing difficulties in participating in sports, whether due to a disability or limited financial resources,” Al-Towayan said.


Riyadh to host World Anti-Doping Agency meetings

Updated 23 min 52 sec ago
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Riyadh to host World Anti-Doping Agency meetings

  • Event will discuss international strategies to combat doping
  • Prominent sporting figures, experts set to attend

RIYADH: Riyadh will host World Anti-Doping Agency meetings on Dec. 4-5 to support integrity in sport.
The agency’s foundation board and executive committee will meet in the Saudi capital to discuss updates on policies and international strategies to combat doping, a media statement said on Tuesday.
The two-day event will be attended by prominent sports figures and international experts.
Saudi Arabia has previously hosted several anti-doping events, including conferences and workshops aimed at fostering international cooperation as well as promoting the Kingdom as a global sports hub.
WADA’s foundation board consists of 42 members, 21 of whom are ministers representing national governments, while another 21 are members of the International Olympic Committee and presidents of international federations representing the Olympic Movement.
The agency was established in 1999 as a nonprofit dedicated to protecting the integrity of sports by combating doping.
It collaborates with international sports organizations, government bodies and national authorities to ensure a doping-free sports environment.


Golfers want to ‘make Saudi proud’ at major Riyadh tournament

Updated 55 min 29 sec ago
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Golfers want to ‘make Saudi proud’ at major Riyadh tournament

  • Othman Al-Mulla: We all have the same goal: To represent Saudi Arabia in international competitions and see how good we can be
  • Saudi Golf Federation is backing Saudi stars like Al-Mulla, while growing the love of the game with school programs and free classes for women

RIYADH: Saudi Arabia’s golfers spoke about their ambition to make their country proud and inspire young players during a press conference on Tuesday ahead of the PIF Saudi International in Riyadh.

Othman Al-Mulla, the Kingdom’s first professional golfer, will be joined by Faisal Salhab, Saud Al-Sharif, and Khalid Walid Attieh, marking an unprecedented lineup of Saudi golfers taking on international stars including Dustin Johnson and Cameron Smith.

Al-Mulla told the press at Riyadh Golf Club: “I’ve been representing Saudi for over 20 years, and even five years after I turned professional, I’m still pinching myself at the thought of us competing against the best players in the world in Saudi Arabia (for) one of the biggest prizes.”

Joined by Salhab and Shergo Al-Kurdi, the UK-born Golf Saudi ambassador, Al-Mulla added: “We all have the same goal: To represent Saudi Arabia in international competitions and see how good we can be. We want to be Asian champions, we want to be world champions and win events and make Saudi proud.”

Saudi Arabia has made huge inroads into the world of golf in recent years, signing a host of top players to its LIV Golf tour, and engaging in discussions over a potential merger with the PGA Tour.

On a grassroots level, the Saudi Golf Federation is backing Saudi stars like Al-Mulla, while growing the love of the game with school programs and free classes for women.

Salhab said: “What Golf Saudi is doing and what the Saudi Golf Federation is doing for both juniors and women, like opening doors for them and creating more access for them to come into the sport, have more places to play, see great players, it’s very new for us but they’ve done a great job.”

Al-Mulla highlighted the importance of the increasing number of Saudi players, and added: “We have three main objectives: We need to increase awareness, give access and opportunities, and then nurture those opportunities for people that are interested in the game.”

The tournament, which is in its sixth edition, will run from Dec. 4-7 in Riyadh for the first time following five editions at the King Abdullah Economic City.

It offers a total prize pool of $5 million and has moved this year into the coveted season-ending position for both the Asian Tour and The International Series.

Al-Mulla said: “To see how far we’ve come in such a short period of time is something that we can all be proud of as Saudis, and hopefully we can be a beacon to grow the game.”


F1 surges in popularity in Saudi Arabia and across the Middle East new data reveals

Updated 03 December 2024
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F1 surges in popularity in Saudi Arabia and across the Middle East new data reveals

  • 11 percent rise in female interest and 10 percent uptick among male fans in the Kingdom
  • Globally, F1’s fanbase has grown by 5.7 percent since 2021

LONDON: Formula 1 has experienced a surge in popularity, particularly in Saudi Arabia and the wider Middle East, according to a new study released on Tuesday by Nielsen Sports.

With a global fanbase now exceeding 750 million, the sport has gained 50 million fans since 2021, fueled by rising interest in the Middle East region as well as among young female fans, the report showed.

The study revealed Saudi Arabia as one of the sport’s fastest-growing markets, with an 11 percent increase in fans compared to the 2023 season.

The surge in popularity also spans demographics, with an 11 percent rise in female interest and a 10 percent uptick among male fans. Among older Saudi audiences, enthusiasm has soared, with 22 percent more fans aged 50-69 following the championship than in the previous season.

The UAE also saw a significant boost, with fan interest rising by 6 percent. Together, these countries solidify the Middle East as a critical growth region for Formula 1 in 2024, the Nielsen report concluded.

Globally, F1’s fanbase has grown by 5.7 percent since 2021, with women now making up 41 percent of all fans. Young women aged 16-24 represented the fastest-growing demographic, reflecting the sport’s evolving accessibility and appeal.

Jon Stainer, global general manager at Nielsen Sports, attributed this success to Formula 1’s innovative fan engagement strategies.

“Formula 1 is a perfect example of a rights owner innovating its relationship with fans,” he said.

“Growth of interest, especially among women and newer markets like Saudi Arabia, can be attributed largely to a shift in how the teams and drivers are profiled today, and the access they are affording global audiences.

“New sponsorship categories are opening up. We’re seeing a significant shift in the brands engaging in the sport, attracted to this changing fan demographic,” he added.

Netflix’s acclaimed docuseries, “Drive to Survive,” has played a pivotal role, with 35 percent of viewers of the show expressing intent to watch more races. Another quarter of surveyed fans credited the series with their newfound passion for the sport.

F1’s commercial prospects have also increased, with sponsorship deals seeing a 56 percent rise in value since 2019.

The average sponsorship deal now stands at $5.08 million, up from $2.87 million from pre-pandemic levels. The diversification of sponsors — which range from luxury brands such as LVMH to IT giants such as HP and Dropbox — has cemented the championship’s status as a commercial powerhouse, the Nielsen report said.

While the Middle East leads the charge of new fans, the series continues to thrive in traditional strongholds, especially in Europe. Interest in the UK rose by 2.3 percent, while Germany saw a 4.5 percent uptick.


LaLiga opens Riyadh workspace to strengthen Saudi Pro League ties

Updated 03 December 2024
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LaLiga opens Riyadh workspace to strengthen Saudi Pro League ties

  • New office will be at SPL headquarters, with the two organizations exchanging best practices and driving innovation
  • SPL CEO Omar Mugharbel and LaLiga President Javier Tebas attend the official opening

RIYADH: The Saudi Pro League has welcomed Spain’s LaLiga to Riyadh with the inauguration of a dedicated workspace within its headquarters, it announced at the World Football Summit on Tuesday.

This strategic move is the latest in the SPL’s efforts to build ties with the global football community, with the new workspace, designed for use by LaLiga and Spanish clubs, officially commencing operations on Dec. 2.

SPL CEO Omar Mugharbel and LaLiga President Javier Tebas attended the official opening at the SPL headquarters.

This initiative aligns with LaLiga’s broader international strategy, which includes a presence in 34 countries through 11 global offices. Additionally, a LaLiga delegate will soon be based in Riyadh to further strengthen the new partnership.

Mugharbel said: “We are thrilled to welcome LaLiga to Riyadh. This collaboration represents a vital step in forging closer ties between the SPL and other leagues, showcasing our dedication to opening the SPL to the world.”

He also underscored the partnership’s role in exchanging best practices and driving innovation within the league.

Tebas added: “LaLiga is committed to supporting the growth of the sports and entertainment industry in Saudi Arabia. This workspace marks a new chapter in our relationship with the region and the SPL, and we are confident that this partnership will pave the way for exciting new projects.”

This partnership between the SPL and LaLiga paves the way for enhanced cooperation, enabling both organizations to share expertise and further elevate the sport, while helping the SPL develop the next generation of Saudi footballers.