Where We Are Going Today: Luff donuts

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Luff is available on various food delivery applications such as The Chefz, ToYou, Jahiz, and Hungerstation, serving customers in Jeddah, Makkah, Taif, Madinah, Riyadh, and Dammam. (Instagram:@luffdonuts)
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Luff is available on various food delivery applications such as The Chefz, ToYou, Jahiz, and Hungerstation, serving customers in Jeddah, Makkah, Taif, Madinah, Riyadh, and Dammam. (Instagram:@luffdonuts)
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Updated 04 July 2024
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Where We Are Going Today: Luff donuts

If you are looking for a delicious and satisfying treat, Luff’s donuts are a must-try.

Luff is a Saudi brand offering donuts stuffed with a variety of sweet and savory fillings. 

Try their lavender cream, zaatar chocolate, or cinnamon and cheese frosting donuts. You will love the cinnamon, which is perfectly spiced and complements the fluffy dough.

Whether you prefer traditional flavors or more unique ones, Luff’s menu features an array of options inspired by sweets from around the globe. 

Some of the highlights include salted caramel, lotus, chocolate caramel, lemon curd, cheese berry, tiramisu, zaatar cheese, pistachio, brownie, peanut butter tiramisu, and pecan cardamom.

Luff offers donuts in boxes of four, nine, and 16 buns, making them perfect for gatherings and group breakfasts. It also provides a selection of hot and cold coffees to pair with the delightful donuts.

Its packaging comes in beautiful shades of purple and is seasonally updated for special occasions such as Valentine’s Day, national celebrations, and Eid.

Luff is available on various food delivery applications such as The Chefz, ToYou, Jahiz, and Hungerstation, serving customers in Jeddah, Makkah, Taif, Madinah, Riyadh, and Dammam. 

For more information, visit Luff’s Instagram page @luffdonuts.


Where We Are Going Today: Wild Flower

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Updated 25 January 2026
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Where We Are Going Today: Wild Flower

  • The menu offers a modern fusion concept: from Italian dishes to Middle Eastern cuisine with a local twist, there is something for everyone

If you are ever in AlUla and looking for a dining experience in the heart of the oasis, overlooking its lush farmlands and surrounded by palm trees, I highly recommend checking out Wild Flower in Daimumah. 

What is really unique about Wild Flower is its farm-to-table concept: as you discover the different vegetables and herbs grown in Daimumah, such as eggplant, coriander, tomatoes, spring onions, arugula, and chili peppers, you get the burst of flavor from the fresh produce straight to your plate.

The menu offers a modern fusion concept: from Italian dishes to Middle Eastern cuisine with a local twist, there is something for everyone.

We started off the meal with some cold mezze. The avocado hummus and beetroot hummus, served with beetroot chips, were light and refreshing as we took a break from the harsh sun under the restaurant’s shaded seating area.

We really enjoyed the watermelon salad that had an interesting mix between tangy and sweet, but the crunchy parmesan truffle fries are a must. 

For mains, we opted for the vegetarian biryani, which was not anything to write home about, but the lemon garlic pasta dish, served with grilled chicken, was definitely one we would go back for.

We also really enjoyed their Moroccan-style roasted chicken, which was super juicy and spiced to perfection.

The service, although a bit slow, was OK. The staff did their best to accommodate our needs. When I ordered an iced ginger lemonade and was served hot ginger tea instead, they were happy to change the order. The spot is moderately priced and perfect for sharing if you are going with a large group.

It is also a great spot to visit solo. While there is a small entry fee for Daimumah, you can explore the farms, pick vegetables to take home, feed the goats, join an art workshop at The Nest, see art installations, and learn about AlUla’s landscape, flora and fauna — and then finish the visit with a good meal.