Ramadan series: Why ‘Al-Hashashin’ is the season’s must-watch cultural and visual spectacle

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The Arabic series “Al-Hashashin” has become the highlight of Ramadan. (Supplied)
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The Arabic series “Al-Hashashin” has become the highlight of Ramadan. (Supplied)
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Updated 01 April 2024
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Ramadan series: Why ‘Al-Hashashin’ is the season’s must-watch cultural and visual spectacle

As we embrace the holy month of Ramadan, a time cherished for cultural immersion, the Arabic series “Al-Hashashin” has become the highlight of the season. This historical drama, set against the rich tapestry of the 11th century, delves deep into the mysterious world of the Hashashin.

With an impressive $12 million budget, the series captivates audiences across the Middle East and North Africa region with its compelling narrative, stellar cast, and breathtaking visuals, making it the most anticipated and now the most popular series of Ramadan. It showcases the storytelling prowess of the era, offering viewers a mesmerizing journey through time.

Al-Hashashin, which is available exclusively across the MENA region on Yango Play app, has become a cultural phenomenon, enriching the Ramadan experience with its intricate depiction of ancient drama and beauty from the Arab world. The series is now available with Arabic and English subtitles as well, broadening its appeal to a global audience.

Why Al-Hashashin is a must-watch

• Star-studded cast

The ensemble cast of Al-Hashashin includes some of the industry’s finest. Karim Abdel Aziz’s portrayal of the enigmatic leader of the Hashashin, Hassan Al-Sabbah, has infused the character with depth and gravitas. Alongside him, Nicolas Mouawad steps into the shoes of Omar Khayyam, bringing to life the legendary poet, mathematician, and astronomer with a multifaceted performance. The series also features Fathy Abdel Wahab, Ahmed Eid, and a host of other talented actors, each delivering power-packed performances.

• Romance amidst the chaos

There is something for everyone in Al-Hashashin, as it brings to life stories of love amidst its action-packed sequences. The show highlights two main love stories: one is a strong and trusting relationship between Al-Sabbah and his wife Mirna, showing us how they support and stand by each other no matter what, and the other is about Norhan and Yahya, a couple who start with love but face troubles and uncertainty as their story unfolds. As these stories unravel through the series, they add a rich layer of emotion and depth, showing that even in the middle of chaos, love plays a crucial role.

• Historical richness

Set against the backdrop of the 11th century, Al-Hashashin offers a deep dive into the legacy of the Hashashin and their strategic prowess and mysterious ways. The series is a fascinating exploration of this period, offering insights into the lives, beliefs, and enduring legacy of Al-Sabbah and his followers. This setting, rich in cultural and historical significance, sets the stage for a story that is as educational as it is entertaining.

• The team behind the camera

The creative minds behind Al-Hashashin bring together a wealth of talent and vision. Written by Abdel Rahim Kamal, known for his engaging and thought-provoking narratives, and directed by Peter Mimi, whose unique storytelling style has captured the imagination of audiences far and wide, the series is enthralling audiences. Supported by the successful production company Synergy, Al-Hashashin benefits from high production values, ensuring that every scene is a visual masterpiece.

• Captivating cinematography

As one of the most expensive digital productions in the region, the series sets new standards in storytelling, visual effects, and cinematography. Under the direction of Mimi, Al-Hashashin has been shot in four different countries to bring the 11th-century world to life. The trailer’s viral success hints at the compelling visual narrative, with striking frames and meticulously planned scenes that make the series a spectacle. Plus, the series keeps viewers on the edge of their seats, with an action scene every 10 minutes.

Al-Hashashin is currently streaming exclusively on the AI-powered entertainment super-app Yango Play for viewers across the MENA region and beyond to immerse themselves in the rich tapestry of ancient politics, culture, and intrigue from the comfort of their homes.


RLC Global Forum places Kingdom at center of future of retail

Updated 16 January 2026
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RLC Global Forum places Kingdom at center of future of retail

The RLC Global Forum will return to the Saudi capital on Feb. 3–4 to shape the future of retail and consumer-facing industries at a defining moment for growth against a backdrop of shifting cross-border commerce, evolving consumption patterns, and the global AI imperative.
As the world’s economic and cultural gravity continues to shift, Riyadh stands at the intersection of transformation by connecting East and West, tradition and innovation, and providing the ideal stage for this global dialogue.
The forum’s launch coincides with the announcement of two strategic partnerships with Cenomi Centers and Panda Retail Company, highlighting Saudi Arabia’s emergence as a driving force in the global growth narrative.
Speaking to Arab News ahead of the annual forum, Panos Linardos, chairman of RLC Global Forum, said the event enables decision-makers to create a sustainable growth and innovation strategy in retail by monitoring major transformative forces affecting worldwide leaders. 
“At the 2026 RLC Global Forum, the priority is not identifying trends — in fact most leaders already see the signals — but understanding how those forces collide and reshape decision-making. This year’s agenda reflects a world at a growth crossroads: capital is more disciplined, consumers are more selective, and traditional operating models are under strain,” said Linardos.
“This year we are focused on three interconnected questions. First, where does enduring growth come from when scale alone no longer guarantees resilience? Second, how are power and value shifting across the retail ecosystem? And third, how do markets like Saudi Arabia move from rapid expansion to sustainable, system-level value creation?” said the chairman.
“We believe that retail does not operate in isolation. That is why the forum is structured to examine these dynamics across retail, real estate, technology, and investment as a single interdependent system. This integrated view, rather than siloed thinking, is where meaningful strategy now takes shape,” he added.
The forum will convene more than 2,000 senior decision-makers in Riyadh, with participants spanning global retail groups, sovereign-linked investors, developers, technology platforms, policymakers, and academic institutions from more than 40 countries.
“What matters most, however, is not scale but composition. You must understand that this is an invitation-only audience shaped deliberately around decision-making authority. CEOs sit alongside ministers, investors alongside operators, and academics alongside practitioners, not to offer commentary, but to interrogate assumptions and test strategies against real-world constraints,” said Linardos.
What distinguishes the forum is its ability to bring global perspectives into direct conversation with regional realities.
“As Saudi Arabia’s role in global trade, tourism, and consumer markets accelerates, that intersection has become increasingly relevant for leaders reassessing how and where growth is built,” he said.
Reports indicate that retail sales in the Kingdom are forecast to reach $161.4 billion by 2028. “The scale of the opportunity is clear, but the more interesting question is how that growth is shaped,” Linardos told Arab News. “Demographics, digital adoption, tourism growth, and large-scale urban development are converging at once. That creates opportunity, but also raises the bar. The next phase of retail growth in the Kingdom will favor models that integrate physical space, digital infrastructure, cultural relevance, and operational discipline.”
At the 2026 RLC Global Forum, many of the discussions center on this transition, he said.
The Kingdom’s advantage lies in its ability to design ecosystems where retail, hospitality, culture, and experience reinforce one another. Creating this long-term, integrated value is a core focus of the discussions at the forum, he added.
Commenting on the forum’s role in the future of the Saudi retail landscape, Linardos said: “Saudi Arabia does not need another conference to showcase ambition. What it benefits from — and increasingly demands — is a platform for informed, global dialogue grounded in execution. The RLC Global Forum plays that role by positioning Saudi Arabia not as a case study, but as a strategic participant in shaping the future of retail and consumer economies.”
“By bringing global leaders into Riyadh, the forum allows for an exchange that is both outward-looking and locally anchored. As the Kingdom moves from rapid transformation to long-term institution building, these conversations become more consequential. The forum is thus a critical catalyst in translating Vision 2030’s ambitions into a resilient, global-market reality,” he added.
The RLC Global Forum is a leading platform that brings together the world’s most influential retail leaders, innovators, and policymakers to drive positive industry change. It marks the next phase of the Retail Leaders Circle’s 12-year mission to connect and empower decision-makers across the retail and consumer-facing sectors.
Through high-level dialogue and strategic cross-industry initiatives, the forum addresses the long-term forces defining the trajectory of retail and its interconnected ecosystems.
Alongside the annual retail forum in Riyadh, the RLC Global Forum curates a calendar of high-profile events around the world, including the CEO Summit in New York and the RLC Fashion Summit in Milan.