RIYADH: Football media and culture company Footballco have announced the launch of the first Saudi Women’s football awards, with the winners to be revealed in May.
The Indivisa Saudi Women’s Football Awards will recognize the best of women’s football in Saudi Arabia, both on and off the pitch.
From April, fans will be able to vote for shortlisted players and personalities, with the final stage involving a panel of industry experts. The awards ceremony will take place in May, following the culmination of the 2025–26 Saudi Women's Premier League season.
The awards go beyond the event, with supporting content across Footballco’s portfolio of Arabic-language football brands, including Goal, Kooora and Indivisa. These reach over 170 million Arabic speaking fans monthly, of which more than 20 million are in the Kingdom.
The first Indivisa Saudi Women’s Football Awards will be proudly presented in partnership with ROSHN Group, Saudi Arabia’s leading multi-asset class real estate developer and a Public Investment Fund company.
The award categories include:
On-Pitch
Player of the Year
Young Player of the Year
International Player of the Year
National Team Player of the Year
Team of the Year
Goal of the Year
Off-Pitch
Most Influential Woman of the Year
Style Icon of the Year
Local Hero of the Year
Female Football Executive of the Year.
Footballco has supported women’s football in the Kingdom since 2023, when it launched an Arabic version of its women’s football culture brand, Indivisa, the first media brand dedicated to women’s football in the Middle East.
This was followed by Yalla Girl in 2024, the first and only Arabic digital show designed for the women’s game. Since its launch in May 2024, Yalla Girl has amassed more than 100m views. More recently, Footballco launched the Indivisa website in Arabic in 2025, making it the first and only Arabic website dedicated to women’s football.
Outside its own platforms, Footballco produced Destined to Play, a feature-length documentary for FIFA and the Saudi Arabian Football Federation, which follows the journeys of aspiring female Saudi players. It is currently streaming on FIFA+.
Andy Jackson, Footballco’s Middle East senior vice president, said: “We’re excited to be celebrating the growth of women’s football in the Kingdom and those who have helped it to grow at a rate we’ve not seen anywhere else and we would like to express our gratitude to Roshn Group for their support in establishing this important event and milestone in the trajectory of women’s football in the Kingdom.
“Women’s football is no longer niche. In 2025, we saw 250 million video views of our Arabic women’s football content, and when we surveyed the fanbase, the message was clear: They wanted the women’s game to be celebrated and recognized in its own right, not as a footnote to the men’s game. This drove our vision to create this new annual event, and I’m delighted it’s a vision that was shared by Roshn.”
The Saudi Women’s Football Awards follow a period of great growth for women’s football in the Kingdom, which began with the launch of the Saudi Women’s Premier League in 2022. At a grassroots level, 77,000 girls now compete in the annual Girls’ Schools League and there are more than 1,000 qualified female coaches, according to data from the Saudi Arabia Football Federation.
