Netflix to slash subscription costs across Middle East

New Netflix subscribers will see the reduced price immediately upon sign-up effective from Feb. 21. (Shutterstock)
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Updated 22 February 2023
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Netflix to slash subscription costs across Middle East

  • There is no change in the cost of subscription plans in Gulf countries such as Saudi Arabia and the UAE

DUBAI: Netflix on Tuesday dropped subscription prices across select countries in the Middle East.

In Yemen, Iraq, Tunisia, Jordan, Palestine, Libya, Algeria, Lebanon, Iran, and Sudan, the streaming service’s basic plan will now cost $3.99 instead of $7.99, its standard plan $7.99 instead of $9.99, and premium plan down from $11.99 to $9.99.

In Egypt, the basic plan has been slashed from 120 Egyptian pounds ($3.27) to 70, standard from 165 to 120 pounds, with the premium cut from 200 pounds to 165.

In Morocco, the basic plan has changed from 65 Moroccan dirhams ($6.28) to 35, standard from 95 to 65 dirhams, and premium from 125 to 95 dirhams.

There is no change in the cost of subscription plans in Gulf countries such as Saudi Arabia and the UAE.

New subscribers will see the reduced price immediately upon sign-up effective from Feb. 21, while existing subscribers will see the update roll out over the coming weeks and come into effect from the next billing cycle.

However, Netflix’s website said company plans and prices may change as it “continues to add more TV shows and movies and introduce new product features.”

Last year, Netflix launched its cheaper ad-supported basic plan in select markets. In the US, for example, the basic with ads plan costs $6.99, while the basic (without ads) plan costs $9.99.

In the Middle East, there is no indication that the lower cost of the plans is related to ads.


Eurovision Sport, Camb.ai to provide live subtitling for Paralympic Winter Games

Updated 06 March 2026
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Eurovision Sport, Camb.ai to provide live subtitling for Paralympic Winter Games

  • Partnership aims to increase accessibility for all audiences
  • Milano Cortina Games run from Friday to March 15

LONDON: Eurovision Sport, the European Broadcasting Union’s free-to-air streaming platform, will provide live and on-demand subtitling for coverage of the Milano Cortina 2026 Paralympic Winter Games in partnership with AI language company Camb.ai

The service will run across all competition days, allowing viewers to stream all six Paralympic Winter Games sports on Eurovision Sport with real-time subtitles. The Games open on Friday and run through March 15.

Camb.ai will supply contextual speech-to-text transcription for both live and catch-up coverage, which the organizers said would support accessibility without altering the editorial integrity of broadcasts.

Eurovision Sport Managing Director Alan Fagan said the aim was to make the Games available to “the widest possible audience,” by scaling up digital accessibility across every event on the platform.

The initiative forms part of the EBU’s most extensive digital coverage of a Paralympic Winter Games to date and complements member broadcasters’ linear output.

It also reflects a wider industry push to make live sport easier to follow for viewers watching without sound, people with hearing impairments and audiences consuming content on demand.

Camb.ai’s Chief Technology Officer Akshat Prakash said the company was proud to deepen its partnership with Eurovision Sport, describing the platform as a leader in applying new technology to sports coverage.

The two organizations began working together in 2024, when they delivered what they described as Europe’s first AI-powered real-time translated sports commentary during European Athletics events.