Aljohara Al-Mandil has been a senior vice president and the head of the innovation laboratory at Riyad Bank since March 2022.

Aljohara Al-Mandil has been a senior vice president and the head of the innovation laboratory at Riyad Bank since March 2022. 

She is a strategic marketing professional with extensive academic and international experience and a proven track record in transforming strategies and processes, while combining in-depth knowledge and the ability to unite marketing activities with business objectives. 

She established the digital lab division, along with its charter, manual, and team structure, and helped in setting up its new digital innovation center where all digital disruptive solutions and productions are taking place. 

Before her current position, from March 2021 to February 2022, she was the bank’s senior vice president and head of its customer value management section, during which time she created Token, a junior banking program developed with the Social Development Bank’s saving scheme. 

Between September 2018 and March 2021, she was vice president and head of the segments unit at Riyad Bank where she led bank transformational projects related to private banking, micro, small, and medium enterprises, and customer relationship management, while also promoting a data-driven decision-making culture. 

During her time with Banque Saudi Fransi in Riyadh from 2016 to 2018, Al-Mandil was the senior segmentation manager responsible for the establishment of the award-winning Antee brand for women’s banking, as well as the leader in altering the customer experience and value propositions of several tiers under the retail division. 

From May 2014 to August 2016, she worked as a strategy and planning officer for SABB – HSBC Riyadh. Prior to that, she was a market research officer at SABB – HSBC Riyadh from May 2013 to May 2014, and a marketing specialist with Synoptic Information, Riyadh, from March 2012 to April 2013. 

Earlier this year she completed a global executive master’s degree in business administration from INSEAD Fontainebleau, France, and in 2020 took part in a University of Michigan leadership program. 

In 2011, Al-Mandil gained a bachelor’s degree in international business and marketing from the University of Tampa, and a certificate in English language from the English Language Center, Cleveland, in the US, in 2006.