STARZPLAY reveals Saudi viewership trends

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Updated 23 September 2022
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STARZPLAY reveals Saudi viewership trends

  • Comedy, anime and Arabic drama are most watched categories in Kingdom

DUBAI: Regional streaming platform STARZPLAY has released a study revealing the viewership trends of Saudi audiences in 2022.

Comedy, anime and Arabic drama were the most watched categories in the Kingdom, the study found.

“The Big Bang Theory,” “The Office and “Two and a Half Men” are among the top watched comedy shows, while “Naruto,” “Naruto: Shippuden” and “Attack on Titan” top the list of anime shows.

In line with the popularity of anime content, STARZPLAY is adding an anime movie, “One Piece: Stampede” by Takashi Otsuka, to its library.

This year, “Ertugrul” and “Al Mo’asses Osman” were the most watched Turkish titles among Saudi viewers, while the new seasons of “Bab Al-Hara” and “Al-Daheeh” topped the charts for premium Arabic content.

In addition to these categories, Saudi audiences also favored exclusive action movies like “Hummingbird,” “Wild Card,” “Gringo” and “Misfits,” as well as first-run movie releases such as “House of Gucci,” “Infinite,” “Last Seen Alive” and “Clean.”

The most binge-watched shows this year included “Dexter: New Blood,” “The Flash,” “Your Honor,” “Young Sheldon,” “The Good Doctor” and “Mr. Robot.”

Most STARZPLAY users in Saudi Arabia streamed content via their TVs, with 42 percent of all consumption occuring on smart TVs, followed by iOS and Android devices.

“While anime, comedy and Arabic drama remain favorite genres for our viewers, we also saw an increasing interest for live sporting events this year, which has immensely benefited our position as the ultimate platform for sports in the MENA region,” said Nadim Dada, vice-president of programming and content acquisition at STARZPLAY.

In celebration of Saudi National Day, all new users who sign up on the day can enjoy a discounted rate of SR9.2 ($2.4) per month with lifetime validity.

The Kingdom “continues to be one of our largest markets, with our platform witnessing stupendous growth this year,” said Dada, who added: “We look forward to strengthening our presence in the market.”


UAE outlines approach to AI governance amid regulation debate at World Economic Forum

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UAE outlines approach to AI governance amid regulation debate at World Economic Forum

  • Minister of State Maryam Al-Hammadi highlights importance of a robust regulatory framework to complement implementation of AI technology
  • Other experts in panel discussion say regulators should address problems as they arise, rather than trying to solve problems that do not yet exist

DUBAI: The UAE has made changes to 90 percent of its laws in the past four years, Maryam Al-Hammadi, minister of state and the secretary-general of the Emirati Cabinet, told the World Economic Forum in Davos on Wednesday.

Speaking during a panel discussion titled “Regulating at the Speed of Code,” she highlighted the importance of having a robust regulatory framework in place to complement the implementation of artificial intelligence technology in the public and private sectors.

The process of this updating and repealing of laws has driven the UAE’s efforts to develop an AI model that can assist in the drafting of legislation, along with collecting feedback from stakeholders on proposed laws and suggesting improvements, she said.

Although AI might be more agile at shaping regulation, “there are some principles that we put in the model that we are developing that we cannot compromise,” Al-Hammadi added. These include rules for human accountability, transparency, privacy and data protection, along with constitutional safeguards and a thorough understanding of the law.

At this stage, “we believe AI can advise but still (the) human is in command,” she said.

Authorities in the UAE are aiming to develop, within a two-year timeline, a shareable model to help other nations learn and benefit from its experiences, Al-Hammadi added.

Argentina’s minister of deregulation and state transformation, Federico Sturzenegger, warned against overregulation at the cost of innovation.

Politicians often react to a “salient event” by overreacting, he said, describing most regulators as “very imaginative of all the terrible things that will happen to people if they’re free.”

He said that “we have to take more risk,” and regulators should wait to address problems as they arise rather than trying to create solutions for problems that do not yet exist.

This sentiment was echoed by Joel Kaplan, Meta’s chief global affairs officer, who said “imaginative policymakers” often focus more on risks and potential harms than on the economic and growth benefits of innovation.

He pointed to Europe as an example of this, arguing that an excessive focus on “all the possible harms” of new technologies has, over time, reduced competitiveness and risks leaving the region behind in what he described as a “new technological revolution.”