Pakistan gearing up to increase penetration in multibillion global esports industry — stakeholders

In this picture taken on January 21, 2014, Pakistani game designer Waqar Azim checks a designed game at his workplace in Islamabad. (AFP/File)
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Updated 03 May 2022
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Pakistan gearing up to increase penetration in multibillion global esports industry — stakeholders

  • Pakistan is 11th largest market in terms of esports earnings due to increased digitalization and Internet penetration
  • Industry is developing a complete ecosystem that offers employment opportunities to tech-savvy youth, expert says

KARACHI: Riding the strong digital wave, Pakistani players are gearing up to enhance the country’s participation in the $200 billion global esports industry, local stakeholders say. 
With an aggressive growth globally, esports has evolved into a huge industry, with participants earning millions of dollars through various online events and tournaments. Some of the famous egames include Counter-Strike 1.6 and its versions, League of Legends, Overwatch, Fortnite, PlayerUnknown’s Battlegrounds (PUBG), Defense of the Ancient (DOTA) and Hearthstone – Heroes of Warcraft. 
The size of the global games market was estimated at $175.88 billion in 2021 that is forecasted to grow with a compound annual growth rate (CAGR) of 8.7 percent to reach $218.7 billion in 2024, passing the coveted $200 billion threshold in 2023, according to the 2021 global games market report issued by Newzoo, a Netherlands-based firm that provides games market insights and analytics. 
In Pakistan, revenue generation through video game segment is projected to hit $208.70 million mark in 2022, according to Statista, a US-based statistical data provider. It is expected to show a growth of 2.17 percent, resulting in a projected market volume of $227.40 million by 2026. 
“Pakistan is a huge market for esports and the 11th largest market for esports earnings in the world,” Moazzam Kamran, business transformation director at REDtone Digital Services that offers esports services through GameRED, told Arab News in an interview on Saturday. 
“Pakistani players are making it to the top in the world of esports like Tekken 7 World champion Arslan Ash (Arslan Siddiquie) and many other players. Our purpose is to uplift the domestic talent at the global level through multiple grassroot-level tournaments with the support of Pakistan’s strong digital landscape.” 
With around 65 percent young population, 116 million broadband and 113 million 3G/4G subscribers, Pakistan offers a huge market for online gaming. 
“We see investment coming in many startups in Pakistan. We have a good mix of young audience as 65-70 percent of our population is youth under the age of 35 and that is a huge market for esports that needs to be tapped,” Kamran said. 
Esports in Pakistan is developing a complete ecosystem that offers employment opportunities to Pakistan’s tech-savvy young generation. 
“ESports is a complete ecosystem and it is an aggressively growing industry with players, graphic developers and gaming asset producers at software houses, and caster or commentators comprising both girls and boys,” Kamran said. “It has now evolved to organize multimillion dollar tournaments in Pakistan and is providing opportunities to young players to earn in millions of rupees.” 
Pakistan esports stakeholders say with increasing penetration of mobile Internet, the number of esports players and participants would multiply in Pakistan. 
“Esports in Pakistan is aggressively growing in the backdrop of Digital Pakistan initiative. We have public and private sector support to promote egaming in Pakistan,” Kamran said further. “We expect that those who play casual sports will gradually come to the professional esports.” 
Launched by the former Imran Khan government in 2018, the Digital Pakistan initiative aims to promote connectivity, improve digital infrastructure, increase investment in digital skills, promote innovation and technology-based entrepreneurship. 
To a question about the implications of video gaming, including the violent content, the REDtone chief said only “through responsible play” negative impacts of egaming could be avoided. 
In Pakistan, the number of users in the video games segment is expected to increase to 50.9 million by 2026, while the user penetration will be 16 percent in 2022 and is expected to hit 20.6 percent by 2026, according to Statista and Newzoo. 
Internationally, the number of players will pass the 3-billion mark in 2022 and continue to grow at 5.6 percent to 3.3 billion by 2024. 


Saudi charity KSrelief distributes 4,000 winter kits in northwest Pakistan

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Saudi charity KSrelief distributes 4,000 winter kits in northwest Pakistan

  • The charity will distribute around 800 kits each in five districts, containing two quilts and winter clothing
  • The program is part of a broader winterization initiative to help communities affected by harsh weather

ISLAMABAD: Saudi Arabia’s King Salman Humanitarian Aid and Relief Center (KSrelief) on Friday said it had started distributing 4,000 winter kits in Pakistan’s northwestern Khyber Pakhtunkhwa province to help communities affected by harsh weather.

The program is part of KSrelief’s larger winterization initiative that was launched at the Saudi embassy in Islamabad earlier in January. Under the broader initiative, 22,000 winter kits will be distributed among more than 154,000 Pakistanis across the country.

Each winter kit includes two polyester quilts, warm shawls and winter clothing. Around 800 kits will be distributed in each of the Chitral, Upper Dir, Upper Kohistan, Mansehra and Kurram districts.

"The initiative targets communities severely impacted by harsh winter conditions in Khyber Pakhtunkhwa, Balochistan, Gilgit-Baltistan, Azad Jammu and Kashmir, as well as selected areas of Punjab and Sindh experiencing extremely low temperatures," KSrelief said in a statement.

The project is being carried out in close collaboration with the National Disaster Management Authority, provincial disaster management authorities, the Relief, Rehabilitation and Settlement Department Khyber Pakhtunkhwa and the Hayat Foundation.

The statement said the initiative reaffirms KSrelief's continued commitment to alleviating winter-related hardships and improving the living conditions of vulnerable populations across Pakistan.

The Saudi charity has launched numerous projects across Pakistan in food security, health, education and disaster response in recent years, deepening the bonds of friendship and brotherhood between the two countries.