NEOM tops wish-list for Saudi home buyers, TRSDC is 2nd, survey shows

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Updated 23 February 2022
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NEOM tops wish-list for Saudi home buyers, TRSDC is 2nd, survey shows

RIYADH: NEOM, Saudi Arabia's $500 billion project, tops the wishlist of homebuyers in the nation, according to a new survey.

The Knight Frank’s annual 2022 Saudi Residential survey, carried out in partnership with YouGov, found out that NEOM is the most preferred location to buy a home by the Kingdom’s homeowners, first-time buyers, and high net worth individuals. 

According to the survey, The Red Sea Development Co., or TRSDC, project came next to NEOM in terms of buyers' desirability. 

The research team made this conclusion after surveying 1,003 households, and 55 HNWI in Riyadh, Jeddah, and Dammam. 

It said that 41 percent of the participants find NEOM the most attractive Giga project in the Kingdom to buy a home. 44 percent in Dammam found it the most appealing Giga project, while 36 percent of the first-time home buyers believe NEOM is the best location for their first home.

“The gargantuan NEOM has clearly captured the imagination of Saudis all across the Kingdom, with the appetite to purchase here amongst tenants, homeowners, and HNWI running above 70 percent. Indeed most are even willing to pay a premium for the privilege of living, or owning a home here,” said Faisal Durrani, Partner and Head of Middle East Research, Knight Frank. 

Additionally, the Knight Frank’s HNWI survey showed that 97 percent of the group are likely to make a purchase in NEOM, with the 60 percent naming it as a Giga project they would most be interested in buying a home in. 

Saudi Residential Survey also revealed that 73 percent of HNWI in the Kingdom are planning to buy a second home over the next 12 months, with 50 percent preferring villas to apartments for their acquisition. 

Regarding Saudi homeowners, the survey showed 44 percent are looking for a second home for personal use. 

“What’s more, the scales are relatively evenly balanced in terms of the intended use, with 49 percent of homeowners saying the purchase would be driven by investment considerations, specifically rental yields, while 44 percent say it will be solely for family use,” Durrani said. 

“These findings will undoubtedly strengthen the resolve of the Kingdom’s Giga project developers to deliver their planned mostly-luxury residential developments,” he added. 


Saudi ports brace for cargo surge as shipping lines reroute

Updated 09 March 2026
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Saudi ports brace for cargo surge as shipping lines reroute

RIYADH: Preliminary estimates suggest that several global shipping lines could reroute part of their operations to Saudi Arabia’s Red Sea ports, potentially adding 250,000 containers and 70,000 vehicles per month, according to Rayan Qutub, head of the Logistics Council at the Jeddah Chamber of Commerce, in an interview with Al-Eqtisadiah.

“Any disruption in the Strait of Hormuz not only affects maritime traffic in the Arabian Gulf but could also reshape global trade routes,” Qutub said, highlighting the strait’s status as one of the world’s most critical maritime chokepoints for energy and goods transport.

With rising regional tensions, international shipping companies are reassessing their routes, adjusting shipping lines, or exploring alternative sea lanes. This signals that the current challenges extend beyond the Arabian Gulf, impacting the global supply chain as a whole.

Limited impact on US, European shipments

The effects of these developments will not be uniform across trade routes. Qutub noted that goods from China and India, which rely heavily on routes through the Arabian Gulf, are most vulnerable to disruption. In contrast, shipments from Europe and the US typically traverse western maritime routes via the Suez Canal and the Red Sea, making them less susceptible to regional disturbances.

Saudi Arabia’s strategic location, he emphasized, strengthens the resilience of regional trade. The Kingdom operates an integrated network of Red Sea ports — including Jeddah, Rabigh, Yanbu, and Neom — that have benefited from substantial infrastructure upgrades and technological enhancements in recent years, boosting their capacity to absorb increased cargo volumes.

Red Sea bookings

Several major carriers, including MSC, CMA CGM, and Maersk, have already opened bookings to Saudi Red Sea ports, signaling a shift in operational focus to these strategically positioned hubs.

However, Qutub warned that rerouted shipments could increase sailing times. Cargo from Asia, which normally takes 30-45 days, might now require longer voyages via the Cape of Good Hope and the Mediterranean, potentially extending transit to 60-75 days in some cases.

These changes are also reflected in rising shipping costs, driven by longer routes, higher fuel consumption, and increased insurance premiums — a typical response when global trade patterns shift due to geopolitical pressures.

Qutub emphasized that Saudi Arabia’s transport and logistics sector is managing these developments through coordinated government oversight. The Ministry of Transport and Logistics, the Logistics National Committee, and the Logistics Partnership Council recently convened to evaluate the impact on trade and supply chains. Regular weekly meetings have been established to monitor developments and implement solutions to safeguard the stability of supplies and continuity of trade.

He noted that the Kingdom’s logistical readiness is the result of long-term strategic investments, encompassing ports, airports, road networks, rail systems, and logistics zones. Today, Saudi logistics integrates maritime, land, rail, and air transport, enabling a resilient response to global disruptions.

Qutub also highlighted the need for the private sector to continuously review logistics and crisis management strategies, develop alternative plans, and manage strategic stockpiles. Such measures are essential to mitigate temporary fluctuations in global trade and ensure smooth supply chain operations.