Arbab Al-Heraf Cafe turned into music academy in Jeddah

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Saudi Arabia aims to produce a new generation of musicians and intellectuals through the new music institutions. (Photo/Huda Bashatah)
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Updated 01 May 2021
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Arbab Al-Heraf Cafe turned into music academy in Jeddah

  • Through his academy and several branches scattered in the city, Al-Hudaif wants to show to the world that Saudis have immense talent in art and are open-minded individuals that welcome all different people

JEDDAH: Arbab Al-Heraf, or Masters of Crafts, the visionary project of Abdullah Al-Hudaif, has been transformed into an academy for music and art connoisseurs in the Saudi coastal city of Jeddah.

Started as a small project, a café that brought artists and craftsmen together under one roof, it is now an academy offering various academic courses ranging from drawing to musical instruments and singing.

Since the establishment of the Music Commission under the Ministry of Culture in Saudi Arabia, this type of project has become increasingly popular, especially for music professionals.

Al-Hudaif aspires for his academy to be one of the accredited musical institutions in the Kingdom. They currently run their programs with Saudi music trainers and professionals, and the demand is increasing day by day, not only from music students, but also from people who yearn for a dose of culture.

Saudi Arabia aims to produce a new generation of musicians and intellectuals through the new music institutions.

HIGHLIGHT

What started as a small project, a café that brought artists and craftsmen together under one roof, it is now an academy offering various academic courses ranging from drawing to musical instruments and singing.

In addition to oriental music, new courses have been added for western musical instruments such as piano and for singing.

In Al-Hudaif’s office in Al-Zahra district, one can see his passion for art exhibited on the walls and stacked on his shelves, from artworks by Arab artists, vintage art magazines and books by world-renowned philosophers.

He told Arab News that he had 11 branches in Jeddah alone, each with a different function. “For example, we have a branch in the north of Obhur that is a museum for ancient Arabian art. There’s another branch called Bohemianhouse, a 150-year-old building for art workshops, a cafe and a studio for some of our artists.”

Another branch, called Bait Ziryab, was named after the famous musician Ziryab, from Andalusia, and is housed in a building more than 100 years old. “We’ve refurbished it, decorated it and turned it into an institute for music.”

They have trained more than 400 people in Bait Ziryab alone.

There’s also Bait Al-Hudaif, which functions as a lab for artists.

Arbab Al-Heraf runs different projects, such as the Lathrebo project, where volunteers enter ancient and abandoned houses in Madinah and turn them into art sites.

Another project launched by the academy aims to paint the walls of eight districts in Jeddah’s Old Town.

Yet another targets different segments of society, including younger audiences, with a podcast that teaches the importance of preserving the environment and recycling. “About 30 percent of our participants are made up of children, the rest is all adults.”

“We’ve had over 30,000 visitors to our different branches, and that is only the visitors. A lot of our participants have gained fame through their crafts, songs, movies or books whose inception began with us here at Arbab Al-Heraf,” he added.

Although Arbab Al-Heraf has found great success in cultivating Saudi artistic talents, it was not always an easy feat. Al-Hudaif said that Arbab’s beginnings were humble and met with many obstacles.

He said that one does not have to be a participant or a music student to visit his academy. “Art knows no culture or age or gender (barriers), it’s for everyone to be a part of.”

He said that his academy aims not only to invest in Saudi talent, but to unify people. “We all have different backgrounds and lives but under one roof we all unify for the shared passion for art, literature, music, films, etc.”

Through his academy and several branches scattered in the city, Al-Hudaif wants to show to the world that Saudis have immense talent in art and are open-minded individuals that welcome all different people.


Sony’s Alpha Femme initiative debuts in UAE ahead of Saudi launch

Updated 28 January 2026
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Sony’s Alpha Femme initiative debuts in UAE ahead of Saudi launch

JEDDAH: Sony has brought its Alpha Femme initiative to the UAE for the first time, with several workshops taking place this week ahead of the next edition in Saudi Arabia.

Emirati photographer and Sony’s digital imaging ambassador Amani AlShaali conducted a workshop on fine art photography at Garage Studio in Dubai on Sunday.

The workshops in the UAE are designed to support women across photography, videography, cinematography, and content creation.

Suchismita Bhattarcharjee, category manager, interchangeable lens cameras, Sony Middle East and Africa, spoke to Arab News about the initiative and its goals for the region’s female content creators.

“Bringing a program like Alpha Femme to the UAE was part of our effort at nurturing local creator communities, with a specific focus on supporting women who are shaping visual storytelling in meaningful and impactful ways,” said Bhattarcharjee.

“Access to learning platforms and communities, such as Alpha Femme, play a key role in helping creators build both technical capability and creative direction.” 

Sony’s goal for participants, she said, was to “walk away with stronger professional connections, enhanced creative confidence, and practical knowledge that they can apply directly to their work.

“What is equally important is the sense of community and peer exchange that this will offer, creating a network where women can support one another, share experiences, and continue growing together within the region’s evolving creator landscape,” she added.

Alpha Femme in the UAE will organize monthly workshops to empower women across the creative industry.

The workshop topics will revolve around “practical creative skills, real-world workflows, and the evolving needs of the creative economy, ensuring the program remains relevant and responsive to the community it supports.”

These sessions are designed to bring beginner and experienced creators together for hands-on learning, industry knowledge sharing, and direct engagement with Sony ambassadors and speakers.

The launch of the initiative in UAE follows editions in Kuwait, South Africa, Egypt, and Kazakhstan.

“Sony is continuing to expand the initiative across the region, with the next edition set to take place in Saudi Arabia, reinforcing Alpha Femme’s role as a growing regional platform for women in visual storytelling,” said Bhattarcharjee.