Open that door? Netflix explores choose-your-own horror, romance

The world’s largest streaming service wants to try out more interactive entertainment following the response to science-fiction movie Black Mirror: Bandersnatch. (AFP)
Updated 20 March 2019
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Open that door? Netflix explores choose-your-own horror, romance

  • The world’s largest streaming service wants to try out more interactive entertainment following the response to science-fiction movie Black Mirror: Bandersnatch
  • In Bandersnatch, the first decision viewers could make was whether a character would eat Sugar Puffs or Frosties for breakfast

LOS ANGELES: A Netflix experiment that began with viewers picking a movie character’s breakfast cereal may expand to letting the audience choose the best on-screen date or the safest path to escape an ax murderer.
The world’s largest streaming service wants to try out more interactive entertainment following the response to science-fiction movie “Black Mirror: Bandersnatch,” executives told reporters this week.
The company is looking for possibilities across genres such as comedy, horror and romance, said Todd Yellin, Netflix’s vice president of product.
“Why can’t you have a romantic title where you get to choose who she goes out with?” Yellin said. “Or horror titles. Should you walk through that door, or should you dive out that window and get the heck out of there? You can make the choice.”
In “Bandersnatch,” the first decision viewers could make was whether a character would eat Sugar Puffs or Frosties for breakfast.
The idea was to give audiences a simple choice to encourage them to test the technology, which involved clicking via a remote or tapping on the screen to select an option. The movie kept playing even if the viewer did not choose.
The cereal scene became an Internet sensation when “Bandersnatch” was released last December.
“Like many of you, I got addicted to ‘Bandersnatch’ and trying to figure out what’s the significance of the cereal, and not the cereal, all the different options,” Netflix Chief Executive Reed Hastings said.
The film provided feedback about how long people want to engage with interactive programming and how many choices they want to make, Hastings said. After the cereal decision, viewers selected things such as the type of music a character would play or whether they would jump off a building.
When viewers can direct a story, they feel “really with the character,” Yellin said. “You are more viscerally feeling what they are feeling. You just made the choice for them.”
That is why Yellin wants to try the format in other stories where characters face immense consequences. “Horror is life and death situations constantly,” he said. And in romances, “the emotional stakes are high.”
Yellin said the effort is in its early stages, and Hastings suggested he does not see interactive entertainment replacing traditional storytelling.
“I don’t know if I would do it every day,” Hastings said, “but as part of my viewing, it’s pretty exciting.”
Netflix already has produced a handful of interactive shows for kids, who were immediately receptive to the idea, Yellin said.
“Kids don’t have established rules,” he said. “They assume that’s the way the world should be and they’ll try it.”


Paris exhibition marks 200 years of Le Figaro and the enduring power of the press

Updated 17 January 2026
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Paris exhibition marks 200 years of Le Figaro and the enduring power of the press

  • The exhibition celebrated the bicentennial of Le Figaro, offering visitors a rare opportunity to step inside the newspaper’s vast historical archive

PARIS: One of France’s most influential newspapers marked a major milestone this month with a landmark exhibition beneath the soaring glass nave of the Grand Palais, tracing two centuries of journalism, literature and political debate.
Titled 1826–2026: 200 years of freedom, the exhibition celebrated the bicentennial of Le Figaro, offering visitors a rare opportunity to step inside the newspaper’s vast historical archive. Held over three days in mid-January, the free exhibition drew large crowds eager to explore how the title has both chronicled and shaped modern French history.
More than 300 original items were displayed, including historic front pages, photographs, illustrations and handwritten manuscripts. Together, they charted Le Figaro’s evolution from a 19th-century satirical publication into a leading national daily, reflecting eras of revolution, war, cultural change and technological disruption.
The exhibition unfolded across a series of thematic spaces, guiding visitors through defining moments in the paper’s past — from its literary golden age to its role in political debate and its transition into the digital era. Particular attention was paid to the newspaper’s long association with prominent writers and intellectuals, underscoring the close relationship between journalism and cultural life in France.
Beyond the displays, the program extended into live journalism. Public editorial meetings, panel discussions and film screenings invited audiences to engage directly with editors, writers and media figures, turning the exhibition into a forum for debate about the future of the press and freedom of expression.
Hosted at the Grand Palais, the setting itself reinforced the exhibition’s ambition: to place journalism firmly within the country’s cultural heritage. While the exhibition has now concluded, the bicentennial celebrations continue through special publications and broadcasts, reaffirming Le Figaro’s place in France’s public life — and the enduring relevance of a free and questioning press in an age of rapid change.