LG introduces world’s first 8K OLED TV at IFA 2018

Visitors were able to take a first look at the 88-inch 8K LG OLED TV at IFA 2018
Updated 19 September 2018
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LG introduces world’s first 8K OLED TV at IFA 2018

LG Electronics has introduced the world’s first 8K (7680 x 4320) OLED TV at IFA 2018 in Berlin, Germany. The 88-inch 8K LG OLED TV features over 33 million self-emitting pixels to produce the unmatched contrast ratio and true blacks that define OLED TV’s picture quality. 

With OLED TV shipments in the market expected to double in 2018 and reach over 9 million units by 2022, LG said it will continue to increase the OLED share in its premium TV portfolio and drive large-scale consumer adoption of OLED TVs. While the 8K TV market is still in its infancy, it is expected to grow to more than 5 million units by 2022.

Despite advancements in the LCD field, OLED has been often referred to as the “next-generation display technology” because it emits its own light, eliminating the need for any kind of backlighting. This allows for state-of-art TVs which redefine both the picture quality and the product design.

“LG’s first 8K OLED TV is the pinnacle of technological achievement and the next evolutionary step in display technology” said Brian Kwon, president of LG Home Entertainment Company. “4K OLED played a major role in reshaping TV industry and LG is confident that 8K OLED will do the same.”


New energy vehicles drive next phase of mobility in Saudi Arabia

Updated 06 February 2026
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New energy vehicles drive next phase of mobility in Saudi Arabia

Saudi Arabia stands at a defining moment in its mobility transformation. Under Vision 2030, the Kingdom is accelerating its transition toward cleaner, smarter and more connected transport systems.
New energy vehicles are at the center of this shift, offering a pathway to a more sustainable automotive ecosystem. Yet while consumer interest is rising rapidly, converting intent into everyday adoption will depend on how effectively the wider mobility system evolves alongside electric vehicles.
Recent nationwide research by Al-Futtaim highlights the strength of this momentum. More than 70 percent of Saudi residents surveyed are already familiar with NEVs, while nearly eight in 10 say they would consider purchasing one as their next vehicle. Most notably, 80 percent expect to buy an electric vehicle within the next three years, signaling that the transition is moving from aspiration to reality.
Despite this optimism, important barriers remain. Range anxiety continues to be the most frequently cited concern, alongside high purchase prices and long charging times. Practical considerations dominate purchasing decisions, with affordability and access to charging infrastructure outweighing environmental motivations. These findings underline a pressing reality: consumers will embrace NEVs at scale only when electric mobility feels as convenient, reliable and accessible as conventional driving.
For industry leaders, this represents both an opportunity and a responsibility. Jerome Saigot, managing director of Al-Futtaim BYD KSA, said: “Saudi Arabia is building the foundations for a future-ready mobility system under Vision 2030. The opportunity now is to connect the dots, bringing together vehicles, charging infrastructure, consumer education and service capability to unlock confident, large-scale adoption of new energy vehicles.”
Charging networks therefore play a central role in supporting adoption, but they are not the only requirement. NEV uptake is closely linked to how cities are planned, how people commute and how transport systems connect.
Emerging mobility models also point to a more connected future. High levels of openness to mobility-as-a-service, autonomous vehicles and shared transport indicate that Saudi consumers are receptive to innovation. However, these technologies will succeed only if they are embedded within systems that link vehicles, infrastructure, data and urban design.
Successful electric mobility ecosystems need to be built around coordinated rather than isolated initiatives. Electric vehicles perform best when supported by reliable charging, smart traffic management, efficient public transport and well-designed urban environments. In this context, NEVs benefit directly from parallel investment in rail, bus networks, digital platforms and active mobility infrastructure.
Encouragingly, public confidence in Saudi Arabia’s long-term mobility vision remains strong. More than 85 percent of respondents surveyed by Al-Futtaim believe the Kingdom is on track to lead in future mobility. Consumers also clearly identify priorities for continued progress, including expanding charging infrastructure, improving mass transportation and strengthening regulatory frameworks.
For policymakers, investors and industry players, the message is clear. The next phase of mobility transformation must focus on alignment: aligning infrastructure with consumer expectations, aligning innovation with everyday needs, and aligning public and private investment around shared outcomes.
Saudi Arabia’s mobility transition is no longer a distant ambition. It is unfolding now, shaped by confident consumers, ambitious institutions and accelerating technological change. By building connected systems that place people at their center, the Kingdom can ensure that electric mobility becomes a lasting part of its sustainable future.
To explore these insights and recommendations in more detail, download The Future of Mobility in Saudi Arabia.