JEDDAH: Women will take center stage on Tuesday at a high-profile gathering in Jeddah of top female executives, decision makers and professionals.
The inaugural Arab Women Forum at King Abdullah Economic City will focus on the empowerment of Arab women and their changing role in the Middle East.
The event, co-sponsored by Arab News and the Dubai publisher Mediaquest, is part of the eighth annual Top CEO Awards event. Among the speakers will be the MBC presenter and UNICEF ambassador Muna Abusulyman; Ambareen Musa, founder and CEO of SouqalMal.com; Allegra Salvadori of the UN Development Program; and Asil Attar of Alyasra Fashion.
Topics to be discussed include how to empower female entrepreneurs, such as improving access to credit needed to start businesses, and the representation of Arab women in regional politics and in corporate boardrooms. The launch of the event reflects the reforms seen in Saudi Arabia over the past year that have granted greater freedoms to Saudi women. Last September, women were given the right to drive, with the decree coming into force this June.
In January, women were allowed for the first time to attend football matches in Saudi Arabia.
The changes form part of a wider reform program spearheaded by Crown Prince Mohammed bin Salman to diversify the economy and drive growth. “Given the raft of reforms underway in Saudi Arabia, there could not be a more appropriate and meaningful time to host such an event,” said Faisal J. Abbas, editor in chief of Arab News.
“Arab News has been taking a leading role in both reporting on the changes underway in the Kingdom, and in pointing out the clear need for women to play key roles in Saudi society, and the many challenges ahead.
“This conference aims to take this conversation forward — for the benefit of both Saudi Arabia’s female workforce and the wider society as a whole.”
Julien Hawari, co-CEO of Mediaquest, said: “The GCC and Saudi Arabia are going through a paradigm shift. The consequences of this fundamental transformation are many and are accelerating, resulting in profound economic change and the empowerment of women. This is transforming businesses and society.”
Arab Women Forum to discuss reform challenges and opportunities at King Abdullah Economic City
Arab Women Forum to discuss reform challenges and opportunities at King Abdullah Economic City
- Women empowerment part of a wider reform program spearheaded by Saudi crown prince
- Forum to discuss, among others, how to empower female entrepreneurs
Experimental farm in Al-Lith looks into future of Saudi Arabian agriculture
- Research initiative reflects strategic transformation
JEDDAH: An experimental farm in Saudi Arabia’s Al-Lith Governorate is one of the research initiatives reflecting the strategic transformation taking place in the Kingdom’s agricultural sector.
The farm uses highly efficient, sustainable production models that combine scientific research with commercial application, contributing to strengthening the country’s food security system and the sustainability of water resources.
Located in the Ghumaiqa Center on an area of about 10 hectares, the cutting-edge farm is a testing platform for modern agricultural technologies that tackle the challenge of water scarcity.
The farm includes developed open fields and modern greenhouses, supported by smart irrigation encompassing drip and sprinkler irrigation alongside surface and subsurface technologies.
All the systems operate via smart controls that enable the monitoring of water consumption and ensure improved efficiency, thereby achieving a balance between agricultural production and water conservation.
The farm also uses treated and diluted low-salinity seawater.
It aims to diversify agricultural water sources, reduce reliance on freshwater, and open new horizons for agriculture in coastal and semi-arid environments.
The project represents a promising investment opportunity in the field of smart agriculture, enabling the development of commercially scalable production models, particularly for high-value vegetables and fruits, while reducing operational costs associated with water and energy, enhancing the economic feasibility of future agricultural projects.
In addition, the project contributes to transferring and localizing agricultural expertise, supporting local food supply chains, and creating an attractive environment for agricultural investment.
This aligns with Sustainable Development Goals and enhances the efficiency of the private sector in adopting innovative agricultural solutions.
Yahya bin Abdulrahman Al-Mahabi, the director of the Ministry of Environment, Water and Agriculture office in Al-Lith Governorate, told the Saudi Press Agency that the project represented the future of agriculture in the Kingdom.
He explained that the vision was based on investing in technology, enhancing the return on water per unit, and integrating scientific research with investment opportunities.
Al-Mahabi spoke of the experimental farm as a modern, scalable and replicable model applicable in several regions of the Kingdom, particularly in coastal environments.
Al-Mahabi highlighted the Ministry of Environment, Water and Agriculture’s commitment to supporting distinctive projects that contributed to achieving food security while developing rural areas and enhancing agricultural production efficiency, in line with the objectives of the Kingdom’s Vision 2030.









