WASHINGTON: President Joe Biden’s reelection campaign said Monday it will spend $50 million through the end of June on a new ad campaign that includes efforts to spotlight Republican Donald Trump’s felony conviction.
The costly advertising push comes with Election Day still more than four and a half months away. But Biden’s campaign says it wants to more clearly define the choice between the two candidates ahead of the first debate between them in Atlanta on June 27.
A central part of Biden’s campaign strategy is highlighting Trump’s far-reaching policy proposals for a second term and firing up disaffected Democrats and independent voters. The campaign producing an ad that leans heavily into Trump’s conviction, and including it in such a large advertising buy, indicates a renewed effort to make Trump’s legal problems an election issue in ways Biden’s team previously resisted.
The new ad campaign includes more than $1 million geared toward media reaching Black, Hispanic and Asian American voters, and an ad highlighting Trump’s conviction on 34 felony counts in a New York hush money case. That spot will air on general market television and connected TV on streaming devices and cell phones in battleground states, as well as on national cable.
In addition to Trump’s criminal conviction, the ad, titled “Character Matters,” notes the former president also was found liable for sexual assault and financial fraud in separate proceedings. Trump also faces felony charges in three separate criminal cases, none of which may go to trial before the November election.
“This election is between a convicted criminal who’s only out for himself and a president who’s fighting for your family,” intones the ad’s narrator over images of a Trump mug shot and Biden high-fiving supporters.
The Trump campaign did not respond to a request for comment Sunday night. But Trump has denied any wrongdoing and argued without evidence that Biden or Justice Department officials orchestrated the New York case against him for political reasons. He and his allies also have raised the prospect of prosecuting political opponents in revenge if he returns to the White House.

BRUSSELS: The 27 leaders of the European Union gather in Brussels on Monday evening to take stock of recent European election results and begin the fraught process of dividing up the bloc’s top jobs, but they will be playing their usual political game with a deck of reshuffled cards.
The June 6-9 elections saw the European Parliament shift to the right and dealt major blows to pro-European governing parties in Paris and Berlin. The Franco-German motor that usually propels EU politics along was weakened, and new dynamics could be on show at the informal dinner.
Under the EU’s complicated division of powers, the presidents and prime ministers get to nominate the next head of the bloc’s powerful executive branch, the European Commission, which is responsible for drawing up EU policy on everything from climate to the colossal shared budget.
Under the EU’s treaties, their choice should take into account the results of the election.
German conservative Ursula von der Leyen looks likely to stay on as president for another five years after a strong showing for her center-right European People’s Party parliamentary group.
In an interview with Germany’s Welt TV on Saturday, Chancellor Olaf Scholz said “it is clear after the results of the elections that everything indicates that there can be a second term in office for Ursula von der Leyen.” He said he believes the top job nominations could be agreed “quickly.”
Von der Leyen, at the helm of the EU since 2019, led a huge drive during the pandemic to secure billions of COVID-19 vaccine doses, set up a historic post-pandemic economic recovery fund and, from 2022, drummed up support for Ukraine in its war with Russia and extended a hand to Kyiv to join the bloc.
But nothing is guaranteed. Von der Leyen’s presidential style has at times riled her commission colleagues, and she is deeply unpopular in some corners of the EU Parliament, where she will need the support of 361 of the 720 lawmakers to hold on to her job.
The other big posts up for grabs are that of European Council president, held by Belgian centrist Charles Michel, and EU foreign policy chief, occupied by Josep Borrell of Spain from the center-left. The council president’s job is to broker deals between the 27 member states, while the top diplomat represents the EU on the world stage.
In Brussels, names for the big posts have circulated for months. Portuguese Socialist Prime Minister António Costa is frequently mentioned to become council president. Estonian Prime Minister Kaja Kallas, well known for her tough line on Russia, has been floated as the bloc’s potential top diplomat.
French President Emmanual Macron said the aim Monday is “to try to have a quick consensus. But perhaps we need to wait until June 27-28,” when the leaders meet again in Brussels for a formal EU summit.
“I don’t want to preempt things,” Macron said on Saturday. “These discussions are happening with 27 of us, so we have advanced, several of us have called each other, and I think it’s possible. I think it’s possible in the days to come, or in the week to come.’’
Von der Leyen’s own path to power in 2019 shows that the tussle over EU top jobs can be unpredictable. Then a German defense minister somewhat tainted by scandal in her ministry, von der Leyen was a relative unknown in Brussels when her name was raised by leaders in closed-door discussions.
Back then, the support of her close ally, former German Chancellor Angela Merkel, and Macron helped her clinch the nomination. Given the current balance of power in Europe, it’s hard to imagine Macron and Scholz pulling a major surprise this time.
Scholz is licking his wounds after his Social Democrats took a drubbing, while Macron is tied up with the snap elections he called last week in a risky bid to see off the far right.
In a secret ballot in 2019, von der Leyen made it over the line with 383 votes, nail bitingly close to the threshold of 374. She was an unpopular nominee because she had not campaigned in elections as a lead candidate and was seen as being imposed on Parliament by the leaders.