RIYADH: Saudi Arabia began issuing licenses Thursday to operate cinemas in the kingdom ahead of their reopening after a decades-long ban was lifted as part of a far-reaching liberalization drive.
The move is another step toward opening the Saudi market to regional and international theater chains, which have long eyed the kingdom as the Middle East’s last untapped mass market.
The culture and information ministry said it had “finalized the terms of licencing to restore cinema in Saudi Arabia.”
“Licencing commences immediately,” the ministry added in a statement.
The news comes as Dubai-based VOX Cinemas, the leading operator in the Middle East, launches its first public screening in Saudi Arabia, which runs through Saturday and aims to raise awareness about Alzheimer’s disease.
The screening in Riyadh will feature content from local producers including Myrkott Production and Telfaz Company, VOX said.
Major cinema chains are seeking to break into the market of more than 30 million people, the majority of whom are under 25.
In December, US giant AMC Entertainment signed a non-binding agreement with Saudi Arabia’s vast Public Investment Fund to build and operate cinemas across the kingdom.
AMC will still face stiff competition from regional heavyweights, including VOX.
The move to reopen cinemas is part of a modernization drive by Crown Prince Mohammed bin Salman.
Licensing opens for cinema in Saudi Arabia, says ministry
Licensing opens for cinema in Saudi Arabia, says ministry
Airbus seeks to strengthen Saudi defense ties
MALHAM: Airbus is aiming to deepen its strategic relationship with Saudi Arabia, a “core customer” in the region, according to Head of Air Power, Airbus Defense and Space Jean-Brice Dumont.
“Saudi Arabia is one of our customers in the region that we have a very strong link with,” Dumont told Arab News on the sidelines of the World Defense Show in Riyadh.
“We have a very strong link with decades of history of Airbus in the country, be it for helicopters, but in my case for military aircraft.
He said the Kingdom was “sort of a hometown for us for these flying platforms and for the maintenance, repair, and overhaul of these platforms.”
Airbus has a longstanding partnership with Saudi Arabia in both commercial and defense aircraft that dates back nearly 50 years.
“We have already invested quite significantly in the region,” Dumont said. “Notably, we have a JV (joint venture) with SAMI (Saudi Arabia Military Industries) in Saudi Arabia and that, I believe is the beginning of a longer journey. But so far, when we see what’s happening in the region, it’s already quite good.”
In 2021 SAMI, a wholly owned subsidiary of the Public Investment Fund and the National Champion of Military Industries Localization, and Airbus signed an agreement to form a joint venture on military aviation services and maintenance, repair and overhaul capabilities.
During the interview Dumont also looked ahead, detailing the strategic roadmap for 2026–2030 that moves beyond traditional hardware toward a digitally-dominant battlefield.
“I think we are reaching the end or the limits of the ‘fighter goes alone’ kind of model,” he said. “Now, the fighters need to communicate, to command drones, to be themselves receiving information by a mass, high-throughput data link so that they can play their role — their new role — in the battlefield.”
He also spoke about how the A330 aircraft was moving beyond its basic reputation as a “flying gas station” to become a high-tech “command center” in the sky.
“The A330 can be first much more automated. The air-to-air refueling can be automatic, and we have developed that capability,” he explained.
“On the other hand, it’s a big platform flying high, which can act as a command-and-control node in the system of systems that the air forces are all aspiring to.”
On the Eurofighter, he said it was “a bit symmetrical,” while speaking about the “buzz” around artificial intelligence he said that while neural networks have been embedded in Airbus platforms for nearly 20 years, the next decade would see AI move to the forefront of decision-making.
From mission preparation to real-time command, he said, the goal is to process vast amounts of data to act faster than the adversary.
“The one who gets that right has won,” he said.
