Schneider Electric, a global specialist in energy management, will reiterate its market leadership in the datacenter infrastructure management (DCIM) space as part of its support to IDC Saudi Arabia CIO Summit 2012.
The two-day event, themed ‘Driving the Agenda for Business Success’, will be held today and tomorrow at the Hilton Hotel, Jeddah.
The event has the support of Communications and Information Technology Minister Mohamed Jamil Mulla.
In its capacity as the platinum sponsor, Schneider Electric will showcase solutions such as StruxureWare and its operations software platform that offer advanced analysis and smartphone support to enable improved data center management.
Schneider Electric executives will be on hand to discuss latest trends in enterprise management and software.
Soeren Schroeder, sales director — software, IT business — Schneider Electric, will address the gathering on the second day, highlighting the company’s latest hardware and software offerings including critical power and cooling services and its leadership in research and development investments.
Speaking ahead of the summit, Abed Al Jawad Qasem, vice president, IT Business, Schneider Electric KSA, said: “Towards maintaining our lead, we remain committed to consistently offering groundbreaking solutions that support data center managers to streamline IT and facilities management.”
Schneider Electric’s recent achievements in the DCIM space include the iCMG IT Infrastructure Award for successfully deploying Tier IV* data center solution to the Saudi Telecom Company (STC).
It has also been recognized with the ‘Best Data Center Middle East’ distinction and the ‘Middle East Green Award for Sustainability’, which was collected during the Data Center Middle East Awards.
Jyoti Lalchandani, vice-president and regional managing director, Middle East, Turkey, and Africa, IDC, said: “We recognize Schneider Electric’s ability in working closely with industry leaders across multiple sectors, and providing advanced data center management solutions. Schneider Electric is an ideal partner for the IDC Saudi Arabia CIO Summit, and we are confident that their DCIM specialists will offer strategic insight into the DCIM space.”
Schneider Electric ideal partner for CIO summit
Schneider Electric ideal partner for CIO summit
ALJ Motors champions Toyota SUVs’ off-road legacy
Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, has launched the second edition of its off-road initiative — an immersive driving experience designed to engage guests and showcase the real-world capabilities of Toyota’s SUV lineup in the Kingdom’s desert terrains. The activation takes place on weekends, starting initially in Riyadh and continuing through Jeddah, before concluding in Dammam on Jan. 24.
The multi-city activation is designed to engage guests through Toyota’s SUV lineup in fun and exciting ways, offering a hands-on opportunity to experience vehicle performance, control, and versatility. The lineup features a wide range of Toyota SUV models, including the Land Cruiser HEV Max, a hybrid vehicle built for performance. Beyond the off-road drives, the activation offers a welcoming weekend setting with supporting activities suitable for families and younger guests, creating a well-rounded experience for visitors of all ages.
Building on the success of its inaugural edition, which welcomed more than 4,500 participants and attracted over 10,000 attendees, the second edition continues to focus on meaningful guest engagement through interactive and experiential driving activities while emphasizing safety, trust, and enjoyment. Through this approach, ALJ Motors champions Toyota’s off-road legacy while creating an experience that further connects guests with Toyota’s renowned SUV lineup.
Shahad Nassier, managing director of marketing communications at ALJ Motors, said: “Following the strong response to the inaugural season, the return of this off-road experience allows us to continue engaging our guests in an authentic and exciting way. In this second edition, we have further refined the driving routes and elevated the overall experience to better serve our guests and their families. By bringing Toyota’s SUV lineup into real desert environments, we provide an opportunity for guests to experience vehicle performance firsthand, while reinforcing the values of reliability and capability that have long defined Toyota’s presence in the Kingdom.”
The experiential initiative deepens guest relationships, supports informed vehicle choice, and reflects ALJ Motors’ ongoing role in delivering reliable and diversified mobility solutions across the Kingdom, in line with Saudi Vision 2030.
Guests interested in participating in the off-road experience can register for the upcoming activations in Jeddah on Jan. 9-10, followed by Dammam on Jan. 16-17 and 23-24, through ALJ Motors’ official social channels.
