Saudi police foil terror plot on Tarout Island
Saudi police foil terror plot on Tarout Island
Bottling success — shift toward locally produced drinks in the Kingdom
- The event features more than 1,000 exhibitors from 97 countries
- Kinza beverages are also available in Jordan, Sudan, Libya, Tanzania and Senegal
RIYADH: Consumers in Saudi Arabia are moving away from traditional staple soda drinks toward locally produced, high-quality alternatives, says CEO of Kinza Drinks Bandar Okrin.
At the second Saudi Food Show, Okrin told Arab News: “As more people continue to embrace these alternatives, the beverage industry in Saudi Arabia is experiencing a renaissance, with innovation and quality at the forefront.”
The event features more than 1,000 exhibitors from 97 countries, making it a truly international showcase of food and beverage products and services. Held at the Riyadh Front Exhibition & Conference Center, the three-day event ends on May 23.
The Saudi brand has returned this year as the “category beverage sponsor.” Okrin added that its presence as a sponsor fostered a sense of pride and support for local businesses.
Al-Jameel International, a Saudi company that recognized the shift toward locally produced drinks in 2022, introduced Kinza, a carbonated beverage that has quickly gained popularity among locals.
According to the SFS, the Saudi food and beverage sector is projected to experience substantial growth, with an expected annual growth rate of 3.44 percent, set to reach $27.83 billion by 2029.
This places Saudi Arabia as an attractive hub for both local and international players in the F&B sector looking for new prospects.
“We (at Kinza) are determined to shake up the beverage industry that a few large multinational companies have dominated for far too long,” Okrin said. “We currently have a strong presence in all GCC countries: Oman, Bahrain, Qatar, UAE and Kuwait.”
Kinza beverages are also available in Jordan, Sudan, Libya, Tanzania and Senegal.
The company’s goal is to establish a strong market presence and become a household name in global markets, with innovative beverage products that cater to a variety of tastes and preferences.
Okrin said that they aim to establish a strong market presence and brand recognition in these regions by effectively distributing products and building relationships with key stakeholders.
Their booth at SFS showcases their range of flavors, including cola, lemon, citrus and orange. “This year, we introduced new flavors like pomegranate, berries, Saudi cocktail, and carbonated water,” Okrin said.
Last week, Kinza launched diet cola and zero lemon options. “These new varieties will be available in all designated stores within the next two weeks,” he said.
Kinza is part of the Made in Saudi Program that unites ministries, government agencies and the private sector in support of Saudi national products under a single brand, which will contribute to the Kingdom’s economic growth and the realization of Vision 2030.
Saudi, Iraq officials meet to discuss border security
RIYADH: Saudi Arabia and Iraq officials have been meeting in Baghdad to discuss border-security issues, the Saudi Press Agency reported on Wednesday.
Maj. Gen. Shayie bin Salem Al-Wadaani, director-general of Saudi Arabia’s Border Guards, led the Kingdom’s delegation at Iraq’s Ministry of Interior headquarters.
During the meeting, the officials discussed ways to enhance security cooperation, the SPA reported.
Saudi crown prince reassures nation about king’s health during Cabinet meeting
- King Salman is undergoing treatment for lung inflammation
- Crown prince briefed council on outcomes of Arab League Summit
RIYADH: Saudi Crown Prince Mohammed bin Salman made reassuring comments about King Salman’s health during a cabinet meeting on Tuesday, Saudi Press Agency reported.
The king underwent medical tests at royal clinics at Al-Salam Palace on Sunday after he suffered from a high temperature and joint pain, SPA said.
He was diagnosed with lung inflammation and prescribed a course of antibiotics as treatement at the palace in Jeddah.
The crown prince also briefed the council on the outcomes of the Arab League Summit, emphasizing the Kingdom's commitment to Arab issues, joint action development, regional security enhancement, and defending Arab interests.
Minister of Information Salman bin Youssef Al-Dosari stated after the session that the council discussed recent state activities, particularly efforts to strengthen regional and international cooperation.
The council affirmed the Kingdom's commitment to international cooperation in combating money laundering, terrorist financing, and corruption.
The Saudi cabinet also granted authority to the Minister of Energy, Prince Abdulaziz Bin Salman, to finalize a memorandum of understanding with Pakistan on energy cooperation.
The cabinet also approved the Kingdom's accession to an international agreement on wetlands of international importance, particularly as habitats for waterbirds.
Saudi, Japanese culture ministers discuss cooperation
RIYADH: Saudi Arabia’s Minister of Culture Prince Badr bin Farhan met in Tokyo on Tuesday his Japanese counterpart Masahito Moriyama.
The pair discussed enhancing cultural cooperation between the two countries within the Saudi-Japan Vision 2030.
Prince Badr said the Kingdom’s participation in Expo 2025 Osaka will offer opportunities to learn about the Saudi culture, history, and future vision.
Moriyama thanked Prince Badr for the Saudi ministry’s efforts in opening new horizons to enhance cultural exchange between the two countries.
Saudi deputy foreign minister offers condolences to Iran over death of president
- Ebrahim Raisi and Foreign Minister Hossein Amir-Abdollahian died on Sunday when their helicopter crashed in dense fog
RIYADH: Saudi Arabia’s deputy minister of foreign affairs, Waleed Elkhereiji, on Tuesday offered condolences and sympathy to Iran following the deaths of President Ebrahim Raisi and Foreign Minister Hossein Amir-Abdollahian in a helicopter crash.
Elkhereiji delivered the message, on behalf of Foreign Minister Prince Faisal bin Farhan, to the Iranian ambassador to the Kingdom, Alireza Enayatiat, at the nation’s embassy in Riyadh, the Saudi foreign ministry said. He was accompanied by Abdulmajeed Al-Samari, the deputy minister for protocol affairs, who similarly expressed his condolences.
The Iranian president, foreign minister and six other people were killed on Sunday when the helicopter they were traveling in crashed amid dense fog in mountainous terrain near the border with Azerbaijan.