Memac Ogilvy & Mather further cemented its position as the Middle East’s leading communications agency by winning three gold, one silver and one bronze awards at the recent 59th Cannes Lions International Festival of Creativity.
Memac Ogilvy saw 17 of its campaigns short listed in Cannes and paved the way for Ogilvy & Mather to make history and win the coveted Cannes Lions 2012 Network of the Year Award, the most prestigious accolade in the advertising industry.
Edmond Moutran, chairman and CEO of Memac Ogilvy Middle East and North Africa, has heaped praise on the company’s personnel for raising the creative bar so high in the region. The agency is now clearly the most awarded in the Arab world.
“To be awarded three Gold Lions at Cannes is as good as it gets in our industry. It’s the summit. But this success hasn’t come by chance — it is the direct result of painstaking planning to take our creativity to a level where we are the equal to, or better than, the best in the world. We have done that,” said Moutran.
What makes the achievement so remarkable is that it is not an isolated event. Actually, the Lions from Cannes continue a steady stream of highly regarded awards to the agency in the region and abroad for its many campaigns across the spectrum in recent times. Earlier this year, Memac Ogilvy cleaned up the Dubai Lynx with two Grand Prix, 17 gold, four silver and seven bronze trophies.
The agency was also the first from the Middle East to win the celebrated Grand Prix at the Clio Awards in New York.
“The Lions are the latest in many recent awards, but of course, the main reward for us is the satisfaction of our clients,” he added.
Memac Ogilvy & Mather gets top honors at Cannes Lions Festival of Creativity
Memac Ogilvy & Mather gets top honors at Cannes Lions Festival of Creativity
LuLu expands specialty coffee footprint in KSA with Sulalat
LuLu Group has signed a landmark MoU with Sulalat Coffee during the 5th edition of World of Coffee Dubai trade show. This exclusive retail partnership is designed to enhance the specialty coffee offerings across LuLu Hypermarkets in Saudi Arabia, meeting the growing demand for premium coffee experiences within the region.
The agreement was signed by Mohamed Haris, director, Saudi Arabia, LuLu Group, and Abdulelah Al-Murqi, marketing director, Sulalat Coffee. Through this collaboration, LuLu Group will provide a dedicated platform for Sulalat’s specialty-grade beans, which are globally sourced and roasted in Riyadh. This initiative ensures that world-class coffee quality, previously reserved for niche aficionados, is now readily accessible to coffee lovers throughout the Kingdom.
By partnering with Sulalat Coffee, LuLu Group is integrating artisanal expertise with large-scale retail excellence. Sulalat has been a pioneer in the specialty coffee movement in the region, and this partnership allows LuLu to showcase unique varieties and professional-grade roasting. The collaboration reflects a shared vision to celebrate the thriving local coffee culture and deliver an unparalleled selection of premium products to everyday consumers.
In alignment with Saudi Vision 2030, this partnership reinforces LuLu Group’s commitment to empowering homegrown brands and fostering economic diversification within the Kingdom. By providing a global stage for local excellence at events like World of Coffee Dubai, LuLu continues to support the growth of a vibrant private sector and a sustainable retail ecosystem.
As the premier platform for the industry, World of Coffee Dubai 2026 highlights the rapid growth and innovation within the regional coffee scene. With the event attracting more than 17,000 visitors and hundreds of global exhibitors, it provides a vital stage for industry leaders to connect.
