MADRID: Israel Premier Tech cycling team have been urged by their title sponsor to change their name in the face of pro-Palestinian protests.
Riders were targeted at the recent Spanish Vuelta, causing disruption to the Grand Tour event.
Spain’s government estimated that more than 100,000 people were on the streets in Madrid during the final stage when protesters criticized the presence of Israel Premier Tech.
In a statement reported by Radio Canada, Premier Tech said “the current situation regarding the team’s name is no longer sustainable to achieve our goal.”
Premier Tech is a multinational company based in Quebec, Canada. It is the title sponsor of the cycling team co-owned by Israeli Canadian billionaire Sylvan Adams.
The Spanish Vuelta, which concluded this month, turned into a diplomatic battleground. It was repeatedly disrupted by protesters against Israel Premier Tech, which midway through the race removed the team name from their uniforms after the team faced protests before and during the race days.
The team said that decision was “in the interest of prioritizing the safety of our riders and the entire peloton, in light of the dangerous nature of some protests at Vuelta.”
Yet protests persisted — culminating in the mass demonstration in Madrid, which meant the race had to be cut short by about 50 kilometers (30 miles).
Premier Tech’s stance comes after a report that bike manufacturer and technical partner Factor also raised doubts about its association with the team.
“Without a name change, without a flag change, we won’t continue,” company founder Rob Gitelis told Cycling News.
The protesters in Spain said their actions were aimed at denouncing Israel’s military campaign in Gaza that has killed tens of thousands of people.
It was launched after Hamas’ deadly attack on Israel on Oct. 7, 2023.
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Sponsor urges Israel Premier Tech cycling team to change their name in face of protests
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Sponsor urges Israel Premier Tech cycling team to change their name in face of protests
- Premier Tech said “the current situation regarding the team’s name is no longer sustainable to achieve our goal”
- The Spanish Vuelta, which concluded this month, turned into a diplomatic battleground
Salford ‘way more prepared’ for Man City rematch says manager
- Karl Robinson is adamant Salford will be a better side when they return to the scene of last season’s 8-0 defeat by Manchester City
LONDON: Karl Robinson is adamant Salford will be a better side when they return to the scene of last season’s 8-0 defeat by Manchester City.
The fourth-tier club side were thrashed by Pep Guardiola’s men in an FA Cup third-round tie at the Etihad Stadium.
They will now make the same short journey in England’s northwest in the fourth round on Saturday and the Salford manager is confident of a very different game.
“Last year was really emotional,” said Robinson. “It wasn’t too long ago our owners were leaning on iron bars watching non-league football.
“To then walk out at the Etihad in front of 60,000 with their football club was incredible. That’s the journey of all journeys.
“This year we have other things to worry about. We have a different mindset. We’ve learned from last year. We’ll be way more prepared.”
Playing City in the FA Cup was an indication of Salford’s rise through the ranks of English football from non-league level, with their ascent propelled by their takeover by a group of former Manchester United stars from the celebrated ‘Class of 92’.
Salford are now in their seventh successive campaign in League Two, with the ownership changing last year as a new consortium fronted by Gary Neville and David Beckham bought out their former Old Trafford teammates.
Forging their own identity in the shadow of some of England’s leading clubs is an issue for Salford, who will revert to their traditional orange kit after the ‘Class of 92’ brought in a red and white strip.
“Salford is a proper football club and that’s our message going into this game,” said Robinson.
“Last year we wore the red kit but we’ll wear our away kit this year, just to signify it’s a new era. We do sit separate to City and United. We have our own identity.
“We’re a completely different football club now.”
For all Robinson’s renewed optimism, City thrashed League One Exeter 10-1 in the last round of the FA Cup.
But he insisted: “There’s always hope, there’s always a possibility. You don’t know 100 percent. You might know the odds are 99.9 percent against, but there’s still that chance.
“Everyone goes to bed the night before with that thought of ‘what if?’, and that’s exciting.”
The fourth-tier club side were thrashed by Pep Guardiola’s men in an FA Cup third-round tie at the Etihad Stadium.
They will now make the same short journey in England’s northwest in the fourth round on Saturday and the Salford manager is confident of a very different game.
“Last year was really emotional,” said Robinson. “It wasn’t too long ago our owners were leaning on iron bars watching non-league football.
“To then walk out at the Etihad in front of 60,000 with their football club was incredible. That’s the journey of all journeys.
“This year we have other things to worry about. We have a different mindset. We’ve learned from last year. We’ll be way more prepared.”
Playing City in the FA Cup was an indication of Salford’s rise through the ranks of English football from non-league level, with their ascent propelled by their takeover by a group of former Manchester United stars from the celebrated ‘Class of 92’.
Salford are now in their seventh successive campaign in League Two, with the ownership changing last year as a new consortium fronted by Gary Neville and David Beckham bought out their former Old Trafford teammates.
Forging their own identity in the shadow of some of England’s leading clubs is an issue for Salford, who will revert to their traditional orange kit after the ‘Class of 92’ brought in a red and white strip.
“Salford is a proper football club and that’s our message going into this game,” said Robinson.
“Last year we wore the red kit but we’ll wear our away kit this year, just to signify it’s a new era. We do sit separate to City and United. We have our own identity.
“We’re a completely different football club now.”
For all Robinson’s renewed optimism, City thrashed League One Exeter 10-1 in the last round of the FA Cup.
But he insisted: “There’s always hope, there’s always a possibility. You don’t know 100 percent. You might know the odds are 99.9 percent against, but there’s still that chance.
“Everyone goes to bed the night before with that thought of ‘what if?’, and that’s exciting.”
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