Diriyah Company participated once again in ILTM Asia Pacific 2025, showcasing its premier luxury hospitality offerings for the business and tourism sectors. This year’s ILTM Asia Pacific took place from June 30 to July 3 in Singapore.
Throughout the event, Diriyah Company welcomed and engaged with stakeholders, investors, and travel specialists at its distinctively designed booth.
Across Diriyah and the adjoining Wadi Safar development areas, nearly 40 world-class hotels and resorts are set to welcome tourists and business visitors, including some of Southeast Asia’s most prestigious hospitality names: Anantara, Aman, Capella, Chedi, Raffles, Four Seasons, and Six Senses.
In addition to the 202-room Raffles Hotel Diriyah, which features distinctive architectural designs inspired by Najdi heritage, Diriyah also launched the Raffles Residences Diriyah in November 2024, offering 90 apartments and townhouses, primarily featuring one-, two-, or three-bedroom residences, as well as seven spacious duplex homes. Additionally, the arrival of Capella Diriyah, with its 100 rooms, marks the brand’s first opening in Saudi Arabia, blending local tradition with contemporary luxury.
As the birthplace of Saudi Arabia three centuries ago, Diriyah is home to the beautifully restored At-Turaif UNESCO World Heritage Site, which has welcomed more than 3 million visitors since its opening in December 2022.
Diriyah Company’s participation in ILTM Asia Pacific highlighted its commitment to building new relationships and partnerships that will support its growing portfolio of hotels, restaurants, cafes, and cultural attractions that are designed to elevate Diriyah’s position within the global luxury tourism landscape.
Known as the City of Earth for its traditional mudbrick-inspired Najdi architecture, Diriyah will contribute approximately SR70 billion ($18.6 billion) directly to the Kingdom’s GDP, create nearly 180,000 jobs and will be home to an estimated 100,000 people. It will also include modern office space for tens of thousands of professionals in technology, media, the arts and education, museums, a university, the Royal Diriyah Opera House, the Diriyah arena, world-class hotels, renowned local, global and regional restaurants, a Greg Norman designed championship golf course and the Royal Equestrian and Polo Club — Wadi Safar.
Diriyah is projected to attract up to 50 million visits annually in the future.
ILTM Asia Pacific is a premier event for luxury travel professionals targeting the expanding market beyond China. It offers curated meetings with top travel designers and hospitality brands.
