Saudi academy launches Arabic immersion program

Participants will improve speaking, listening, writing, and reading skills through practical teaching methods. (SPA/File)
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Updated 09 April 2025
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Saudi academy launches Arabic immersion program

RIYADH: The King Salman Global Academy for Arabic Language has opened registration for the second cohort of its Linguistic Immersion program for non-native Arabic speakers.

Held at the academy’s Riyadh headquarters, registration is open until May 7, the Saudi Press Agency reported on Wednesday.

The program immerses participants in real-life Arabic language settings, enhancing their linguistic and communication skills across various cultural and social contexts.

Participants will improve their speaking, listening, writing, and reading skills through practical teaching methods, including direct interaction with native speakers and engaging activities.

The two-month program provides an applied learning environment to significantly boost language proficiency, the SPA reported.

Registration is open to learners of all levels, provided they meet specific criteria regarding language proficiency, commitment and full-time availability.

All lessons and activities will be conducted in Arabic, promoting significant language development. Those interested can apply through arabiccenter.ksaa.gov.sa/ar/language-immersion.


Curtain rises on Qiddiya studios in boost for Kingdom's film industry 

Updated 06 December 2025
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Curtain rises on Qiddiya studios in boost for Kingdom's film industry 

  • The studios feature two high-spec, purpose-built soundstages, flexible workshops, and fully integrated production facilities designed for large-scale international and regional productions

JEDDAH: Qiddiya Investment Co. has announced the opening of PlayMaker Studios in Qiddiya City, marking the launch of Saudi Arabia’s latest film production hub. 

The opening is a milestone for the Kingdom’s rapidly growing film and creative industries, adding strategically to the production infrastructure available in the country. 

The studios feature two high-spec, purpose-built soundstages, flexible workshops, and fully integrated production facilities designed for large-scale international and regional productions. 

Modern production offices and on-site support amenities are also available, providing a seamless, end-to-end production environment, the Saudi Press Agency reported on Saturday. 

With strong demand for studio space, construction has begun on two additional world-class soundstages, scheduled for completion in 2026, which will expand PlayMaker Studios’ capacity and allow it to host multiple major productions simultaneously. 

The company has established a dedicated on-the-ground team to support producers with permitting, logistics, and operations. 

PlayMaker Studios also offers streamlined access to Saudi Arabia’s 40 percent production cash rebate, one of the world’s most competitive incentives, the SPA added. 

As part of its long-term strategy, the studio will introduce dedicated post-production, visual effects, volumetric, and music facilities, further strengthening the Kingdom’s creative and production ecosystem. 

The complex is set to become both a creative powerhouse and a central pillar of Qiddiya City’s entertainment offering. 

Abdullah Aldawood, managing director of Qiddiya Investment Co., said: “PlayMaker Studios is a cornerstone of Qiddiya City’s ambition and builds on Saudi Arabia’s growing success in the creative industries. 

"It strengthens this momentum and advances our vision to create a world-class destination where innovation, culture, and entertainment converge, and where the global film industry can find a new home in the Kingdom.” 

Located at the heart of Qiddiya City — the world’s first destination where culture, sport, and creativity converge — PlayMaker Studios sits just 40 minutes from Riyadh, offering producers integrated logistics, premium accommodation for production teams, and direct access to a dynamic entertainment environment designed to inspire world-class content creation.