National Center for Vegetation Cover launches investment opportunities

The opportunities focus on recycling reclaimed firewood from logging violations and managing invasive plant species by converting them into alternative economic products. (SPA/File)
Short Url
Updated 30 January 2025
Follow

National Center for Vegetation Cover launches investment opportunities

RIYADH: New investment opportunities have been announced by the National Center for Vegetation Cover Development and Combating Desertification.

These focus on recycling reclaimed firewood from logging violations and managing invasive plant species by converting them into alternative economic products, said a press statement released on Thursday.

The aim is foster public-private collaboration in addressing environmental challenges, generate economic value from reclaimed wood and invasive trees, and drive innovative solutions that support both environmental sustainability and economic growth.

The initiative will also contribute to the long-term preservation of forests, rangelands and natural ecosystems while creating job opportunities. 

Associations, companies and government entities specializing in recycling, craftsmanship, manufacturing, organic products, construction and transformative industries are invited to apply via the NCVC website.

Applications are open until mid-February. Investors must adhere to environmental regulations and executive bylaws on logging violations which prohibit the direct use or resale of firewood as fuel.

“As part of its commitment to sustainable development, the center continues to offer both long term and seasonal investment opportunities to expand vegetation cover, support afforestation projects, conserve natural resources and enhance quality of life,” said the press release.


Where We Are Going Today: Ana Starter Sourdough Factory in Dammam

Updated 25 February 2026
Follow

Where We Are Going Today: Ana Starter Sourdough Factory in Dammam

Since returning to live in the Kingdom after years abroad with the best bakeries at my fingertips, I have been on a mission to find suitable sourdough locally. I sampled many mediocre ones, but one would rise above the rest: Ana Starter Sourdough Factory.

I first met founder Aisha Al-Omair at the Juthoor Farmer’s Market and tried her bread then. I liked it immediately.

“Ana Starter Sourdough Factory started as a passion for creating and fermenting the healthiest bread and introducing it to the Saudi market,” she told me at the time.

It began as a personal mission then expanded — like the dough — to serve the community.

“For a long time, I’ve suffered feeding my kids proper bread. The breads that were available at the supermarkets or at local bakeries had instant yeast, that never really took time to ferment, and therefore, when you consume the average bread, you notice some stiffening, you notice indigestion, you notice bloating and heartburn.”

Indeed, I did not feel any bloating or heartburn after devouring a slice or a few so I recently went on a quest to find more.

I ventured to Dammam to find her factory shop. It is a tiny slither of a place — I almost missed it while driving past factories in the Industrial City.

The shop comes with a decadent whiff of delicious bread.

Upon entering, you will see fridges stocked with bread and goodies like jams and butters (from other brands) that complement the bread well.

The sourdough offerings include jalapeno cheddar, zataar, plain and about a dozen other flavors.

The hassawi sourdough, made with local dates from neighboring Al-Ahsa, quickly became my favorite. It has little bits of dates tucked inside like tiny treasures.

Each slice is separated with a sheet, making it easy to freeze and pull out what you need without slices sticking together.

Fluffy with a rustic crust, it is great for sandwiches, dipping in olive oil, or slathering with salted butter.

My freezer is now packed with loaves.

At around SR45 ($12) per loaf, the price is slightly steep for the local market, but the superior quality is worth the extra dough.

Each day, they post on Instagram Stories showing what is available for pickup — and the quantity of each item.

Ordering is easy: Send a DM to reserve a loaf, swing by the shop, or opt for delivery.

• For more details, check their Instagram @anaastarter.