Amina Muaddi celebrates PETA win on Instagram

Jordanian Romanian luxury shoe designer Amina Muaddi took to Instagram to celebrate her win at the PETA Vegan Awards 2024. (Getty Images/Instagram)
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Updated 06 October 2024
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Amina Muaddi celebrates PETA win on Instagram

DUBAI: Jordanian Romanian luxury shoe designer Amina Muaddi took to Instagram to celebrate her win at the PETA Vegan Awards 2024.

Muaddi won the award for Best Vegan Heels in the Fashion category for her stylish Brito Slipper heels crafted from plexiglass and TPU.

“I won a @peta award for the Brito,” she wrote on Instagram Stories and shared a photo of the award.

Now in their 11th year, the PETA Vegan Awards celebrate fashion companies and designers dedicated to creating animal-friendly clothing, shoes, accessories and bags. The 2024 winners include Berlin-based GmbH for its innovative leather biker jacket and Armedangels for its eco-conscious recycled linen blazer, among others.

Last month, Muaddi unveiled her latest pair of heels on none other than Barbadian superstar Rihanna as the footwear mogul was spotted at Milan Fashion Week.

Muaddi created a custom-made pair of Anok mules for the singer in a shade called butter satin, which Muaddi showed off on Instagram before hitting the streets at the now-concluded Milan Fashion Week.

The designer attended shows by Ferragamo, The Attico and Gucci and showed off apparel by each of the brands as she sat in the front row.

She also turned heads at the Dior show at Paris Fashion Week last month, while French Saudi model Amira Al-Zuhair graced the runway for Danish fashion label Ganni.

Muaddi, who is a regular at Dior fashion shows, opted for a classic white button-down shirt and a sleek black satin pencil skirt. Her look was accessorized with a pair of dark, round sunglasses and a small, textured blue Dior handbag.

Since launching her eponymous footwear line in August 2018, Muaddi has attracted a loyal following of celebrities including Dua Lipa, Gigi Hadid, Kylie Jenner and Hailey Bieber. Her brand, known for its distinctive footwear, bags and jewelry, has quickly become a favorite among the fashion elite.

Since the launch, Muaddi has enjoyed a series of successful events, notably her collaboration with Rihanna’s Fenty collection. This partnership was immensely successful, earning the Collaborator of the Year award at the 34th FN Achievement Awards in 2020.

A year after this accolade, Muaddi’s influence and success were further recognized when she was named one of Women’s Wear Daily and Footwear News’ 50 Most Powerful Women.


Joy Awards 2026 spotlights arts in the Arab world

Updated 18 January 2026
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Joy Awards 2026 spotlights arts in the Arab world

RIYADH: Riyadh hosted its annual Joy Awards, bringing together stars and creative projects from across the Arab world as part of an event that has been held annually since 2022. The 2026 ceremony continued its focus on recognizing storytelling and creative work, while highlighting projects released over the past year.
As audiences anticipated the winners following the release of the nominees, awards were presented across six sectors; music, cinema, series, directors, sports and influencers. In addition to category awards, the ceremony also honored recipients of special accolades including Personality of the Year, Lifetime Achievement, and Joy Honorary awards.
Previous events have recognized Arab and international figures for their contributions to the arts, including Matthew McConaughey, who received the Personality of the Year Award in 2025.
Amid the Kingdom’s expansion of its entertainment sector — spanning film, music and sports — the Joy Awards reflected Riyadh Season’s role in hosting large-scale cultural events.
This year’s fan-favorite nominees, many of whom were Saudi nationals, were cheered on as they walked the Joy Awards’ iconic lavender carpet, where fashion once again took center stage as a key expression of the region’s evolving creative identity.
Among winners who took home the Joy Awards was Saudi 14 year old Rateel Alshehri, who won Favorite Female Influencer. Speaking to Arab News on the lavender carpet, Rateel shared her excitement towards Joy Awards:
“I’m so excited about being at Joy Awards today, it’s something I’ve been looking forward to (…) Everyone here deserves to be here.” On her beautiful sky-blue gown, Rateel shared that she was wearing Saudi designer, Adnan Akbar.
Rateel’s excitement towards the awards was echoed by both Arab and non-Arab guests on the lavender carpet as many took in the unique atmosphere that Riyadh offers Joy Awards; where Arab entertainment and art is celebrated.
Lebanese actress Laila Abdullah also shared her enthusiasm towards both the award show and the Kingdom’s ambitions in hosting the Joy Awards and creating a hub for creative voices.
Speaking to Arab News she emphasized Saudi’s unique qualities: “It’s this mix of culture and luxury (…) It has that Gulf Arab character, the Saudi touch, you know? And that’s what really makes it stand out” Joy Awards was filled with a bustling energy that was eager and excited to give a platform to dreamers, artists, and talents who have been waiting to showcase their visions within the Arab world. It was a celebration that went beyond mere award-giving, reflecting the same ambition and creative momentum that defines Riyadh Season.
The lavender carpet paved way for international guests to speak to Saudi media on how it feels to be a part of an artistic celebration of Arab talent. Speaking to Arab News, Australian actor Luke Arnold shared his excitement towards attending the Joy Awards: “What I’m most excited about is kind of what I love about film and television, which is people from all over the world coming together to tell stories and share their expertise (…) It’s really exciting hearing about some of the potential projects happening, meeting some of the local talent here…just really excited to have more stories out in the world.”
Speaking to Arab News, Lebanese fashion influencer Karen Wazen reiterated the sentiment on Riyadh giving Joy Awards a special and unique energy for the arts, saying: “I am so impressed, I’m so proud to be at an event like this in our region, in Saudi Arabia. This is probably the most impressive and big carpet that I’ve ever seen (…) I’m very excited to watch the ceremony, but also I think to just meet so many people from our industries, it’s a beautiful place to do so.”
That vibrant atmosphere was on full display at the Joy Awards as the ceremony continued with stars like Millie Bobby Brown winning the Personality of the Year Award and the Lifetime Achievement Honor presented to acting legend Forest Whitaker. The stardom was not limited to the film sector, as American pop star Katy Perry performed her iconic songs live; and British singer Robbie Williams took to stage to give a standout performance.
The Joy Awards 2026 once again proved that setting new benchmarks in entertainment and creative expression is not only achievable, but celebrated when driven by local talent and support. As stars from around the world took to Riyadh’s lavender carpet, Arab culture was placed firmly at the forefront — spanning film, music, and digital creativity. The Joy Awards stand as a symbol of the broader cultural transformation that Riyadh is championing across the Arab world’s entertainment industry.