Saudi violinist, DJ and producer Kayan: ‘Everyone wants to see how the new generation will present the Saudi song’ 

The Saudi violinist, DJ and producer Kayan’s journey has been unconventional and unique. (Supplied)
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Updated 25 July 2024
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Saudi violinist, DJ and producer Kayan: ‘Everyone wants to see how the new generation will present the Saudi song’ 

  • Kayan talks creating a new style of music for her homeland 

DUBAI: The Saudi violinist, DJ and producer Kayan (whose real name is Noor Faisal) doesn’t do things by halves. When she decided to learn Indian music, for example, she went all in. She dressed the part, met with a guru, and sat on the floor while learning in order to “feel it fully and live it fully and understand its essence,” she tells Arab News. “I don’t know if it’s a good thing or a bad thing, but when I get into something, I get into it with all its elements.”  

Kayan’s journey has been unconventional and unique. She was reportedly the first female violinist in the Saudi National Orchestra. She is the first musician in her family, but says she may have inherited a love of the arts from her grandmothers, who both painted.  




Kayan was raised in the Eastern Province, and went to a government school, where she wrote poetry, painted, danced and took part in school plays. (Supplied)

Kayan was raised in the Eastern Province, and went to a government school, where she wrote poetry, painted, danced and took part in school plays. Where music was concerned, she says she was a “deep listener,” enjoying Khaleeji, Egyptian, and Lebanese tunes. Later, Western pop and electronic music entered the picture. 

“For me, sound and music is how I express myself — how I see life, how I feel life, how I remember life. It is my way of experiencing this existence, externally and internally,” she says. “Existence” is the translation of her chosen artist name. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by KAYAN (@kayan_music)

After school, Kayan spent six years living in Bahrain, earning a bachelor’s degree in international relations. But her heart always belonged to music.  

“My degree could get me the best corporate job, and it did get me that for the longest time. So choosing to leave that and go into music, it was a question of course,” she says. “There were a lot of questions along the way.” 




Kayan performing at Riyadh Golf CLub. (Supplied)

While in Bahrain she studied Eastern music — from Khaleeji to Hindi — and also worked for BBC World Radio, where she learned about music software and hardware. It was also where she began to learn what she calls the most challenging instrument in the world: the violin. 

“It picked me, I did not pick the violin,” says Kayan. It all began with a YouTube video of a violinist playing on the streets, using a loop pedal.  

“I was in that moment. I was frozen in time and space, listening to that performance over and over again,” she recalls. “Something inspired me and, the next day, I bought a violin and I registered with an institute. I didn’t think about it. I just did it. 

“I had no clue that the violin was the hardest instrument in the world,” she continues. “With the violin, there is no way to know where the note is. Your ear has to guide you because the instrument has no identification of where the note is.” So, she bought other instruments to experiment with, including the drums and the xylophone. But, at the back of her mind, she was still thinking of the violin.  

Kayan believes that playing the violin requires both technical and emotional abilities, as they both “contribute to one another.” She favors the emotional part more. The violin is known as a highly expressive instrument, tapping into melancholy, longing and sorrow. It is also believed that the violin is the closest instrument to the human voice, akin to a person telling an intimate story.   




For her solo work, Kayan combines her violin playing with electronic music — she is also a DJ and producer. (Supplied)

Her relationship with the instrument was strengthened when she returned to Saudi Arabia in 2020, a time when the country’s entertainment industry was undergoing unprecedented changes and receiving heavy government backing. She won a scholarship for aspiring musicians launched by the Ministry of Culture and the Saudi Music Commission, then joined the Saudi National Orchestra. As its first female violinist, Kayan says that the pressure is on, not just for her, but for her Saudi colleagues too.  

“It’s a big responsibility, because Saudi is developing in a way that, when it opened up, you’re expected to be the best in the world. I’m someone who didn’t start in a proper way, because I was trying to figure things out. . . We are expected to learn Eastern and Western music, and be the best at both, and represent the country, and score A-plus.”  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by KAYAN (@kayan_music)

For her solo work, Kayan combines her violin playing with electronic music — she is also a DJ and producer. She has performed across the Kingdom, notably in AlUla and Riyadh, as well as abroad. One of her main goals is to modernize Saudi music — staying true to its essence while infusing it with electronic vibes.  

“People are curious to know what Saudi music sounds like — not in its traditional form, but in its contemporary form. And that’s the question,” she says. “Everyone wants to see how the new generation will present the Saudi song.”  

Kayan is currently working on a new concept album of Saudi electronic music, she says, adding that her ultimate dream as an artist is connection.  

“Sometimes, music is a friend. Sometimes, it’s a healer. Sometimes, it is magic. To me, it is not an escape — but it can be,” Kayan says. “On a personal level, I always dreamed that if I felt something beautiful and I played it and I felt its beauty, I would love for someone else to feel that beauty.” 


Israa Allaf on her Saudi fashion brand The Untitled Project 

Updated 22 min 19 sec ago
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Israa Allaf on her Saudi fashion brand The Untitled Project 

  • ‘It’s a fusion culture that really represents Saudi,’ creative director and founder tells Arab News 

DUBAI: In 2018, when Israa Allaf launched her Saudi fashion brand The Untitled Project, “it was really hard to find something that really represented individuality,” she tells Arab News. “I really wanted to create something unique — something that felt Westernized yet at the same time felt Arab, and that you could wear as a cover-up.” 

At the time, modest fashion often left little room for self-expression. “The abaya, for example, was always worn closed, and we wanted to showcase how you can incorporate it and style it within your own clothing and have something that’s really unique to you, that you really won't find anywhere else,” Allaf says. 

In a Saudi fashion scene that has become increasingly polished and trend-driven, The Untitled Project stands out for its flowing cover-ups, richly layered prints and experimental silhouettes.  

Allaf, who studied marketing, began by designing the pieces herself before stepping into the role of creative director and building a team around her.  

“That’s why you can also see with the designs that we have many different themes. We have different artists from all around the world creating something — it’s a bit more of a fusion culture that really represents Saudi, but shows a different type of craft,” she explains. 

That idea of fluidity is also built into the brand’s name. “I actually came up with the name before even (thinking about starting the company),” Allaf says, adding that she wanted to avoid the rigid associations that come with most labels. “Brand names really put you in a box… and we didn’t want that. A woman has layers. She’s not one thing.”  

That philosophy shapes who she designs for: two main types of women. One who leans into statement pieces, another who dresses according to the occasion. 

Though Allaf is now based in Riyadh, her company’s soul remains deeply tied to Jeddah, especially the city’s beach culture and relaxed aesthetic.

  

“In Riyadh, they like to wear their abayas long. In Jeddah, they like to wear them short. They like their slippers. They like their ankle-length pieces, or even shorter pieces, and we really embody the Jeddah girl brand,” Allaf says. “We’d say we’re more colorful — having, like, seven-plus colors in one piece and making it still look beautiful on a woman.”  

Behind every item of The Untitled Project’s clothing — all of which are produced in Saudi Arabia — is a meticulous process that can stretch over months, sometimes focusing on just a single print or a single abaya, Allaf says. Her goal is always to ensure each design reaches its strongest possible version before it is ever released. 

The clothes are created using only silk, linen and cotton, chosen for their natural feel and their ability to showcase the brand’s intricate prints. 

Sustainability is also central to the brand’s identity, with organic materials and a strong focus on reusing fabric. Leftover textiles, embroidery and archived materials from previous collections are redesigned and reworked into new garments, allowing older pieces to take on a new life instead of being discarded. 

Small-batch production supports that approach. “Why make hundreds of a piece when we don’t know the demand? We’ll create a smaller batch and test it out on the market,” says Allaf, adding that doing so leaves “room for experimentation.”  

Even the brand’s packaging is designed with reuse in mind. After customers began repurposing the original boxes — often as makeshift homes for their cats — the brand leaned into the idea, redesigning the packaging to encourage customers to reuse it for storage and everyday needs rather than throwing it away. 

“We intentionally wrote on the backs that they can be cat-house boxes. We wanted the customers to also reuse,” Allaf says.  

One of The Untitled Project’s most meaningful designs is “Scene Leaving the Corniche.”  

“I love it so much. It just looks great on all skin tones. It has symmetry and it has asymmetry as well,” says Allaf. With butterflies, flowers and palm motifs, it captures the brand’s identity.  

“That is going to be the new brand staple print,” she says. “It represents the brand’s personality the best.” 

Through fabric, form and community projects, Allaf continues to push the idea that fashion can be thoughtful, expressive and adaptable — just like the women she designs for.