Range of Islamic toys launched in UK supermarkets ahead of Ramadan

The launch coincided with a two-day meet and greet with their mascots, Omar and Hana, across London and Manchester.
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Updated 20 March 2023
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Range of Islamic toys launched in UK supermarkets ahead of Ramadan

LONDON: A UK-based Muslim dolls and toys company has announced that it will launch their Islamic toy range in over 150 stores across the UK.

The brand is well known for its dolls and toys that promote the Islamic faith and culture and has been working hard to expand its reach to make their products more accessible to customers across the country.

The launch coincided with a two-day meet and greet with their mascots, Omar and Hana, across London and Manchester.




The Omar and Hana singing dolls are one of the most popular items in the Desi Doll Company range. (Supplied)

It will see the dolls and toys in British supermarkets ASDA and Morrisons. The range will also feature at high-end department store Selfridges in its London, Birmingham and Manchester branches.

The Omar and Hana singing dolls, one of the most popular items in the Desi Doll Company range, are the company's first License toys based on a hit children’s animation with over 1 million subscribers. It features Islamic content around having good character and moral values.

“Ramadan is an important time in the Islamic calendar, and families become more focused on their faith during this month,” the company said in a statement.

“With this additional focus on faith, parents look for ways to make the month more meaningful for their children, and Desi Doll Company sees a peak in demand for their range of Islamic toys at this time of year,” it added.

“The fasting month ends with the celebration of Eid, a time, like Christmas, when parents are looking for extra special gifts for their children, and toys that have the added benefit of Islamic values are usually top of the list,” it also said.

Farzana Rahman, founder and director of Desi Doll, said: “We are thrilled to be launching our range of unique toys in supermarket stores across the UK,” that are designed to provide children with enjoyable, informative and educational experiences of the Islamic faith.




The launch coincided with a two-day meet and greet with their mascots, Omar and Hana, across London and Manchester. (Supplied)

“With the arrival of our toys in ASDA and Morrison stores, customers now have the opportunity to discover our unique toys while doing their weekly shopping,” she added.

“We are also excited that our range is also available in the iconic Selfridges stores, allowing us to reach even more households with our products,” Rahman said.


English museum shines light on Mary Shelley and her Gothic classic ‘Frankenstein’  

Updated 16 February 2026
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English museum shines light on Mary Shelley and her Gothic classic ‘Frankenstein’  

  • Museum in English city of Bath celebrates work of Mary Shelley

BATH: On a window of a Bath townhouse, one of the southwestern ​English city’s most famous residents looks out at passersby. Inside is Mary Shelley’s House of Frankenstein, a museum dedicated to the writer and her Gothic novel, published in 1818, which has inspired numerous screen adaptations, with the latest being Mexican filmmaker Guillermo del Toro’s Oscar contender.
“‘Frankenstein’ is regarded as one of the most important books in English literature ... It’s the world’s first science fiction novel,” said Chris Harris, co-founder and director of the immersive attraction.
“It’s a very modern story ... he’s trying to fit in, but he’s abandoned ... and rejected and ‌has prejudice thrown ‌toward him. And you think, well, from prejudice comes violence, ​which is ‌happening ⁠nowadays.”
‘FEAR ABOUT ​CHANGE’

Born ⁠Mary Wollstonecraft Godwin, Shelley came up with the idea for “Frankenstein; or, the Modern Prometheus” at 18 years old. She and her future husband, poet Percy Bysshe Shelley, were staying by Lake Geneva in 1816 with Lord Byron when the latter challenged their group to write a ghost story. She found inspiration there.
Back in England, she moved to Bath, where she penned key chapters before finishing the book — about the scientist Victor Frankenstein, who brings to life a creature ⁠assembled from body parts — in the town of Marlow.
“It plays on ‌people’s fears about change,” Harris said. “Now Frankenstein is a ‌metaphor for anything we’re scared of.”
The first “Frankenstein” adaptation was ​a musical, he said.
“The Creature in her ‌book is sensitive, he talks ... but in the play, he was rendered into a ‌monster. He didn’t talk, he was mute. He just went around killing people,” Harris said.
“So, right from the off, he’s been sort of invented in a slightly different way. And that’s happened all the way through the evolution of film and theater ... So it’s interesting to see del Toro’s ‌film; they’re exploring a different side of him.”
OSCAR AND BAFTA NOMINATIONS
That film, with nine Oscar nominations including best picture, shows actor ⁠Jacob Elordi’s Creature as ⁠gentle and hungry for knowledge but facing resentment. Elordi received Best Supporting Actor nods at the Oscars and Sunday’s BAFTA Film Awards, Britain’s top movie honors, where “Frankenstein” has eight nominations.
While del Toro’s movie differs from the book in several ways, including omitting the Creature’s murders, Harris said physically it was “a similar recreation” of Shelley’s description.
The museum has its own animatronic, standing in Victor Frankenstein’s recreated laboratory. Elsewhere, visitors learn about Shelley’s life, tragedies she faced and her interest in science.
Nearby, by Bath Abbey, is a 2018 plaque marking where Shelley lived in 1816-1817 and worked on the book. Bath is also associated with another female novelist, Jane Austen, who is celebrated annually with a festival. Harris, who opened his museum in 2021, says ​Shelley deserves more recognition.
“We just want ​people to understand that this is an extraordinary young woman who came up with one of the most enduring books ever written, that will never go out of fashion.”