Dubai Lynx launches Young Lynx Academy in partnership with Publicis Groupe
Hosted over 3 days, program will feature keynote talks, workshops, competition
Dubai Lynx festival director Thea Skelton: We are seeing an increasing number of agencies from KSA enter and win at Dubai Lynx
Updated 08 February 2023
Zaira Lakhpatwala
DUBAI: The Dubai Lynx International Festival of Creativity has launched the Young Lynx Academy in partnership with multinational advertising company Publicis Groupe.
Aimed at mentoring young professionals in the Middle East and North Africa region, the academy will run from March 12 to 14.
Thea Skelton, festival director of Dubai Lynx, told Arab News: “As we know, the region is using creativity as a driving force for growth.
“We are seeing an increasing number of agencies from KSA enter and win at Dubai Lynx and it’s very exciting for us to watch young talent from the Kingdom grow.”
The academy is designed to support young talent within the creative communications sector by offering them a free mentorship opportunity.
Hosted over three days, the program will include keynote talks, workshops, and a 24-hour hack competition involving participants working on a charity brief.
Skelton said: “Creativity is a key part of Saudi Arabia’s Vision 2030 plan, and the training and development of young people in this sector is very much a part of this.
“We’re excited to see how young creatives from Saudi Arabia will perform this year and pave the way for many more people from the region to excel,” she added.
The academy will be open to professionals aged 30 or younger who have worked for a minimum of one year in the creative, media, digital, or social sectors in the MENA region. Successful applicants will also receive tickets to attend the festival and Lynx party on March 14.
LONDON: Few cultural imports have crossed borders as unexpectedly, or as powerfully, as Grendizer, the Japanese giant robot that half a century ago became a childhood hero across the Arab world, nowhere more so than in Saudi Arabia.
Created in Japan in the mid-1970s by manga artist Go Nagai, Grendizer was part of the “mecha” tradition of giant robots. The genre was shaped by Japan’s experience during the Second World War, and explored themes of invasion, resistance and loss through the medium of science fiction.
But while the series enjoyed moderate success in Japan, its true legacy was established thousands of kilometers away in the Middle East.
By the early 1980s, “Grendizer” had spread across the Middle East, inspiring fandoms in Saudi Arabia, Kuwait, Iraq and beyond. (Supplied)
The anime “UFO Robot Grendizer” arrived on television in the region in 1979, dubbed into Arabic and initially broadcast in Lebanon during the Lebanese civil war. The story it told of the heroic Duke Fleed, a displaced prince whose planet had been destroyed by alien invaders, struck a chord with children growing up amid regional conflict and occupation by Israel.
Its themes of defending one’s homeland, standing up to aggression and protecting the innocent were painfully relevant in the region, transforming the series from mere entertainment into a kind of emotional refuge.
Much of the show’s impact came from its successful Arabization. The powerful Arabic dubbing and emotionally charged voice-acting, especially by Lebanese actor Jihad El-Atrash as Duke Fleed, lent the show a moral gravity unmatched by other cartoons of the era.
While the series enjoyed moderate success in Japan, its true legacy was established thousands of kilometers away in the Middle East. (Supplied)
The theme song for the series, performed by Sami Clark, became an anthem that the Lebanese singer continued to perform at concerts and festivals right up until his death in 2022.
By the early 1980s, “Grendizer” had spread across the Middle East, inspiring fandoms in Saudi Arabia, Kuwait, Iraq and beyond. For many, it was not only their first exposure to anime, it also delivered lessons on values such as justice and honor.
Grendizer was so influential in the region that it became the subject of scholarly research, which in addition to recognizing the ways in which the plight of the show’s characters resonated with the audience in the Middle East, also linked the show’s popularity to generational memories of displacement, particularly the Palestinian Nakba.
By the early 1980s, “Grendizer” had spread across the Middle East, inspiring fandoms in Saudi Arabia, Kuwait, Iraq and beyond. (Supplied)
Half a century later, “Grendizer” remains culturally alive and relevant in the region. In Saudi Arabia, which embraced the original version of the show wholeheartedly, Manga Productions is now introducing a new generation of fans to a modernized version of the character, through a video game, The Feast of The Wolves, which is available in Arabic and eight other languages on platforms including PlayStation, Xbox and Nintendo Switch, and a new Arabic-language anime series, “Grendizer U,” which was broadcast last year.
Fifty years after the debut of the show, “Grendizer” is back — although to a generation of fans of the original series, their shelves still full of merchandise and memorabilia, it never really went away.