Who’s Who: Saudi exec Faisal Al-Zahrani wins new term as board member of international PR group

Faisal Al-Zahrani. (Supplied)
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Updated 16 March 2023
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Who’s Who: Saudi exec Faisal Al-Zahrani wins new term as board member of international PR group

Faisal Al-Zahrani was recently re-elected to the board of the London-based International Public Relations Association for the Middle East.

Al-Zahrani, a Saudi computer engineer, worked in various related posts in Saudi Aramco for more than 20 years, joining Aramco’s public relations department in 2006.

He also served as an engineering consultant, an assistant to executive heads, a performance improvement consultant, and a director of the continuing excellence department.

For four consecutive terms, he was elected president of the International Public Relations Association’s Gulf Chapter, where he served from 2008 to 2015.

During his tenure, he hosted the Public Relations World Congress in Dubai in 2012 for the first time in the Middle East and the Public Relations Golden World Awards in Doha in 2014, also for the first time in the region.

He also served as general director of media and public relations at the Saudi Ministry of Health, former adviser to the ministry, and official spokesman for the ministry from 2015-2016.

Al-Zahrani received the Public Relations Excellence Award from Abdullah Badawi, former prime minister of Malaysia, in 2013 for his outstanding contributions to public relations services.

During his high school days, Al-Zahrani feared public speaking and avoided any engagement where he might have to speak to a group.

In 1999, however, he joined Toastmasters International, a nonprofit educational organization that teaches public speaking and leadership skills.

Within six months of joining, not only he had overcome his fears of public speaking, but he also won the first-place award in a speech contest at the annual Toastmasters convention in Manama, Bahrain, before a large audience.

Following this achievement, he served as an MC, a moderator of Saudi Aramco corporate events, and a speaker at several local, regional and international conferences.

Al-Zahrani holds a bachelor’s degree in computer engineering from the University of the Pacific in Stockton, California, US.

 

 


Human development program helping to expand pathways for Saudi students into elite global universities

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Human development program helping to expand pathways for Saudi students into elite global universities

  • HCDP takes a comprehensive approach, supporting citizens throughout their lives from early childhood education through to lifelong learning

DAVOS: Saudi Arabia is accelerating efforts to equip its young population with the skills and global exposure needed to compete on the world stage, as part of the Kingdom’s Vision 2030 agenda, the CEO of the Human Capability Development Program told Arab News.

Speaking on the sidelines of the World Economic Forum in Davos, Anas Al-Mudaifer said the program, one of Vision 2030’s realization initiatives, is enhancing the competitiveness of Saudi citizens by investing in their skills, knowledge and long-term development.

“Our mandate is to improve and enhance the competitiveness of the Saudi citizen,” he said. “We want to make sure they have the opportunity to compete locally and globally,” he added.

The HCDP takes a comprehensive approach, supporting citizens throughout their lives from early childhood education through to lifelong learning, while aligning education and training with the evolving needs of the labor market, he said.

Al-Mudaifer added that reforms are underway across the education system, including expanded access to early childhood education, new school curricula and teaching methods, and stronger alignment between higher education, vocational training and future labor market demands.

A key pillar of the strategy is preparing Saudi youth for global competition, a push that is already delivering tangible results.

“We have seen Saudis competing in admission to Ivy League schools,” he said. “More than 1,000 Saudi students are now enrolled in top 30 universities every year.”

He added that Saudi Arabia now ranks as the second-largest source of international students at the Massachusetts Institute of Technology, behind only China, a milestone he described as “a great achievement and a great footstep for Saudi students.”

Beyond academia, Saudi graduates are increasingly securing roles in leading international institutions and companies. Al-Mudaifer pointed to Saudi professionals working in prestigious US hospitals such as the Mayo Clinic and Cleveland Clinic, as well as global technology firms including Tesla and Meta.

To support continuous upskilling, the program is also investing heavily in lifelong learning. More than 2 million Saudi citizens now receive training each year, both domestically and overseas, as rapid technological change reshapes the global labor market.

“With the emergence of intelligent technologies, especially artificial intelligence, we need to make sure the Saudi workforce is always up to date with the requirements of local and global employers,” he said.

Among recent initiatives is the launch of a platform which offers short, six-to seven-week micro and nano degrees in fields relevant to the Saudi labor market.

The courses are accredited by employers and international training bodies, providing fast-track pathways into employment.

Entrepreneurship is another priority area, particularly in technology. In partnership with the Ministry of Communications and Information Technology, the program has launched initiatives that send Saudi tech founders to global innovation hubs such as Silicon Valley and Berlin for intensive boot camps and growth programs.

Al-Mudaifer said that Saudi Arabia’s progress is rooted in global collaboration rather than isolation.

“There is no leader alone,” he added, highlighting that the Kingdom works closely with international partners and convenes global experts annually at the Human Capability Initiative Conference in Riyadh to shape the future of human development.