Mamzel brings a taste of Marbella to AlUla

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Mamzel, a new restaurant with a lively Spanish vibe, has opened in AlUla. (AlUla)
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Mamzel, a new restaurant with a lively Spanish vibe, has opened in AlUla. (AlUla)
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Mamzel, a new restaurant with a lively Spanish vibe, has opened in AlUla. (AlUla)
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Mamzel, a new restaurant with a lively Spanish vibe, has opened in AlUla. (AlUla)
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Updated 01 January 2023
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Mamzel brings a taste of Marbella to AlUla

  • New restaurant serves up a mix of music, dancing and food
  • Dishes “inspired by international cuisines,” executive chef says

ALULA: As part of the fourth Winter at Tantora festival, a new restaurant with a lively Spanish vibe has opened in AlUla.

Located in a canyon near the Shaden Resort, Mamzel offers a mix of delicious food, music and DJs, dancing and singers from 7 p.m. to midnight.

The singing is led by Senda, a rising star who was a contestant on the Spanish version of the TV talent show “The Voice” in 2021.

The dancers perform in extravagant costumes to famous songs like Woodkid’s “Run Boy Run,” Michael Buble’s “Feeling Good,” Gloria Gaynor’s “I Will Survive,” Everybody Loves An Outlaw’s “I See Red,” and David Guetta and Bebe Rexha’s “I'm Good.”

The location of the restaurant is stunning, sitting in a delightful spot between the high rocky mountains.

During winter, however, it is quite cold in the outdoors, so many guests wore farwa — a type of traditional Bedouin overcoat — to keep warm.

Sami Al-Ali, a 28-year-old visitor from the UAE, was delighted with his experience.

“I am in awe,” he said. “The AlUla mountains are bringing me peace, the weather is unbelievably good, and Mamzel vibes took me back to my summer vacation vibes in Greece.”

Another of the performers is Rosalia, who dances the flamingo to the Latin pop song “Di Mi Nombre.” The evening ends with a performance of “A Little Party Killed Nobody.”

The executive chef at Mamzel, which also has an outlet in Marbella, Spain, is Alberto Martinez Munoz.

“I made sure to offer carefully curated dishes inspired by international cuisines for our special guests in AlUla,” he told Arab News.

Munoz has eight years’ experience as a chef and has worked at Mamzel for three years.

His winter visit to AlUla was his first to Saudi Arabia and he said he was keen to try some of the local cuisine.

“It is my first time here and I am very excited to taste the Saudi flavors and learn about it.”

On New Year’s Eve, Mamzel staged a dinner show with a Marbella-style celebration.

AlUla’s dining scene is heating up with the arrival of new restaurants and big-name brands, including Awna, which is set against the UNESCO World Heritage Site of Hegra.

There are also lots of new venues in the AlUla Oasis and Al-Jadidah Alley, offering everything from snacks to fine dining.

Mamzel is open to anyone aged 12 and above but reservations are necessary. More information is available at experiencealula.com.

The Winter at Tantora festival runs until Jan. 21.


‘Stability can’t be bought’: Saudi ministers extol benefits of long-term reform in a fragmented world

Updated 56 min 54 sec ago
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‘Stability can’t be bought’: Saudi ministers extol benefits of long-term reform in a fragmented world

  • They outline during discussion at the World Economic Forum in Davos the ways in which the Kingdom is capitalizing on stability as a competitive advantage
  • They highlight in particular the use of predictable policymaking, disciplined public finances, and long-term planning under Saudi Vision 2030

DAVOS: Stability is the crucial ingredient for long-term economic growth, especially in an increasingly fragmented global economy, Saudi ministers said on Thursday at the World Economic Forum in Davos.

It is not something that can be purchased or improvised, said Faisal Alibrahim, the minister of economy and planning, it must be developed patiently.

“You have to build it, accumulate it over time, for it to be the right kind of stability,” he said. “We treat it as a discipline,” he added.

Speaking during a panel discussion on the Saudi economy, Alibrahim and Finance Minister Mohammed Al-Jadaan outlined the ways in which the Kingdom has sought to capitalize on stability as a competitive advantage.

They highlighted in particular the use of predictable policymaking, disciplined public finances, and long-term planning under the Kingdom’s Vision 2030 plan for national development and diversification.

Al-Jadaan said governments and businesses alike are operating in a world where uncertainty has become the norm, which places a greater burden on policymakers to reduce ambiguity wherever possible.

“Businesses can price tariffs, they can price taxes,” he said. “What they find very difficult to price is ambiguity. We are trying to ensure that we build that resilience within our economy and give the private sector that predictability that they need.”

This focus on predictability, he added, has been central to Saudi Arabia’s economic transformation, by helping the private sector to plan for the long term while the government undertakes deep structural reform.

Alibrahim noted that trust has become a big factor in global trade and investment, particularly as geopolitical tensions and economic fragmentation intensify.

In a fragmenting world, one of the rarest things now is the idea that a “commitment made today will be honored tomorrow,” he said. Yet trust shapes how the world trades and how markets remain active, because it means participants can predict what will happen, he added. Stability therefore becomes a “rare currency, and even a competitive edge.”

He also said that reform on paper was not enough; it must be coupled with streamlined regulation and continuous engagement, so that businesses can develop long-term thinking and navigate uncertainty with more confidence.

Al-Jadaan framed Saudi Vision 2030 as a multiphase journey that began with structural reforms, followed by an execution-heavy phase, and is now entering a third stage focused on the maximization of impact.

He said the Kingdom was in a phase of “learning, reprioritizing and staying the course,” would make bold decisions, and had the “courage to continue through difficulties.” A key anchor of all this, he added, was discipline in relation to public finance.

“You cannot compromise public finance for the sake of growth,” Al-Jadaan said. “If you spend without restraint, you lose your anchor while the economy is still diversifying.”

This discipline underpins what he described as Saudi Arabia’s “deficit by design” — in other words, borrowing strategically to fund capital expenditure that supports long-term growth, rather than consumption.

“If you borrow to spend on growth-enhancing investment, you are safe,” he said. “If you borrow to consume today, you are leaving the burden to your children.”

Alibrahim said the focus in the next phase of Vision 2030 will be on the optimal deployment of capital, ensuring the momentum continues while costs are tightly managed.

Looking ahead, both ministers emphasized the importance of long-term planning, which can be a challenge for some countries constrained by short election cycles.

“If you cannot take a long-term view in a turbulent world, it becomes very difficult,” Al-Jadaan said.

“Success stories like Singapore, South Korea and China were built on decades-long plans, pursued through good times and bad.”

The ministers’ discussion points were echoed by international participants. Noubar Afeyan, founder and CEO of life sciences venture capital firm Flagship Pioneering, said that by utilizing technology, including artificial intelligence, alongside a strategic vision in the form of Vision 2030, the Kingdom had been able to turn vulnerabilities into strengths, becoming not only self-sufficient but a potential exporter of innovation and intellectual property.

“Uncertainty opens up opportunities for countries that might otherwise be overlooked,” he added.

“Saudi Arabia, with Vision 2030, is positioning itself to not only address its own challenges but also become a net exporter of innovation and expertise.”

Ajay Banga, the president of the World Bank, said Vision 2030 had helped create “physical and human infrastructure” that allows Saudi Arabia to capitalize on its demographic dividend.

Jennifer Johnson, CEO of investment management firm Franklin Templeton, said Saudi policymakers stood out for their openness and curiosity.

“I have spoken to Saudi ministers and they ask what they need to do — that doesn’t happen often,” she said.