The book that drew the world’s attention to Saudi Arabia’s prehistoric rock art 

Ancient rock art is Saudi Arabia’s greatest heritage treasure — and attests to a history of human culture that stretches back 10,000 years. (Supplied)
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Updated 23 November 2022
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The book that drew the world’s attention to Saudi Arabia’s prehistoric rock art 

  • Rare first-edition copy of “Prehistoric Rock Art of Northern Saudi Arabia” was on sale at Sharjah International Book Fair
  • There was little or no recognition of the Kingdom’s ancient past before Majeed Khan’s book was published in 1993

LONDON: In May 1976, Majeed Khan, a young graduate of the University of Sindh, Pakistan, traveled to Saudi Arabia to join the Ministry of Tourism as an archaeological consultant, advising on the development of museums and the conduct of archaeological investigations in the country.

It was to prove an inspired appointment.

Back then, with Saudi Arabia riding the wave of the first great oil boom and focused necessarily on its rapidly evolving future, archaeology in the Kingdom was in its infancy.

But in Khan the country had found a champion for one of its greatest heritage treasures — ancient rock art, thousands of examples of which are strewn across the landscape and which attest to a history of human culture that stretches back 10,000 years.

Khan, who lives in Riyadh, and at the age of 80 still works as a consultant to the Ministry of Culture’s Antiquities Department, has devoted his entire working life to a subject that continues to fascinate and surprise him to this day.

He received another surprise last month when he learned that his seminal book, “Prehistoric Rock Art of Northern Saudi Arabia,” published by the Saudi Ministry of Education’s Department of Antiquities and Museums in 1993, was now considered a collector’s item.

A first-edition copy was offered for sale for £1,250 ($1,448) by a specialist London book dealer at the UAE’s Sharjah International Book Fair, which ran from Nov. 2 to 13.

That, Khan felt, was a lot of money. But on the other hand, “it was the first research book on rock art published in any Arab country,” he said. At the time it came out, “there was no rock art taught in any Saudi university and no real rock art research in Saudi Arabia.”

Furthermore, there was little or no recognition in the wider world of Saudi Arabia’s ancient past — a past that is now being embraced enthusiastically as the backbone of major tourism projects, such as AlUla and Diriyah, designed to bring in millions of visitors a year to the Kingdom.




A first-edition copy was offered for sale for £1,250 ($1,448) by a specialist London book dealer at the UAE’s Sharjah International Book Fair, which ran from Nov. 2 to 13. (Supplied)

For example, in the supposedly comprehensive 1998 Cambridge Illustrated History of Prehistoric Art, published in 1998, there was not a single mention of Saudi Arabia — an oversight that would be dramatically exposed by Khan’s work.

To describe Khan as a pioneer in his field is to understate the impact he has had on the understanding of the extent and importance of the ancient past of the Kingdom.

Over the past four decades he has published dozens of research papers. The first, which he co-authored, was on “The Lower Miocene Fauna of Assarrar, Eastern Arabia,” published in Atlal, the Journal of Saudi Arabian Archaeology, in 1981.

His first book, which came out in 1993, shortly before his groundbreaking work on the prehistoric rock art of Saudi Arabia, was “The Origin and Evolution of Ancient Arabian Inscriptions,” also published by the Ministry of Education.

But it was to petroglyphs that he would devote the greater part of his energies, an academic commitment that in 2015 culminated in the rock art in the Hail region of Saudi Arabia being inscribed by UNESCO as a World Heritage Site.

Along with two colleagues from the then-named Saudi Commission for Tourism and Antiquities, Jamal Omar and vice-president Prof. Ali Al-Ghabban, it was Khan’s name that appeared on the nomination text that saw the twin sites near Jubbah and Shuwaymis in the northern province of Hail recognized by UNESCO as being of “outstanding universal value.”




To describe Majeed Khan as a pioneer in his field is to understate. (Supplied)

As Khan told Arab News in January 2021, “it was for me the most emotional moment of my 40 years of research.”

Not that he is resting on his laurels. Hail is not the only region in Saudi Arabia where rock art can be found, and “these days I am working on the rock-art site of Hima, Najran, to see it, too, placed on the UNESCO World Heritage List.”

There are more than 2,000 rock-art sites around Saudi Arabia. But the greatest concentration of Neolithic petroglyphs, or rock carvings, and the oldest known examples, dating back 10,000 years, is to be found in the north of the country at two sites 300 kilometers apart in the Hail Province.

The ancient forebears of today’s Saudis had no paper, pens, or written language with which to record their time on earth.

But with the rocks of their dramatic landscapes as their canvas, thousands of years ago the ancient peoples of the land that would become Saudi Arabia found a way to leave their mark on history, with an astonishing pictorial representation of a now forgotten world, painstakingly pecked, chiseled and engraved out of the sandstone rocks of the region.

The first of the two Hail sites is at Jabal Umm Sinman, a rocky outcrop to the west of the town of Jubbah, some 90 kilometers northwest of the city of Hail and 680 kilometers from the capital, Riyadh.

The town’s origins date back to the dawn of Arab civilization, when the hills of Umm Sinman overlooked a freshwater lake, which eventually would be lost beneath the sands of the surrounding Nefud desert some 6,000 years ago.

It was on these hills, in the words of the UNESCO nomination document co-authored by Khan, that the ancestors of today’s Saudi Arabians “left the marks of their presence, their religions, social, cultural, intellectual and philosophical perspectives of their beliefs about life and death, metaphysical and cosmological ideologies.”

The rock art of Jubbah, said Khan, “represented all phases of human presence from the Neolithic, 10,000 years before the present, until the recent past,” and reflected a time when the climate and landscape were very different from today.

Etched upon the rocks, often at mysteriously inaccessible heights, are the trappings of a lost world: A parade of dancers, long-forgotten gods and goddesses, mythological figures, half-human, half-beast, and animals including sheep, ibex, camels, horses, wolves, ostriches and — reflecting a time when prey roamed abundant on the once lush plains of Arabia — lions.

“The type of animals (pictured) suggested changes in climate and environment,” said Khan. “Large ox figures indicated a cool and humid climate, while the absence of ox figures and the appearance of camel petroglyphs represented hot and dry conditions.

FASTFACTS

• Sharjah International Book Fair began in 1982 to realize the vision of Dr. Sultan Al-Qasimi, ruler of the eponymous UAE emirate.

• The festival this year ran from Nov. 2 -13.

“Both at Jubbah and Shuwaymis this change in fauna and flora clearly represented gradual but drastic change in society and climate in the prehistoric and pre-Islamic era.”

Importantly, he said, similarities in themes and depictions in other parts of the world, including Africa, India, Australia, Europe and America, showed that “Saudi Arabia was part of world heritage and cultural traditions.”

Like other peoples around the world, “ancient Arab artists were drawing the animals with which they were living and depicting their social activities, like dancing and religious rituals.”

The second of the twin Hail sites is at Jabal Al-Manjor and Raat, 220 kilometers southwest of Jubbah near the village of Shuwaymis. Remarkably, its treasures were discovered only 20 years ago, a remarkable story in which, naturally, Khan played a leading role.

In 2002, Aramco World, the magazine of the Saudi national oil company, reported that in March the previous year a bedouin grazing his camels had stumbled on strange marks on a remote cluster of rocks. He happened to mention his find to a teacher from the local town of Shuwaymis. He alerted the authorities and they called in Khan.

“Yes, the story is correct,” Khan said. “I met both the bedouin and Mr. Saad Rawsan, the director of archaeology in the Hail region, who took us to the sites for further investigations and research.”

Together, he discovered, the twin sites told the story of over 9,000 years of human history, from the earliest pictorial records of hunting to the development of writing, religion and the domestication of animals including cattle, horses and camels.

As the UNESCO documents record, these sites justify their inscription on the World Heritage List because they feature “large numbers of petroglyphs of exceptional quality attributed to between 6,000 and 9,000 years of human history, followed in the last 3,000 years by very early development of writing that reflects the bedouin culture, ending in Qur’anic verses.”

Furthermore, the Jubbah and Shuwaymis sites comprise “the world’s largest and most magnificent surviving corpus of Neolithic petroglyphs.”

Neolithic rock art is found at many locations across Eurasia and North Africa, “but nowhere in such dense concentration or with such consistently high visual quality” as in this remote part of northwestern Saudi Arabia.

Peter Harrington, the London specialist book dealer that brought Khan’s book to Sharjah for the book fair, described it as “a pioneering monograph ... the first and sole edition of this seminal work, which addresses a hitherto neglected subject, challenges the received wisdom that influences in rock art in the region originated from Mesopotamia, the Levant, and the Nile Valley, helped to put the Kingdom’s ancient past on the map of modern knowledge, and paved the way to the listing in 2015 of the rock art of the Hail region as a UNESCO World Heritage site.”

“I am extremely surprised to see the cost of my book,” Khan said after Arab News broke the news to him of the price being asked for the out-of-print volume at the Sharjah International Book Fair, although he had some news of his own.

“The ministry is printing it again.”

That, however, is unlikely to prove a deterrent for collectors always keen to snap up rare first editions of books dealing with the region’s history — and there are few histories as fascinating as that of the rock art of Saudi Arabia, and few books as significant in the growing appreciation of the Kingdom’s past as Khan’s 30-year-old volume.


How the hospitality industry in Saudi Arabia is embracing environmental sustainability

Updated 26 April 2024
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How the hospitality industry in Saudi Arabia is embracing environmental sustainability

  • From the Red Sea coast to Al-Ahsa Oasis, new eco-friendly hotels and resorts are opening across the Kingdom
  • Industry leaders are boosting sustainability by cutting emissions, protecting habitats, and creating jobs locally

RIYADH: Saudi Arabia is emerging as a hotspot for international investment. Its latest hook? Sustainable hospitality.

The Kingdom led the Middle East and Africa’s hotel-building activity in 2023, with 42,033 hotel rooms constructed. This accounted for 35.1 percent of the 119,505 built in the region over the year, according to data from hotel monitoring firm STR. 

Saudi Arabia’s hotel segment is projected to generate $2.51 billion in revenue this year and is expected to reach $3.02 billion by 2027, according to Statista.

One of the Kingdom’s Vision 2030 goals is to champion sustainability across all sectors, and in turn, hotels and plazas across the country have been working to implement more environmental and eco-friendly practices in their facilities. 

From 2010 to 2019, Saudi Arabia’s tourism industry has contributed an average of 6.4 percent to the country’s gross domestic product, while recording a decline in greenhouse gas emissions. 

In contrast, the global GDP average for travel and tourism over the same period rose 4.3 percent, and emissions by 2.5 percent.

Several of Red Sea Global’s developments are already up and running along the Kingdom’s northwestern coastline, including the Six Senses Southern Dunes, The Red Sea and St. Regis Red Sea Resort. 

The company recently announced further projects pillared by environmental sustainability. 

The Four Seasons luxury wellness resort, Amaala, Triple Bay, is branded with regeneration and wellness at its core, and is set to feature a one-of-a-kind Corallium marine life institute. 

Saudi Arabia’s Triple Bay AMAALA will soon be home to a Four Seasons luxury wellness resort and is committed to sustainability, aligning with Four Seasons’ longstanding pledge to well-being. (Supplied)

Progress is also being made on a sustainability-focused staff village that will provide housing for those who work at the resort. RSG says that five international operator brands, including Six Senses and Clinique La Prairie, are expected to be confirmed in the coming months.

“Our mission to develop new destinations as beacons of responsible tourism, showcasing the best in sustainable and regenerative development, gains unprecedented urgency as our planet continues to face challenges in relation to the climate crisis and biodiversity loss,” John Pagano, RSG’s group CEO, said in a statement.

The economic zone NEOM recently unveiled three new sustainable hotels in its Leyja oasis, including three flagship Habitas properties, as well as Zardun, a sanctuary resort designed to harmonize with the surrounding ecosystem. 

NEOM’s Hotel Development division has also sponsored Hotelschool The Hague to bring about the Sustainable Hospitality Challenge, bolstering a new generation of innovation in the industry.

Many of the resorts across Saudi Arabia are built to blend in with the surrounding environment. Take AlUla’s Habitas, for example, which boasts the city’s serene desert landscape that immerses guests in its untouched backdrop.

Habitas’ sustainable design and modular construction aim to minimize environmental impacts. It is free of single-use plastics, offsets carbon emissions, and manages waste, recycling and composting. (Supplied)

The luxury resort brand demonstrates its sustainable ethos, in line with the UN Sustainable Development Goals for 2030, through the offsetting of carbon emissions, waste management and a single-use plastic free policy.

“The AlUla Sustainability Charter is at the core of every hospitality project we develop within the destination,” Phillip Jones, chief tourism officer at the Royal Commission for AlUla, told Arab News.

“From the foundational design and materials of construction to the infrastructure, and the ongoing operations, as we only work with international operators that have a proven track record in sustainability, AlUla’s hotels and resorts each contribute toward delivering on our goals, such as achieving net carbon neutrality for local emissions by 2035.”

As the Arab region demonstrates overall lower environmental sustainability due to water scarcity, harsh climate and biodiversity threats, industry leaders are redefining the buzz term to fit local standards.

There are a number of grassroots projects that examine the existing traces of environmental sustainability awareness throughout the Arab region’s history. The Kingdom’s forefathers exhibited community-centered lifestyles, for example, while Islam advises its followers to conserve food and water consumption. 

Chris Nader, CEO and co-founder of luxury ecolodge brand and management company ENVI Lodges, told Arab News: “Sustainability comes from a basis of trying to minimize our negative impacts on the environment. It’s not only nature, or animals — it’s also people.” 

KAEC will host the first eco-friendly coastal resort in the distinguished and captivating Laguna area. (ENVI Lodges image)

ENVI Laguna Bay, a sustainable project developed by Al-Rasim Hotels and Resorts, will occupy a prime Red Sea coast beachfront destination in King Abdullah Economic City, surrounded by mangroves. 

“KAEC will host the first eco-friendly coastal resort in the distinguished and captivating laguna area,” Aiad Mushaikh, CEO of Al-Rasim Hotels and Resorts, said in a statement.

The project strongly aligns with Saudi Arabia’s Vision 2030. Its road map for tourism sector growth includes respecting the land, protecting wildlife, supporting local communities, sourcing mindfully, in-house food production, engaging guests and designing a sense of place. These pillars have been built into the technical guidelines of building the lodge. 

One common belief is that building necessitates the destruction of land. But through its design principles, ENVI demonstrates different approaches that can be taken to minimize its presence within the natural landscape. The company builds low-impact lodges that blend into the environment. 

“We don’t do excavations,” said Nader. “We put our unit on stilts or decks, and we don’t build the units completely on the site so the amount of people and trucks on the site that have to come and go is very limited.”

An important element is also selecting materials from the environment, whether they be wood, rocks or mud, and sourcing materials and products that will maintain durability and integrity over time. 

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The company also champions sourcing a percentage of the ingredients used in its kitchens from in-house gardens, developing programs for wildlife protection and hiring staff from local communities, all of which are tailor-made programs for each lodge.

The whole concept is to assume the project is temporary, aiming to leave the landscape more or less in the same state it was found in. The walkways are not poured concrete, and the native species are planted to cross-pollinate.

Another way to stitch sustainable practices within the fabric of the community is to engage guests in the initiative.

“Today, guests don’t want to be spectators,” said Nader. “They don’t want to be told that the lodge is planting mangroves. They want to plant themselves. Guests want to clean the beach, or the lodges, to remove any litter and plastic and all of that. They want to be involved in saving wildlife and caring.”

Saudi Arabia’s Public Investment Fund recently launched Dan Company, which specializes in agritourism and ecotourism. Architecture and design practice LWK + Partners is working on a project with Dan Co. that aims to invigorate the agriculture industry in Al-Ahsa through hospitality, serving as a benchmark for future projects.

Ashar Valley’s Banyan Tree in AlUla has a plastic-free pledge as one of its key practices. The luxury brand is built on a sustainable ethos, committed to showing respect to its surroundings. (Supplied)

erem Cengiz, MENA managing director at LWK + Partners, told Arab News: “Sustainability isn’t just about the reduction of energy; sustainability is also about the way we create places that are harmoniously designed to make the way we interact with them sustainable. 

“We look at sustainability as a holistic offering, rather than a series of tick boxes that we need to achieve.

“It really is important that when we design, we don’t have a pattern book; it still saddens me that we’ve seen many buildings going up that are just glass towers. They express a certain language and vision, but are they desirable in the context of the challenges that we’re facing environmentally?”

He added that the key to bridging these sustainable values into the future of the industry is to focus on a fundamental understanding of technology and innovation. How do you put in sensors that turn off the AC when guests leave the room, for example?

InterContinental Al-Jubail’s commitment to sustainability includes eco-friendly deep cleaning, water and electricity conservation, and voluntary beach cleaning campaigns. (Supplied)

Saudi Arabia is leading the way in many development practices, said Cengiz. The Holiday Inn Tabuk is utilizing solar energy as an alternative power source in some locations, while the InterContinental Jubail carries out voluntary campaigns to clean its beaches.

Like Nader, Cengiz said that private and public developers should move towards sourcing materials that are locally or regionally available. This adds great value not only economically, but also sustainably, by cutting down on products imported from overseas, simultaneously reducing carbon emissions.

He added: “Now, Saudi is developing its own market and its own product lines. I think that, in itself, has a massive impact and I would love to see more attention on that type of thing.

“I think we’re way past the 2030 Vision now. I mean, we’re evolving it much further into something significantly more impactful.”
 

 


Saudi Coffee Co. and Bieder & Maier blend two coffee cultures

Updated 26 April 2024
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Saudi Coffee Co. and Bieder & Maier blend two coffee cultures

  • Viennese coffee-maker collaborates with local brand to buy Arabica beans from Jazan

RIYADH: The Kingdom and Austria recently celebrated the world premiere of the “Premium Saudi Blend” by Viennese coffee manufacturer Bieder & Maier and the Saudi Coffee Company.

The launch of the product brings Saudi and Austrian coffee culture together. During the presentations in Vienna and Riyadh, guests tasted the new coffee roast, catering for espresso to filter and cold brewing.  

Bieder & Maier collaborates with Jazean brand to become the world's global brand to directly acquire the finest Arabica beans from Jazan. (Supplied)

“The coffee is an embodiment of our culture and identity,” CEO of Saudi Coffee Company Khalid AbuTheeb told Arab News. “With the objective of enhancing the local coffee industry and promoting our coffee tradition, we have collaborated with Bieder & Maier, a Vienna-based coffee powerhouse.”

AbuTheeb said that the collaboration was facilitated by the Saudi Ministry of Investment. “Through this collaboration ... the Saudi Coffee Company will bring forth unique coffee blends utilizing Saudi coffee beans in a mix with international beans to the Saudi and Austrian markets,” he said.

HIGHLIGHTS

• In 2011, Viennese coffee house culture was declared an intangible world heritage, followed by Arabic coffee in 2015 and Saudi Khawlani Arabica beans in 2022.

• They have all been declared intangible world heritage by UNESCO in recognition of their respective traditions and cultural significance.

• Starting during fall this year, a number of coffee houses will be opened in Saudi Arabia, with Cenomi Retail as franchise partner.

According to AbuTheeb, they will supply the finest Saudi coffee beans directly from the Jazan region.

“As we explore roasting capabilities here in the Kingdom, we are not just content with embracing tradition; we are striving to shape the future of coffee, where innovation intersects with heritage on a global scale,” he said.

Dr. Margarete Schramboeck, the former minister of economy and digital affairs of Austria, and current Aramco digital board member, expressed her growing interest in Saudi coffee culture since she moved to the Kingdom.

“It was the year 2022 when I first came to the Kingdom and learned about the Year of Saudi coffee and the amazing culture of growing coffee in Jazan,” Schramboeck told Arab News. “Therefore, I was passionate about bringing this idea of a special Saudi blend to life. An exceptional partnership with the support of the Ministry of Investment of Saudi Arabia has been initiated. I want to thank Minister Khalid Al-Falih and team for the support.”

Recalling her visit to Jazan and its coffee-growing families, Schramboeck said: “The quality and tradition of coffee has deeply impressed me.”

Rudi Kobza, founder and CEO of Bieder & Maier Vienna, stressed the importance of the collaboration. “The Saudi heritage is unique and the ambition of the Saudi Coffee Company is impressive. The Premium Saudi Blend brings this philosophy in an authentical way alive. This can be experienced soon in our first Bieder & Maier cafe in Saudi Arabia, which we will operate with our partner Cenomi, as well as in Vienna.”

“Austrians share a common passion for coffee. Therefore, I was passionate about developing this project. When Saudi Arabia meets Vienna, the home of the Arabica coffee bean combines with the home of traditional coffee house culture to create a particularly enjoyable coffee project.”

In 2011, Viennese coffee house culture was declared an intangible world heritage, followed by Arabic coffee in 2015 and Saudi Khawlani Arabica beans in 2022. They have all been declared intangible world heritage by UNESCO in recognition of their respective traditions and cultural significance.

Starting during fall this year, a number of coffee houses will be opened in Saudi Arabia, with Cenomi Retail as franchise partner.

 


Excavators held for violating water system

Updated 26 April 2024
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Excavators held for violating water system

  • The discovery was made during field tours carried out by the water department

TUBARJAL: The Al-Jouf branch of the Saudi Ministry of Environment, Water and Agriculture has apprehended three excavators who were found to be violating the water system in Tubarjal.
The discovery was made during field tours carried out by the water department, in cooperation with the competent authorities in the governorate.
Separately, authorities in Addayer in the Jazan region have arrested seven Ethiopians for smuggling 105 kg of hashish. Legal procedures have been completed against the offenders who were handed over, along with the seized items, to the competent authority.
Border guard patrols in the Al-Harth area of Jazan have also foiled an attempt to smuggle 71 kg of hashish, with initial legal procedures completed and the find handed over to the competent authority.
Security authorities have reiterated their appeal for citizens and residents to report any information regarding drug smuggling or selling by calling 911 in Makkah, Riyadh, and the Eastern Region, and 999 in the rest of the Kingdom’s regions.
Those with information may also contact the General Directorate of Narcotics Control at 995 or at [email protected].


48th Saudi relief plane for Palestinians

The aid is part of the humanitarian and relief efforts provided by Saudi Arabia through KSrelief. (SPA)
Updated 26 April 2024
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48th Saudi relief plane for Palestinians

  • The plane carried shelter materials to be transported to the conflict-affected Palestinians in the Gaza Strip

AL-ARISH: The 48th Saudi relief plane for Palestinians in Gaza arrived on Friday at Al-Arish International Airport, Egypt.

It was operated by the King Salman Humanitarian Aid and Relief Center, in coordination with the Saudi Ministry of Defense.

The plane carried shelter materials to be transported to the conflict-affected Palestinians in the Gaza Strip.

The provision of aid is ongoing from the Kingdom, which has stood firm with the Palestinians amid crises and tribulations.

 


Direct KSA to Iraq flight routes announced

Updated 26 April 2024
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Direct KSA to Iraq flight routes announced

  • These flights, along with flights to Baghdad and Irbil, will commence from June 1.

RIYADH: The Saudi General Authority of Civil Aviation announced the launch of direct flights from Dammam to Najaf, the Saudi Press Agency reported on Friday.
The decision is in line with the Kingdom’s national aviation sector strategy, aimed at doubling capacity to accommodate over 330 million passengers annually, and extending services to more than 250 global destinations.
These flights, along with flights to Baghdad and Irbil, will commence from June 1.