JEDDAH: Jeddah Season set a new attendance record over its 60 days of events this year. Organizers said 6 million people had visited the season — the highest number in its short history.

Jeddah Season began in May and ended on Saturday, July 2. The number of visitors it attracted suggests the Kingdom’s drive to boost its tourism and entertainment sectors is a success.

The season created numerous opportunities for partnerships with the private sector, as well as a wide range of employment opportunities for young Saudi men and women in stores, restaurants, cafés, markets, or other organizational or logistical services.

More than 80 percent of all employees involved in Jeddah Season were Saudis.