LamChoko is a Saudi brand that sells one-of-a-kind handmade chokers and jewelry sets that will add an exotic edge to any outfit.
Chokers reached the peak of their popularity in the Nineties, but the accessory has made several re-appearances in fashion trends in the years since, and LamChoko is banking on the phrase “Old is gold” having some truth behind it.
The choker remains an essential addition to any woman’s wardrobe, not least because its easy-to-wear adaptability means it can be matched with numerous styles and is suitable for many different age ranges.
Chokers can be made from velvet, beads, leather, precious metals, and other materials, and can be embellished with sequins, studs, or pendants, among other things.
LamChoko also sells seasonal collections, including bright, simple chokers for summer, feathery ones for winter, gold and silver tones for Eid, and an 18-karat-gold necklace that can be worn year round, but is especially popular during Ramadan.
Besides its chokers, LamChoko also offers earrings, and customized necklaces, which customers can personalize with their names, initials, or even designs that are special to them for nostalgic reasons.
Most of LamChoko’s showcased products are handmade in Saudi Arabia. Others are imported from India and Russia.
For more information, visit @lamchoko on Instagram.
What We Are Buying Today: LamChoko
https://arab.news/687na
What We Are Buying Today: LamChoko
Gigi Hadid opens Ralph Lauren show in New York
DUBAI/ NEW YORK: Gigi Hadid hit the runway at Ralph Lauren’s Fall 2026 show in New York on Tuesday, showing off multiple looks inspired by the English countryside.
Set amid the beaux arts architecture of the Clock Tower building in Manhattan, Lauren delivered a stylish take on softness and strength, pairing luxurious earth-toned rich fabrics with metallic detailing for his latest collection.
Lauren’s ethereal models with their hair flowing behind them strutted on opulent rugs as celebrity guests including actor Anne Hathaway, singer Lana Del Rey and actor Lili Reinhart looked on from antique style chairs; a romantic painted landscape canvas filled the walls surrounding them.
In his show notes, Lauren described his muse as a woman whose style is not defined by time.
“I love the adventure of fashion,” Ralph Lauren wrote, adding his fall collection “is inspired by that kind of renegade spirit and the confidence of the woman who will wear it in her own personal way — to tell her own story.”
Hadid opened the show in a wool corseted top and maxi skirt accentuated with a silver waist chain and she went on to model two other looks, including a metallic evening dress. Other models walked the runway with silver belt chains and metallic brooches that stood in an edgy contrast to Lauren’s romantic Victorian tops and tailored jackets. Lauren pinned metallic glimmering brooches to lush wool cloaks that were elegantly draped over models’ shoulders.
In a modern twist on Joan of Arc, Lauren designed a chain mail top that delicately peeked out from underneath one model’s tweed jacket. Lauren complemented the look with a printed scarf and leather pants.
Even with his contemporary additions, Lauren’s collection still included his signature touches from his riding boots, exquisite tailoring and elegant high neck blouses.
Lauren’s brand is an American staple that continues to prevail in an ever-changing industry. As part of his enduring legacy, Lauren was once again tapped to design the uniforms for Team USA at the Olympic Winter Games in Milan, marking his sixth time designing for the games.










